- Multimodal Melody: AI-Driven Tool Offered To Enterprise Retailers
Email Insider, Ray Schultz - Monday, January 20, 2025
A new product from messaging firm Cordial allows brands to use unstructur ...
- Nailing 2025: The Marketing Agenda For The New Year
Email Insider, Ray Schultz - Friday, January 17, 2025
AI and data are two of the major priorities for this yea ...
- Metrics Hunting: Behavioral Emails Now Outpull All Others
Email Insider, Ray Schultz - Thursday, January 16, 2025
Behavior-based messaging mostly tops journey-based for the first time, MoEngage reports. ...
- Email Overkill: Consumers Opt Out When They Get Too Much
Email Insider, Ray Schultz - Wednesday, January 15, 2025
Shoppers still prefer email by a wide margin over social media, Optimo ...
- The Text Tide: Consumers Say They Want More SMS Messages
Email Insider, Ray Schultz - Tuesday, January 14, 2025
But they want incentives, exclusive content and brand news, Vibes reports. ...
- Scholastic Suffers Cyber Attack, Data On 8 Million Customers Stolen
Publishers Daily, Ray Schultz - Monday, January 13, 2025
The hacker does not plan to publish the data - the go ...
- Romancing After The Sale: AI Tools For Post-Purchase Messaging
Email Insider, Ray Schultz - Monday, January 13, 2025
ParcelLab offers an email solution with global translation capability. ...
- AI Driving Growth In Invalid Online Traffic, Email Spam
MediaDailyNews, Laurie Sullivan - Friday, January 10, 2025
DoubleVerify's data shows 16% of GIVT from known-bot impressions in 2024 we ...
- Google Eyes Autonomous AI To Protect Consumer Data Online
MediaDailyNews, Laurie Sullivan - Monday, January 13, 2025
Privacy Sandbox will seem outdated by the time Google releases its ne ...
- A Basketful Of Analytics: New Tools Can Assist Email Marketing
Email Insider, Ray Schultz - Friday, January 10, 2025
Klaviyo has added several capabilities to its AI-driven analytics arsenal. ...
- Tech Stack Jumble: Brands Are Having Trouble Identifying Customers
Email Insider, Ray Schultz - Thursday, January 9, 2025
Two-thirds of marketers are using 16 or more martech tools, TransUnion a ...
- Swiftie Emails Rule: Taylor Mentioned Most In Music-Related Messages
Email Insider, Ray Schultz - Wednesday, January 8, 2025
Drake was a distant second and Billie Eilish was third, Omnisend repo ...
- An Email Agency's 20-Year Arc: The New Product Lineup At RPE Origin
Email Insider, Ray Schultz - Tuesday, January 7, 2025
Email-first agency RPE Origin is launching generative AI consulting and new creati ...
- B2B Served Cold: Firm Offers Three-Tiered Pricing For Reaching Prospects
Email Insider, Ray Schultz - Monday, January 6, 2025
Rivva integrates automation into cold email campaigns and helps manage the funne ...
- B2B Oracle: AI Will Dominate In 2025
Email Insider, Ray Schultz - Friday, January 3, 2025
B2B marketers will be leveraging AI optimization this year, Moneypenny's Hannah String ...
- Email's Happening, Now With 4.48B Users Across The Globe
Email Insider, Ray Schultz - Thursday, January 2, 2025
There are now 4.48 billion email users worldwide - and that shou ...
- Birth Of The Beta Babies: A New Generation Is Moving In
Email Insider, Ray Schultz - Tuesday, December 31, 2024
The young people born between 2010 and 2024 are about to beco ...
- Return Pileup: Retailers Have Seen A Double-Digit Hike To Date
Email Insider, Ray Schultz - Monday, December 30, 2024
There also was a big jump in Keep Returns usage by brand ...
- Holiday Haul: Retail Spending Grew This Year, And Online Even More
Email Insider, Ray Schultz - Friday, December 27, 2024
Consumers sought deals and shopped right up to the last minute, Masterca ...
- Tour Of The AI Horizon: What Email Marketers Can Expect To See In 2025
Email Insider, Ray Schultz - Thursday, December 26, 2024
There are many challenges, but AI will remain at the center ...
- Driving Metrics: Hearst UK's Email Battle Plan
Email Insider, Ray Schultz - Tuesday, December 24, 2024
The campaign for Hearst UK fueled 11 new newsletter products. ...
- Yuletide Warning: Gmail Urges Users To Avoid Holiday Scams
Email Insider, Ray Schultz - Monday, December 23, 2024
Christmas shoppers are at risk of having their holidays ruined by digit ...
- Hung Up On Mobile Phones: Consumers Are Addicted, View Them 205 Times A Day
Email Insider, Ray Schultz - Friday, December 20, 2024
Most people check their phones within 10 minutes of waking up, a ...
- CMOs' Cold Shoulder For Email: Other Channels Provide More Value
Email Insider, Ray Schultz - Thursday, December 19, 2024
The leading content sources are traditional media like 'The Wall Street Journ ...
- Smash Smishing: Consumers Warned Not To Click On Fake Postal Text Links
Email Insider, Ray Schultz - Wednesday, December 18, 2024
Intended phishing victims are typically told they have a delivery - b ...
- Xing Gmail: Musk Floats Idea Of A New Email Service
Email Insider, Ray Schultz - Tuesday, December 17, 2024
One X user posted: 'X Mail would be cool.' But how cou ...
- Merry Tech Tidings: AI On Track To Drive $200B In Online Sales
Email Insider, Ray Schultz - Monday, December 16, 2024
But there has been an uptick in returns and other retail challenge ...
- AI In Translation: Firms Partner To Send Emails In Local Languages
Email Insider, Ray Schultz - Friday, December 13, 2024
Vimeo asked MessageGears and Smartling to partner on email localization. ...
- Tech Stack Pileup: Email Platforms Are Only One Of Many Content Tools
Email Insider, Ray Schultz - Thursday, December 12, 2024
Over a third of firms have email platforms in their crowded conte ...
- Direct Mail Snaps Back - And Is Being Used With Email, Other Channels
Email Insider, Ray Schultz - Wednesday, December 11, 2024
Direct mail spending is expected to hit $37.3 billion this year, Winterber ...