- With Her Back To The Wind Olympic Champion Jefferson Breaks Her Own Record
MAD, Steve McClellan - Thursday, April 17, 2025
She had help from EDP wind turbines in a campaign designed ...
- Carbon Emissions Tracking For Digital Ads Broadens Scope
MediaDailyNews, Laurie Sullivan - Thursday, March 20, 2025
The XR and Scope3 partnership embeds carbon emissions tracking directly into creati ...
- Omnicom, IPG Investors Urged To Weigh Fossil Fuel Risk
MAD, Steve McClellan - Monday, March 10, 2025
The campaign, from Clean Creatives, comes about a week before investors a ...
- This California Billboard Is Offering 'Clean Air For LA'
Marketing Daily, Danielle Oster - Tuesday, March 4, 2025
Neoplants is promoting its Power Drops, which purport to improve indoor a ...
- MacArthur Foundation Provides $6M In Environmental Reporting Grants
Publishers Daily, Ray Schultz - Tuesday, January 28, 2025
Several six-figure grants will support general operations and climate journalism. ...
- Nikhil Kumar, Lori Fradkin Named Executive Editors At 'Time'
Publishers Daily, Ray Schultz - Thursday, January 2, 2025
Kumar is returning to "Time" as executive editor and Fradkin is bei ...
- Prince William On Mission To Save Earth With Earthshot Prize
TVBlog, Adam Buckman - Wednesday, December 18, 2024
A new PBS special honoring individuals who have taken a leading ro ...
- GAI Tools Leave Large Carbon Footprints
MediaDailyNews, Laurie Sullivan - Tuesday, December 10, 2024
Large language models such as ChatGPT are some of the most energy-guzzli ...
- Coca-Cola Rolls Back Sustainability Goals As It Faces Greenwashing Lawsuit
Marketing Daily, Danielle Oster - Monday, December 9, 2024
The company's recent updates include both extending timelines to 2035 and reduci ...
- Hearst Media Works With CBS On New Series 'Extraordinary World With Jeff Corwin'
Publishers Daily, Ray Schultz - Wednesday, December 4, 2024
The 30-minute program "Extraordinary World With Jeff Corwin" will focus on ac ...
- Latino Readers Lack Local Climate Coverage, Study Finds
Publishing Insider, Ray Schultz - Tuesday, November 19, 2024
Most stories are focused on the state and national levels. ...
- PPK's 'Cats Aren't Trophies' Protects Bobcats, Mountain Lions
MAD, Fern Siegel - Monday, November 4, 2024
Nearly half of the mountain lions killed are females, leaving orphaned cu ...
- Big 6 Mapped By 'Paris' Climate Compliance: IPG Ranks Worst, Havas Best
MediaDailyNews, Joe Mandese - Friday, November 1, 2024
With more than two-thirds of its client roster failing to align wi ...
- Why Drive? Lime Promotes E-Bikes For A Sustainable Future
MAD, Fern Siegel - Tuesday, October 15, 2024
The campaign notes the high price of car ownership can be lessen ...
- Programmatic Carbon Footprint: Brands Struggle To Achieve Sustainability
Publishing Insider, Ray Schultz - Sunday, September 29, 2024
A study finds that 2% of sites drove 50% of carbon emissi ...
- New Climate Newsletter 'The Fight' Launched By Heatmap News
Publishers Daily, Ray Schultz - Wednesday, September 4, 2024
Heading "The Fight" is Jael Holzman, who has covered the climate f ...
- Spamming The Globe: The Top Spam Countries And Their Carbon Footprints
Email Insider, Ray Schultz - Wednesday, September 4, 2024
Countries with a high volume of email spam are contributing to ...
- Smokey Bear Celebrates 80th Anniversary
Marketing Daily, Danielle Oster - Friday, August 9, 2024
A campaign featuring celebrities and influencers amplifies the generation-spanning fire-safety message ...
- Hakai Magazine Is Closing At The End Of The Year
Publishers Daily, Ray Schultz - Thursday, July 25, 2024
The magazine team is looking for new funding sources and a ne ...
- Google's Weather Ad-Choice Simulator
Performance Marketing Insider, Laurie Sullivan - Wednesday, July 24, 2024
Could pulling apart data's black box to layer in information from ...
- B Lab Revokes Havas Agencies' B Corp Certification
MAD, Steve McClellan - Thursday, July 18, 2024
B Lab began a probe after other B Corp agencies and Cle ...
- Clean Creatives Exposes More B Corp Agency Fossil Fuel Work
MAD, Steve McClellan - Thursday, July 11, 2024
Clean Creatives Executive Director Duncan Meisel submitted a letter to B Co ...
- Mobilizing The Majority For A Climate-Safe Future
MAD, Jenifer Willig - Wednesday, July 3, 2024
As marketers we are uniquely set up to motivate the public. ...
- PwC AI Data: Execs Fear Demise Of Their Business Unless Models Change
Performance Marketing Insider, Laurie Sullivan - Monday, June 24, 2024
Seventy-six percent of U.S. execs participating in a PwC survey released ...
- UN Secretary General Calls For Global Ban On Fossil Fuel Ads
MAD, Steve McClellan - Wednesday, June 5, 2024
He also called on advertising and PR agencies to stop working f ...
- Viant Program Would Make Programmatic Supply Chain Sustainable
Publishers Daily, Ray Schultz - Tuesday, June 4, 2024
Firm will place a Carbon Label on digital ads to show th ...
- TikTok Launches 'Change Makers Program' For Creators
MediaDailyNews, Colin Kirkland - Tuesday, May 21, 2024
TikTok today announced its "Change Makers Program," which highlights fifty international creato ...
- 'The Guardian US' Signs On As Media Partner Of the Climate Film Festival In New York
Publishers Daily, Ray Schultz - Tuesday, May 21, 2024
The festival runs in September during Climate Week NYC. ...
- Floodlight Expands Its Sharing Of Climate Stories
Publishers Daily, Ray Schultz - Tuesday, April 2, 2024
Newsroom launches new site that will allow easier republication of its investigati ...
- Readly Says It's Reached 2023 Sustainability Goals
Publishers Daily, Ray Schultz - Tuesday, April 2, 2024
The only letdown was in the reduction of emissions from travel, prompti ...