- Consumers Will Share Email With Digital Assistants For Rewards: Microsoft
Email Marketing Daily, Ray Schultz - Thursday, May 2, 2019
A Microsoft study finds that 69% of consumers have used a digit ...
- NBCU Expands CFlight To U.K.'s Sky
Television News Daily, Wayne Friedman - Wednesday, May 1, 2019
CFlight is an ad metric encompassing all live, on-demand and time-shifted commerci ...
- Mapp To Acquire German Analytics Firm Webtrekk
Email Marketing Daily, Ray Schultz - Wednesday, May 1, 2019
The combined platform will allow brands to centrally pool their data a ...
- Irish Newspaper Group Sells To Belgium's Mediahuis
Around the Net In MAD London, Sean Hargrave - Tuesday, April 30, 2019
Belgian media group Mediahuis will buy the Irish newspaper owner, INM, f ...
- Planet Email: Consumers In Several Countries Prefer It For Personalization
Email Insider, Ray Schultz - Tuesday, April 30, 2019
Some consumers are creeped out by excessive frequency and location tracking, Perisco ...
- Day Of Reckoning For Google
London Blog, Sean Hargrave - Tuesday, April 30, 2019
Google missed its forecast by a billion dollars as a massive ...
- Why Brands Still Face Challenges Bringing Programmatic In-House
Data & Programmatic Insider, Laurie Sullivan - Monday, April 29, 2019
Two-thirds of European brands said programmatic ad spending increased following their respecti ...
- IPG Reports Strong Start To The Year With Q1 Growth Of 6.4%
MAD, Steve McClellan - Friday, April 26, 2019
IPG attributed the strong growth to strong new business development and high ...
- IAB Europe Unveils New GDPR Consent Framework For Vendors
Around the Net in Email, Ray Schultz - Friday, April 26, 2019
IAB Europe and IAB Tech Labs have created a new scheme ...
- Facebook Blocks Fake News Accounts Ahead Of Spanish Election
Around the Net In MAD London, Sean Hargrave - Friday, April 26, 2019
Facebook has taken down accounts linked to spreading fake news for t ...
- Influencer Powerhouse Obviously Acquires France's ZAM
MAD, Steve McClellan - Thursday, April 25, 2019
The move is designed to accelerate Obviously's global growth. With the acquisitio ...
- WPP North America Sales Drop 8.5% In Q1
MAD, Larissa Faw - Friday, April 26, 2019
WPP's "legacy issues" are continuing to impact its financial performance amid C ...
- Behavioral Differences, Aging Population Changing Search
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, April 25, 2019
Nuances in behavior will change the future of search. Findings from Pa ...
- IAB Europe Updates Transparency And Consent Specs
Digital News Daily, Wendy Davis - Thursday, April 25, 2019
The updates aim to provide "a little more granularity and more specificit ...
- Cambridge Analytica 2.0? Is UK The New Star In 'Homeland'?
London Blog, Sean Hargrave - Thursday, April 25, 2019
A secretive Brexit campaign, an ICO investigation and possibly the next ...
- Brit+Co. Lays Off Most Staffers After Traffic Declines
Publishers Daily, Sara Guaglione - Wednesday, April 24, 2019
The digital media brand with DIY and lifestyle content for millennial wom ...
- Information Commissioner Fears Facebook Brexit Ads Harvested Email Addresses
Around the Net In MAD London, Sean Hargrave - Wednesday, April 24, 2019
"The Guardian" is reporting that the parliamentary hearing into a coordinated seri ...
- EU Tells Tech Giants To Beat The Bots
Around the Net In MAD London, Sean Hargrave - Wednesday, April 24, 2019
Ahead of next month's European parliamentary elections, the EU has warned Googl ...
- Change UK Appoints The & Partnership
Around the Net In MAD London, Sean Hargrave - Wednesday, April 24, 2019
Change UK, the independent group of 11 former Labour and Conservative MP ...
- One Mistake And You're Toast: Consumers Are Quick To Dump Brands
Email Insider, Ray Schultz - Wednesday, April 24, 2019
Email stacks up as the most popular way to engage with companie ...
- Report Reveals 86% Of European Brands Have Shifted Programmatic In-House
MediaDailyNews, Joe Mandese - Wednesday, April 24, 2019
Marketers in major Western European nations are shifting their programmatic media-buying in-hous ...
- Audi Group Partners For Advanced Sensors On Autonomous Cars
AI & IoT Daily, Chuck Martin - Monday, April 22, 2019
Aeva agreed to develop and equip its LiDAR (Light Detection and Rangin ...
- New IRA Accepts Responsibility For Journalist's Death
Around the Net In MAD London, Sean Hargrave - Tuesday, April 23, 2019
The New IRA has accepted responsibility for the murder of journalist Ly ...
- MPs Probe Whether Facebook Has Brexit Questions To Answer
London Blog, Sean Hargrave - Tuesday, April 23, 2019
Supposedly, independent political ads now appear to have been coordinated. ...
- Seinfeld For President? Ukraine Elects TV Comedian
TVBlog, Adam Buckman - Tuesday, April 23, 2019
TV star Volodymyr Zelensky won the presidential election this past weekend ...
- Upland Software Acquires PostUp For $35 Million
Email Marketing Daily, Ray Schultz - Monday, April 22, 2019
Fresh from acquiring Adestra in 2018, Upland has added revenue and med ...
- Google Android Users In Europe Get New Setup Options
Search & Performance Marketing Daily, Laurie Sullivan - Friday, April 19, 2019
Marketing for Google may become a bit more strategic. Android users ...
- Back To School For GDPR: Can Parents Photograph Their Children?
Email Insider, Ray Schultz - Friday, April 19, 2019
EU data commissioners have taken a break from their other work ...
- Facebook Told By The EU To Be More Transparent On Political Ads
Around the Net In MAD London, Sean Hargrave - Thursday, April 18, 2019
Facebook has been sent a "sternly worded" letter from the EU telli ...
- Gmail Suffers Two-Hour Global Outage: Reports
Email Marketing Daily, Ray Schultz - Thursday, April 18, 2019
Gmail was down in parts of the U.S., Europe and Asia ...