- Clients To Agencies: It's Not You, It's The Customer
MediaDailyNews, Joe Mandese - Wednesday, May 15, 2019
MALAGA, SPAIN -- Big marketers are increasingly bringing digital media functions in-hous ...
- MRC May Deprecate The Click As An Ad Metric, Part Of Shift To Outcome-Based Measurement
MediaDailyNews, Joe Mandese - Wednesday, May 15, 2019
MALAGA, SPAIN -- The industry may put another nail -- possibly ...
- CM Group Acquires Vuture, Raises $410 Million In Funding
Email Marketing Daily, Ray Schultz - Tuesday, May 14, 2019
CM Group, the parent of Delivra, Emma and Sailthru, has acquired marketi ...
- Millennials Spend More In-Store Than Boomers And Gen Xers: Study
Email Marketing Daily, Ray Schultz - Tuesday, May 14, 2019
Of the millennial consumers surveyed, 74% will spend $50 in-store and 5 ...
- Levy's 'Beautiful' And Continuing Role At Publicis Groupe
MAD, Larissa Faw - Monday, May 13, 2019
Former CEO Maurice Levy's involvement with the Epsilon deal -- one ...
- In-housing And Outcomes And Fears, Oh My! Tensions Abound At Data Summit
MediaDailyNews, Joe Mandese - Tuesday, May 14, 2019
MALAGA, SPAIN -- Roundtable discussions among some of the world's leading marketer ...
- Conde Nast Sells 'Golf Digest' To Discovery, Inc.
Publishers Daily, Melynda Fuller - Monday, May 13, 2019
Following the acquisition, the magazine's multiplatform content will be distributed globally ...
- The Benefits Of GDPR One Year In
Around the Net in Email, Ray Schultz - Monday, May 13, 2019
After one year in existence, the GDPR has changed how marketers u ...
- DAZN Draws 'Significant Subscriptions' From Alvarez-Jacobs Fight
Digital News Daily, Alex Weprin - Friday, May 10, 2019
DAZN says 1.2 million people streamed the fight, with the "vast majori ...
- Paywalls Exist, But Free Digital News Remains
Publishers Daily, Sara Guaglione - Friday, May 10, 2019
More than half of the news organizations surveyed continue to offer fr ...
- Marketers Brace For The EU's New Credit Card Payment Rule
Around the Net in Email, Ray Schultz - Friday, May 10, 2019
European marketers have barely adjusted to the GDPR. In September, they wi ...
- Retailer Mistakenly Tells All Email Recipients: You Won
Around the Net in Email, Ray Schultz - Friday, May 10, 2019
UK retailer Zavvi sent an mass email telling all the recipients th ...
- Deloitte Buys Dutch Digital Agency, Pervorm
Around the Net In MAD London, Sean Hargrave - Friday, May 10, 2019
Deloitte has bought Netherlands-based digital agency Pervorm, "The Drum" reveals. ...
- New Managing Director For Ebiquity UK Named
Around the Net In MAD London, Sean Hargrave - Friday, May 10, 2019
Mauricio Barange's retirement has created the opportunity for Ebiquity to promote Ni ...
- Few Data Breaches Result In Fines In The UK: Report
Email Marketing Daily, Ray Schultz - Friday, May 10, 2019
Only 29 cases out of 11,468 filed have led to financial hit ...
- Clear Channel Launches New European Division
Around the Net In MAD London, Sean Hargrave - Thursday, May 9, 2019
Clear Channel International has created a new European division and appointed Just ...
- Brown Succeeds Cooper As CEO, PHD Worldwide
MAD, Steve McClellan - Wednesday, May 8, 2019
Philippa Brown, a 12-year veteran of Omnicom Media Group, was previously C ...
- Inside Facebook's Election 'War Room'
Around the Net In MAD London, Sean Hargrave - Wednesday, May 8, 2019
"The Guardian" has been given an inside view of the "war roo ...
- Half Of EU Votes May Have Received Russian Disinformation
Around the Net In MAD London, Sean Hargrave - Wednesday, May 8, 2019
"The Guardian" warns that research suggests as many as half of Europe ...
- ITV Says Ad Sales Will Drop 6% And Brexit Is To Blame
Around the Net In MAD London, Sean Hargrave - Wednesday, May 8, 2019
Britain's largest commercial channel, ITV, says it expects to see ad reven ...
- Digital Distemper: What Drives Shoppers Away From Websites And Carts
Email Insider, Ray Schultz - Wednesday, May 8, 2019
Broken links to carts and checkout pages can drive people away, Decib ...
- WPP Wins Consolidated VodafoneZiggo Ad-Marketing Account
MAD, Steve McClellan - Tuesday, May 7, 2019
The holding company has created a dedicated team, WPP Go One, ...
- Apple's EU Music Probe Could Widen To News And Video
Around the Net In MAD London, Sean Hargrave - Tuesday, May 7, 2019
The EU will investigate claims made by Spotify that Apple abuses i ...
- EU To Investigate Apple Over Antitrust Claims
Digital News Daily, Wendy Davis - Monday, May 6, 2019
Regulators in Europe reportedly plan to investigate an antitrust complaint filed ...
- EU To Apple: 'You're Next'
London Blog, Sean Hargrave - Tuesday, May 7, 2019
As Apple launches its new entertainment services, an EU antitrust investigation ...
- Dark Web Operators Shut Down In Global Sweep
Digital News Daily, Ray Schultz - Monday, May 6, 2019
Two major dark web marketplaces have been shuttered, according to Europol. Wa ...
- Small Business, Big Tech: Salesforce Reports On What Drives SMBs
Email Insider, Ray Schultz - Monday, May 6, 2019
Growing firms are more likely than stagnant ones to use email marketi ...
- Publicis Veteran Sturgeon Tapped To Run Wunderman Thompson Europe, SA
MAD, Steve McClellan - Friday, May 3, 2019
Ewen Sturgeon is joining the WPP network as CEO Europe and Sou ...
- No Social Please, We're British
London Blog, Sean Hargrave - Friday, May 3, 2019
Privacy, harmful content, fake news and political advertising concerns mean that Bri ...
- Tech Giant Quantcast Faces GDPR Probe
Around the Net in Email, Ray Schultz - Thursday, May 2, 2019
The Irish Data Protection Commissioner has launched a probe into tech gia ...