- Will One Platform Rule All Brands?
Digital News Daily, Marc Schader - Monday, November 27, 2017
Brands are quickly realizing that if they don't start taking Amazon's sear ...
- Scared Of Cyber: Consumers Fear Burglars Less, Study Shows
Email Insider, Ray Schultz - Monday, November 27, 2017
Consumers are more afraid of getting ripped off online than just abo ...
- Ad Blocking Comes Full Circle: Online Bank Uses Newspaper Ads To Reach Blockers
RTBlog, Joe Mandese - Monday, November 27, 2017
Blocking ads isn't new, but the rapid rise of browser-based ad blocke ...
- 'Strike Friday' Hits Amazon In Germany And Italy
Around the Net In MAD London, Sean Hargrave - Friday, November 24, 2017
"The Telegraph" is reporting that it's "Strike Friday" for Amazon in Ita ...
- GroupM's MediaCom Retains New Business Crown Through Q3
MAD, Steve McClellan - Wednesday, November 22, 2017
Through the first nine months of the year, GroupM's MediaCom is t ...
- Worldwide TV Still Dominates Consumers' Video Views
Television News Daily, Wayne Friedman - Tuesday, November 21, 2017
TV pulls in 90% of the average viewer's video time and 7 ...
- OTT Network Cheddar Launches In Europe
Digital News Daily, Alex Weprin - Monday, November 20, 2017
The deal with Molotov mirrors deals the company has made in t ...
- Cloud Formation: Best Practices For Computing Way Up There
Email Insider, Ray Schultz - Tuesday, November 21, 2017
The cloud is a relatively new resource. Here is a review ...
- GDPR And ePrivacy Directive Present Opportunities
Around the Net in Email, Ray Schultz - Friday, November 17, 2017
The EU’s GDPR and the ePrivacy Directive both come into force ...
- Germany Takes Top 'Nation Brand' Ranking, As U.S. Drops to Sixth
Marketing Daily, Karlene Lukovitz - Friday, November 17, 2017
The drop in other countries' perception of U.S. governance "suggests that ...
- Starbucks Hands Iris Its EMEA Creative Brief
Around the Net In MAD London, Sean Hargrave - Thursday, November 16, 2017
Starbucks has appointed Iris as its creative agency across EMEA. "Campaign" revea ...
- CHI And Partners Wins P&G's Lenor From Grey London
Around the Net In MAD London, Sean Hargrave - Thursday, November 16, 2017
Bad news for Grey London as CHI and Partners replaces it ...
- Google Solicits Support In Battle Over 'Right To Be Forgotten'
Digital News Daily, Wendy Davis - Wednesday, November 15, 2017
Google is seeking support from "everyone who cares about public access ...
- America First: U.S. Firms Are Best Prepared For GDPR
Email Insider, Ray Schultz - Thursday, November 16, 2017
Go figure -- after all the commotion, U.S. firms are more rea ...
- Egnyte Offers Cross-European Compliance Platform
Email Marketing Daily, Ray Schultz - Thursday, November 16, 2017
A new platform from Egnyte helps firms comply with GDPR in a ...
- GDPR Training Offered In Gamified Form
Email Marketing Daily, Ray Schultz - Wednesday, November 15, 2017
Marketers can now learn about GDPR -- by playing a game. ...
- Channel 4 Signs Up To European VOD AD Exchange Taking On Facebook And Google
Around the Net In MAD London, Sean Hargrave - Tuesday, November 14, 2017
Europe's television broadcasters are joining forces to take on the might ...
- The GDPR Is Coming, The GDPR Is Coming: Tools To Help You Comply
Email Insider, Ray Schultz - Tuesday, November 14, 2017
GDPR is only six months away. Here are some of the ma ...
- EU Considering A Second Fine For Google
Around the Net In MAD London, Sean Hargrave - Monday, November 13, 2017
"The Telegraph" is reporting that the EU is likely to level anoth ...
- When In Rome...Why You Need To Localize Overseas Email
Email Insider, Ray Schultz - Friday, November 10, 2017
Here is an international issue that has nothing to do with GDP ...
- Irish Data Chief Rules On Email Built On E-Receipts
Email Marketing Daily, Ray Schultz - Friday, November 10, 2017
The Irish Data Protection Commissioner has weighed in on the use ...
- Sonos To Unveil First European Concept Store in London
Around the Net In MAD London, Sean Hargrave - Thursday, November 9, 2017
Sonos is due to unveiled its first "concept store" in Europe ne ...
- U.S. Firms More Ready For GDPR Than Euro Companies: Study
Email Marketing Daily, Ray Schultz - Wednesday, November 8, 2017
It comes as a surprise, but U.S. firms are better prepared f ...
- Government To Pursue Free EU Trade
Around the Net In MAD London, Sean Hargrave - Tuesday, November 7, 2017
It's potentially good news for adland as the Government prepares to negotia ...
- Most Firms Will Not Be Ready For GDPR: Forrester
Email Marketing Daily, Ray Schultz - Monday, November 6, 2017
Forrester offers predictions on 2018 -- and they are not all optimis ...
- MailChimp Swings To A Single Opt-In -- Except In Europe
Email Insider, Ray Schultz - Thursday, November 2, 2017
MailChimp is defaulting to a single opt-in because double opt-in is produci ...
- WPP Takes Legal Action In Its Fight With Longtime Partner ADK
Mediapsssst, Richard Whitman - Wednesday, November 1, 2017
As predicted in this column last month, WPP has commenced legal acti ...
- Eight Tips For Dealing With GDPR
Around the Net in Email, Ray Schultz - Tuesday, October 31, 2017
Don’t panic about the GDPR. Its provisions are an evolution of t ...
- Ab InBev Appoints New UK Marketing Director
Around the Net In MAD London, Sean Hargrave - Tuesday, October 31, 2017
AB InBev has appointed its brand director for Stella Artois in Europ ...
- WPP Reports Organic Sales Decline In Q3; Downgrades 2017 Outlook To 'Broadly Flat'
MAD, Steve McClellan - Tuesday, October 31, 2017
The firm reported a 2% drop in organic revenue growth for t ...