- Netflix Upfront: Ad Suite Reaches Critical Mass, 170M Viewers
Television News Daily, Wayne Friedman - Wednesday, May 14, 2025
"People are watching our ad plans almost as much as they a ...
- Fox Has Upfront Faith In New Doc Comedy Adapted From PBS Hit
TVBlog, Adam Buckman - Wednesday, May 14, 2025
A medical comedy adapted from a PBS staple, and a drama seri ...
- Amazon Upfront Focuses On Sports, A-Lister Content
MediaDailyNews, Laurie Sullivan - Tuesday, May 13, 2025
Amazon entertained advertisers during its upfront Monday with premiere sport events a ...
- Google Reportedly Develops Software AI Agent With Visual Features
MediaDailyNews, Laurie Sullivan - Tuesday, May 13, 2025
At one of its major events next week, Google is expected ...
- Peacock Was Standout Star At NBCU Streaming-First Upfront
TVBlog, Adam Buckman - Tuesday, May 13, 2025
Peacock got top billing at the NBCU Upfront, positioning NBCU as streaming-fir ...
- Amazon Goes Upfront: Prime Video Monthly Viewing Hours Rises 40%
Television News Daily, Wayne Friedman - Monday, May 12, 2025
Prime Video's ad option, which started up over a year ago, h ...
- Google Introduces 'Deep Think' And Agentic Search
MediaDailyNews, Laurie Sullivan - Tuesday, May 20, 2025
How deeply an AI model can think depends on decisions made ...
- Nylon Plans A Membership Program By Invitation Only
Publishers Daily, Ray Schultz - Tuesday, May 6, 2025
Members of the digital fashion and cultural brand Nylon will receive gif ...
- Renewals And Cancellations Are Hard To Predict
TVBlog, Adam Buckman - Tuesday, May 6, 2025
As next week's Upfronts draw near, the news of which shows wi ...
- Two 'Possible' Visions For The Legacy Of Media, America Too
Red, White & Blog, Joe Mandese - Sunday, May 4, 2025
This post contains sensitive content, which some may find offensive or disturbin ...
- Ankler Media Works With Netflix On Events In Los Angeles
Publishers Daily, Ray Schultz - Thursday, May 1, 2025
Ankler Media will be a media partner for three events hosted ...
- Ford, White Claw, Kroger Gear Up For Derby
Marketing Daily, Tanya Gazdik - Tuesday, April 29, 2025
This year's partners and brand experiences reflect the Derby's evolution, blending lega ...
- For A TV Journo, Upcoming Upfronts Are Grand Entertainment
TVBlog, Adam Buckman - Wednesday, April 30, 2025
Every year, many question whether the mid-May upfront presentations are still necessa ...
- Beyonce's Tour Powers Ulta's City-By-City Strategy
Marketing Daily, Sarah Mahoney - Friday, April 25, 2025
Retailer rides cultural momentum with influencer-created looks and a focus on superstar ...
- Amazon, Meta, YouTube Sponsor White House Egg Roll
Marketing Daily - Top of the News, Tanya Gazdik - Wednesday, April 23, 2025
For the first time in history, the White House solicited corporate sponso ...
- Time Spent With Media Reaches 'Saturation,' Declines First Time Since Great Recession
MediaDailyNews, Joe Mandese - Wednesday, April 16, 2025
"Media consumption has reached its saturation point as digital device penetration rat ...
- Nielsen Dominating Upfront Currency, Once Again
MediaDailyNews, Joe Mandese - Tuesday, April 8, 2025
That was the consensus at CIMM East this morning, which also suggest ...
- TCA Cancellation: Consumer Press TV Issues Rising?
TV Watch, Wayne Friedman - Monday, April 7, 2025
For the second time in a row and possibly for the ne ...
- Live TV Still Making A Mark For Linear
TV Watch, Wayne Friedman - Thursday, April 3, 2025
For some hard-pressed linear TV networks, the good news is that t ...
- Brighton Pride Taps Spekk As Global Digital AOR
Accounts on the Move, Fern Siegel - Thursday, March 27, 2025
Marah Carey will headline the U.K.'s biggest LBGTQ festival this year. ...
- Go TV Big: Live Events For Streamers, Networks - Real Special
TV Watch, Wayne Friedman - Wednesday, March 19, 2025
NBC will celebrate its 100-year anniversary. If that isn't enough, NBC wi ...
- Great New A&E Show Reveals Atrocious Behavior Of NFL Fans
TVBlog, Adam Buckman - Friday, March 14, 2025
The 10-episode, one-hour series - premiering next Wednesday - was filmed la ...
- Netflix Sells Out Sponsor 'Title' Deals In 'WWE Raw'
Television News Daily, Wayne Friedman - Tuesday, March 11, 2025
TurboTax did a first-of-its-kind "takeover" of a WWE Raw episode. Future sponso ...
- Barbarian Helps Reel Wild Raise Environmental Awareness
Out to Launch, Fern Siegel - Thursday, March 6, 2025
The digital agency increases the festival's presence by creating microsite and O ...
- TikTok Launches '97th Oscars Hub'
MediaDailyNews, Colin Kirkland - Wednesday, February 26, 2025
The Oscars hub will showcase relevant film and celebrity news surrounding t ...
- Rivian Jumps On Special Edition Bandwagon
Marketing Daily, Tanya Gazdik - Wednesday, February 19, 2025
The California Dune special edition will make its debut at SXSW ...
- Rivian Sponsors SXSW, Jaguar Focuses On NBA
Drive Time, Tanya Gazdik - Monday, February 17, 2025
Rivian is planning an "electric roadhouse," described as "a neon wonderland wi ...
- Reporter's Notebook: SoCom
MediaDailyNews, Colin Kirkland - Wednesday, February 12, 2025
LOS ANGELES, CA -- SoCom, hosted by Orca, attracted an eclectic m ...
- EU Commission Launches InvestAI Initiative, Urges Open-Source Approach
MediaDailyNews, Laurie Sullivan - Tuesday, February 11, 2025
The InvestAI initiative includes a European fund of EUR20 billion for ...
- The Power of Pinterest's 'Joy Revolution': Q&A With Content Officer Malik Ducard
MediaDailyNews, Colin Kirkland - Monday, February 10, 2025
At last week's SoCom marketing conference, Pinterest's Chief Content Officer Malik Duca ...