- Mushrooming Newsletters: Almost All Independent Publishers Now Send Them
Publishing Insider, Ray Schultz - Sunday, July 21, 2024
Lion Publishers finds 95% of publishers are producing newsletters to generate traffi ...
- Tour De France Team Sponsors Not Getting All Their 'TV Time' Value?
TV Watch, Wayne Friedman - Monday, July 8, 2024
Some Tour de France teams are participating in fewer "breakaways." Is th ...
- Harman/Kardon Signs On As Mini Rally Sponsor
Marketing Daily, Tanya Gazdik - Wednesday, July 3, 2024
Thousands of owners are expected to participate in the biennial Mini Tak ...
- White House To Host First 'Creator Economy Conference'
MediaDailyNews, Colin Kirkland - Friday, June 28, 2024
The "Creator Economy Conference" will include high-profile social media personalities and indust ...
- TikTok Goes After Amazon Prime Day With Exclusive Brand Deals
MediaDailyNews, Colin Kirkland - Thursday, June 27, 2024
TikTok is challenging Amazon Prime Day with its own sales event, whi ...
- Infiniti's QX80 Flagship Is 'Just Right'
Marketing Daily, Tanya Gazdik - Tuesday, June 18, 2024
"Once you get inside this vehicle, it changes your perception of t ...
- Hearst Sets Up At Hearst House During Its Second Year At Cannes
Publishers Daily, Ray Schultz - Monday, June 17, 2024
Research finds that consumers want to hear about mental health topics fr ...
- 'Travel + Leisure' Schedules World's Best Summit
Publishers Daily, Ray Schultz - Monday, June 17, 2024
The two-day event in July will feature Bobbi Brown as a keyno ...
- Geneva Auto Show Ends After More than 100 Years
Marketing Daily - Top of the News, Tanya Gazdik - Monday, June 3, 2024
"Only five auto brands ended up being present at the last editi ...
- Microsoft Introduces Sports Audiences For Summer Olympics
MediaDailyNews, Laurie Sullivan - Thursday, May 23, 2024
Brands looking to connect with sports enthusiasts who seek out the late ...
- Google Tests GAI Search Ads With Extra Storage Space
MediaDailyNews, Laurie Sullivan - Tuesday, May 21, 2024
Extra Space Storage and Google are running a limited U.S. trial ...
- Final Thoughts About This Week's Upfronts
TVBlog, Adam Buckman - Friday, May 17, 2024
And now, an exclusive peek inside the TV Blog's Upfront Week note ...
- Kristin Stoller Appointed Editorial Director Of Fortune Live Media
Publishers Daily, Ray Schultz - Tuesday, May 14, 2024
Fortune Live Media runs invitation-only conferences for business leaders. ...
- OpenAI Reportedly To Announce Search ChatGPT Monday
MediaDailyNews, Laurie Sullivan - Friday, May 10, 2024
OpenAI reportedly plans to announce its AI-powered search product Monday, a d ...
- Meta To Provide Advertisers With Automated Image, Text Variations For Ads
MediaDailyNews, Colin Kirkland - Tuesday, May 7, 2024
Meta is introducing new ways for marketers to use generative AI ...
- Amazon Ads Expands Prime Video Interactive Ad Formats
Television News Daily, Wayne Friedman - Tuesday, May 7, 2024
With Amazon Ads' new interactive TV ad format, viewers can shop multip ...
- TikTok Unveils New Premium Ad Offerings, Publisher Partners
MediaDailyNews, Colin Kirkland - Friday, May 3, 2024
At its NewFronts presentation, TikTok announced new premium ad-placement options and addition ...
- Next Steps For Google After NewFronts
MediaDailyNews, Laurie Sullivan - Sunday, May 5, 2024
If the DOJ finds Google violated antitrust laws, it will schedule ...
- Meta Unveils AI-Enabled Creator/Audience/Brand Matching Tool
MediaDailyNews, Joe Mandese - Thursday, May 2, 2024
The announcement during its NewFront presentation today also included a new "Remind ...
- Offshoring America's News Verification
Red, White & Blog, Joe Mandese - Friday, May 3, 2024
"We're finding people are coming to us because we rise above divisi ...
- Petco, Skechers Throwing Biggest Cats-And-Dogs Party
Marketing Daily, Sarah Mahoney - Tuesday, May 28, 2024
To boost adoptions, the retailer's massive block party includes a 7-foot d ...
- Roku Inks NewFront Deals With Trade Desk, iSpot, NBCU
Television News Daily, Wayne Friedman - Tuesday, April 30, 2024
Trade Desk advertisers now have direct access to Roku via a priva ...
- Mini USA Debuts New Vehicle In Cross-Country Roadshow
Marketing Daily, Tanya Gazdik - Tuesday, April 16, 2024
The roadshow will follow four regional routes concurrently, across Mini's central, souther ...
- TikTok Expands Ticket-Selling Integrations Through AXS Partnership
MediaDailyNews, Colin Kirkland - Tuesday, April 16, 2024
TikTok is expanding its in-app ticket-selling integrations through the partnership with U. ...
- Coachella Launches Virtual Stages, 'Sahara Island' In Fortnite
MediaDailyNews, Colin Kirkland - Tuesday, April 9, 2024
Fans will be able to "play" Coachella on virtual stages alongside featur ...
- NBCU Projects Record Olympic Ad Sales, $1.2B To Date
Television News Daily, Wayne Friedman - Tuesday, April 9, 2024
NBCU Prime Pods intended to slim down the ad glut on NB ...
- Consumers Have Much To Learn About EVs
Drive Time, Tanya Gazdik - Monday, April 8, 2024
Ridership at the New York auto show's EV track was up 7 ...
- Networks, Marketers Shoot For The Moon On Monday Eclipse Day
TVBlog, Adam Buckman - Monday, April 8, 2024
With the moon playing a key part in Monday's total eclipse ...
- Consumers Cutting Entertainment Costs? Live Experiences Still A Good Bet
TV Watch, Wayne Friedman - Wednesday, April 3, 2024
Sixty-two percent of U.S. adults say "it's important to spend less with ...
- Duolingo Introduces A Fool On Ice
D2C Insider, Sarah Mahoney - Monday, April 1, 2024
In an April Fool's partnership with SeatGeek, the brand's quirky mascot sho ...