- Peroni Hits The Slopes With Alp N Rock Apres-Ski Collection
Marketing Daily, Teresa Buyikian - Friday, October 25, 2024
The limited-edition line of post-skiing clothes and accessories, priced from $86 ...
- Columbia Sportswear Hires New Marketing Head And Adam&EveDDB
Marketing Daily, Sarah Mahoney - Sunday, October 27, 2024
The 86-year-old company hopes a retooled brand can boost sagging U.S. sa ...
- Former Abercrombie CEO Indicted For Sex Trafficking
Marketing Daily - Top of the News, Tanya Gazdik - Wednesday, October 23, 2024
Mike Jeffries' role at Abercrombie and the brand's use of male mode ...
- Astronauts Will Be Stylin' In Prada Spacesuits
Marketing Daily - Top of the News, Tanya Gazdik - Thursday, October 17, 2024
The stylish suits will be worn by the first woman on t ...
- 'i-D' Magazine To Appear In Print For First Time Since 2019
Publishers Daily, Ray Schultz - Thursday, October 17, 2024
The fashion title has a new global creative director and global editori ...
- So Fetch! Bark, Crocs Rolls Out Clogs For Pooches
Marketing Daily, Sarah Mahoney - Friday, October 11, 2024
Bark says the launch is the first in a broader move ...
- Levi's Wants To Ditch Dockers
Marketing Daily - Top of the News, Sarah Mahoney - Friday, October 4, 2024
With a boost from Beyonce, the apparel company wants to focus ...
- Heidi Klum Brings 'Modelverse' To Roblox Ahead Of Halloween
MediaDailyNews, Colin Kirkland - Thursday, October 3, 2024
Heidi Klum's "Modelverse" aims to engage Roblox users through invites to virtu ...
- French Fashion Publisher To Debut 'M International'
Publishers Daily, Ray Schultz - Monday, September 30, 2024
The new English-language title will appear twice a year. ...
- How This Windsor VP Of Marketing Continues To Inspire
Brand Insider: Behind The Scenes, Lisa Singer - Thursday, September 26, 2024
Catherine Seaton discusses the power of saying "yes" to new opportunities, embraci ...
- Lululemon: Wellbeing Makes Us Unwell
Marketing Daily, Sarah Mahoney - Monday, September 23, 2024
The apparel brand's latest research shows that almost half the population ...
- Kevin Hart, Druski Spoof 'The Godfather' For Fabletics
Retail Insider, Sarah Mahoney - Wednesday, September 18, 2024
The fitness brand hopes that with new versatile Don pant, men wi ...
- Wrangler Debuts 'Good Mornings Make for Better Days' Campaign
Marketing Daily, Sarah Mahoney - Monday, September 16, 2024
The fading denim brand hopes new marketing can stem sales declines. ...
- Walmart Makes A Fashion Statement
Marketing Daily - Top of the News, Sarah Mahoney - Friday, September 13, 2024
With new looks and a roadshow, it's hoping to find a winni ...
- New York Fashion Week Surprises: Walmart, Saks, Coach, Porsche
Marketing Daily, Sarah Mahoney - Wednesday, September 11, 2024
For the 60 or so designers gracing the runways, the event ...
- Target Hopes To Melt Hearts With New Cuddle Collab
Marketing Daily, Sarah Mahoney - Tuesday, September 10, 2024
The retailer is betting on six winsome "fur-fluencers" for its latest limited-editi ...
- Old Navy CMO: How New Purpose Is Shaping Brand Evolution
Marketing Daily, Sarah Mahoney - Tuesday, September 10, 2024
Behnaz Ghahramani dishes on "nowstalgia," and the ways careful -- and deliberate ...
- Vogue Rolls Out Its New App For Fashion Fans
Publishers Daily, Ray Schultz - Monday, September 9, 2024
Users can engage in group chat discussions and shop for fashions curat ...
- Remember Barneys? Hourglass Cosmetics Pop-up Celebrates Late, Great Retailer
Marketing Daily, Sarah Mahoney - Tuesday, September 3, 2024
Just in time for New York Fashion Week, the nostalgic showcase sta ...
- With Sales A-Blazing, Abercrombie & Fitch Flexes Deeper Into NFL
Marketing Daily, Sarah Mahoney - Thursday, August 29, 2024
The extended partnership features linebackers TJ Watt and Fred Warner, running ba ...
- The TikTok Shop Effect In Search No One Wants To Discuss
Performance Marketing Insider, Laurie Sullivan - Friday, August 30, 2024
Social media companies have turned into search engines, but brands and influence ...
- Nordstrom Threads Its Way Out Of Department-Store Slump
Retail Insider, Sarah Mahoney - Wednesday, August 28, 2024
With early signs that its new strategy is working, the fashion retail ...
- Kamala Harris And The Tan Suit Situation
Mad Blog, Barbara Lippert - Tuesday, August 20, 2024
That suit she wore Monday night might have been a sassy n ...
- Neiman Marcus Debuts First Campaign Since Saks Merger Announcement
Marketing Daily, Sarah Mahoney - Monday, August 19, 2024
The fall splash focuses on Ayo Edebiri from "The Bear" in ...
- With CEO Shake-Up, Victoria's Secret Looks For A Comeback
Marketing Daily, Sarah Mahoney - Thursday, August 15, 2024
Can Hillary Super bring Rihanna's swagger to the stumbling retailer? ...
- Can 'Allbirds By Nature' Help Recapture The Brand's Former Glory?
Retail Insider, Sarah Mahoney - Wednesday, August 14, 2024
CMO Kelly Olmstead hopes the comeback campaign can re-energize former fans ...
- In Sputtering Luxury Climate, Olympics Boost Ralph Lauren
Marketing Daily, Sarah Mahoney - Thursday, August 8, 2024
The company managed a slight gain in sales for the quarter whi ...
- With Struggling Sales, ThredUp Debuts New AI Shopping Tools
Marketing Daily, Sarah Mahoney - Tuesday, August 6, 2024
The pioneering resale platform says the new tech represents a giant st ...
- Dolce & Gabbana Offers Cologne For Dogs
Marketing Daily - Top of the News, Tanya Gazdik - Tuesday, August 6, 2024
The $109 scent was inspired by fashion designer Domenico Dolce's dog F ...
- Zales, Celebrating A Century, Turns To TikTok Star
Retail Insider, Sarah Mahoney - Wednesday, August 7, 2024
Sabrina Brier joins the jewelry retailer in a glittery giveaway. ...