- Campaign Seeks 'To Verb Up' The Vanguard Name
Around the Net In Brand Marketing, Thom Forbes - Monday, March 15, 2010
...
- Visa Readies Global Soccer Campaign
Marketing Daily, Tanya Gazdik - Wednesday, March 10, 2010
Visa is launching its first-ever global Fédération Internationale de Football Association (Internation ...
- Lindsay Lohan Files $100M Suit Over E-Trade 'Milkoholic' Ad
Around the Net In Brand Marketing, Thom Forbes - Wednesday, March 10, 2010
I wonder what the litigious Lindsey Lohan thinks about the adjective th ...
- WAMU Name, Existence Gone From MSG Theater
MediaDailyNews, David Goetzl - Tuesday, March 9, 2010
Well after the Washington Mutual brand disappeared, integrated into Chase, it sti ...
- American Express Reinstates 'Members Project'
Marketing Daily, Tanya Gazdik - Monday, March 8, 2010
Nancy Smith, vice president, global media, content and community, American Express, tel ...
- Parents Teaching Kids Money Values
Research Brief, Jack Loechner - Friday, March 5, 2010
According to a recent survey by American Express, 71% of parents wi ...
- State Farm Gets Viral Buzz From OK Go Video Support
Around the Net In Brand Marketing, Thom Forbes - Thursday, March 4, 2010
I was mesmerized by this Rube Goldberg-inspired
video when I fir ...
- Debt Plagues More Than One-Third Of U.S.
Marketing Daily, - Wednesday, March 3, 2010
About 36% of Americans claim to have had trouble paying their bil ...
- Progressive CMO Larry Bloomenkranz 'Asked To Leave'
Around the Net In Brand Marketing, Thom Forbes - Tuesday, March 2, 2010
Progressive CEO and president Glenn Renwick thanked Bloomenkranz for his contributions ...
- American Express Partners With AirTran Airways
Marketing Daily, Tanya Gazdik - Monday, March 1, 2010
American Express is expanding its Open Savings program via a new partnersh ...
- Investment Outlook Improves For All Media, Social Networks Deemed Most 'Overrated'
Online Media Daily, Joe Mandese - Tuesday, March 2, 2010
The vast majority of media industry executives, and investors, have grown mo ...
- Credit Card Industry Shifts Strategy, Goes After Good Payers
Around the Net In Brand Marketing, Thom Forbes - Tuesday, February 23, 2010
The credit card industry used to love the consumer who kept ...
- Insuring Success
MarketingTools: CRM, Drew Neisser - Tuesday, February 23, 2010
I had the pleasure of hearing executives from Progressive and USAA addre ...
- Mint.com Taps Get Satisfaction
Online Media Daily, - Monday, February 22, 2010
Personal finance hub Mint.com has partnered with Get Satisfaction to incorporate custom ...
- Visa Connects With Olympics Congratulations
Marketing Daily, Aaron Baar - Saturday, February 20, 2010
"We know through research that the way consumers connect to the gam ...
- Allstate To Give Away Custom Motorcycle
Marketing Daily, - Thursday, February 18, 2010
Participants can register through Feb. 28 to win the bike at AllstateGarage.co ...
- Campaign Urges Americans To Move Money To Community Banks
Around the Net In Brand Marketing, Thom Forbes - Thursday, February 18, 2010
...
- Best Financial Services Web Sites
Marketing Daily, - Wednesday, February 17, 2010
1 Ally Bank 2 ING Direct 3 Capital One 4 PNC Virtu ...
- Ally Nabs Top Spot In Financial Services Site Study
Marketing Daily, Tanya Gazdik - Tuesday, February 16, 2010
"Ally's top score is a wake-up call to traditional financial services online ...
- Credit Card Offers Making Comeback, Study Finds
Marketing Daily, Tanya Gazdik - Monday, February 15, 2010
The Credit Card Accountability, Responsibility, and Disclosure (CARD) Act, as well ...
- Nationwide Finds Greatest Spokesperson In A Log Cabin
Marketing Daily, Karl Greenberg - Friday, February 12, 2010
Nationwide Insurance has found the world's greatest spokesperson ... in the worl ...
- Satisfied Insurance Agents Drive The Business
Marketing Daily, - Thursday, February 11, 2010
Insurers whose agents are highly satisfied tend to receive a considerably great ...
- ING Promotes Prudent Planning In New Spot
Marketing Daily, Tanya Gazdik - Thursday, February 11, 2010
The spot debuts Feb. 12 during the opening ceremonies of the Wint ...
- Q&A: Visa Markets Globally, Activates Locally For 2010 Olympics
Around the Net In Brand Marketing, Thom Forbes - Wednesday, February 10, 2010
Barry Janoff chats with Antonio Lucio, global CMO for Visa, which recent ...
- M&T Bank Offers Customized Checking Bonus
Marketing Daily, - Tuesday, February 9, 2010
The Buffalo, N.Y.-based bank's "Build Your Own Bonus" incentive provides new custome ...
- Duly Noted: Morningstar Acquires Finance Blog Footnoted
Online Media Daily, Gavin O'Malley - Tuesday, February 9, 2010
Independent investment researcher Morningstar on Tuesday announced the acquisition of financial bl ...
- Sun Life Financial Scores Big During Super Bowl
Marketing Daily, - Monday, February 8, 2010
Sun Life Financial received over $26 million in media value during t ...
- Mintel Predicts Banking Changes
Marketing Daily, - Monday, February 8, 2010
Chicago-based Mintel Comperemedia is forecasting five major changes for banks in 201 ...
- Progressive Launches Mobile Web Site
Marketing Daily, - Thursday, February 4, 2010
By providing both a mobile Web site and an iPhone app, Progressi ...
- Lazarus: Consumer Watchdog Agency Is Out In The Cold
Around the Net In Brand Marketing, Thom Forbes - Wednesday, February 3, 2010
Columnist David Lazarus all but writes an obituary for the Consumer Financi ...