- Co-Branded Private-Label Food: Feast Or Folly?
Marketing Daily, Karlene Lukovitz - Tuesday, December 8, 2009
Private label's growth during the current recession has been well documented: La ...
- Chiquita Banana Jingle Makes A Comeback
Around the Net In Brand Marketing, Thom Forbes - Tuesday, December 8, 2009
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- Food Industry Giants Invest In Nutrition Advances
Around the Net In Brand Marketing, Thom Forbes - Monday, December 7, 2009
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- Tony's Pizza Offers Free Bowling
Marketing Daily, - Friday, December 4, 2009
For the holidays, specially marked boxes of Tony's Pizza products are carryi ...
- Eukanuba, Petco Partner With 'Cat Fancy'
Marketing Daily, - Thursday, December 3, 2009
Eukanuba brand cat food and Petco specialty retailer are joining with C ...
- Sara Rue, 31, Is New Jenny Craig Celeb Client
Marketing Daily, Tanya Gazdik - Thursday, December 3, 2009
"Jenny Craig has always appealed more to the middle-aged (35-45) housewife crow ...
- NPD: Salty Snacks, Easy Meals To Lead Growth
Marketing Daily, Karlene Lukovitz - Thursday, December 3, 2009
In-home foods and meals in general will continue to benefit as t ...
- Football Fans Face Off In Frito Family Fest
Marketing Daily, - Wednesday, December 2, 2009
PepsiCo's Frito-Lay North America division and the National Football League named eig ...
- Hidden Valley Ranch Sponsors Web Series
Marketing Daily, Tanya Gazdik - Wednesday, December 2, 2009
The six-episode series aims to entertain moms and kids while helping th ...
- Consumers Crave All-Day Breakfast Option
Marketing Daily, Karlene Lukovitz - Tuesday, December 1, 2009
Given that women expressed significantly more interest than men in having breakfa ...
- iVillage, Hidden Valley Launch 'Garden Party'
MediaDailyNews, - Tuesday, December 1, 2009
The NBC Universal Digital Studio and the makers of Hidden Valley Ran ...
- Doritos Names 8 Quarter-Finalists In Game
Marketing Daily, - Monday, November 30, 2009
In the next phase of the program -- in which gaming fa ...
- Marketers Brace For Regulatory Heat In '10
Marketing Daily, Karlene Lukovitz - Monday, November 30, 2009
Despite the "very impressive strides" made in the children's arena since t ...
- Slow-Pouring, Faster Spending: Heinz Ups Budget
Marketing Daily, David Goetzl - Wednesday, November 25, 2009
As it emphasizes expansion overseas and suffers some bumps domestically, ketchup market ...
- Purina Points Potential Owners To Doggies
Marketing Daily, Aaron Baar - Tuesday, November 24, 2009
Just in time for the brand's sponsorship of the National Dog Sho ...
- Slow-Pouring, Faster Spending: Heinz Ups Marketing Budget
MediaDailyNews, David Goetzl - Tuesday, November 24, 2009
As it emphasizes expansion overseas and suffers some bumps domestically, ketchup market ...
- Diamond Foods Is (Emerald) Nuts About Super Bowl XLIV
Around the Net In Brand Marketing, Thom Forbes - Tuesday, November 24, 2009
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- Campbell's Q1 Marketing Down, Net Earnings Up
Marketing Daily, Karlene Lukovitz - Monday, November 23, 2009
Total marketing and selling expenses decreased by 7.5%, to $284 million compar ...
- Cadbury Winner Could Decide The World's Confectionery Leader
Around the Net In Brand Marketing, Thom Forbes - Friday, November 20, 2009
Emily Bryson York plays the "what if" game this morning with Cadbu ...
- Eggo Uproar Would Have Dumbfounded San Jose Creator
Around the Net In Brand Marketing, Thom Forbes - Friday, November 20, 2009
Patrick May reports: "Dad would just shake his head and say 'Th ...
- Colbert Weighs In On Kellogg's Eggo Waffle Shortage
Around the Net In Brand Marketing, Thom Forbes - Thursday, November 19, 2009
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- Mintel Predicts 2010's Trendy Flavors
Marketing Daily, - Wednesday, November 18, 2009
Cardamom and sweet potatoes will lead the list of trendy flavors employ ...
- 'I Can't Believe' Launches Musical Extravaganza
Marketing Daily, Karlene Lukovitz - Wednesday, November 18, 2009
The "Turn the Tub Around" campaign, starring "Will & Grace" actress Meg ...
- Diamond Crystal Campaign Is Downright Salty
Marketing Daily, Aaron Baar - Wednesday, November 18, 2009
"Many consumers assume that all salts are the same," Grete Lavrenz, ...
- Hershey, Ferrero Are 'Reviewing Options' On Cadbury
Around the Net In Brand Marketing, Thom Forbes - Wednesday, November 18, 2009
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- Haagen-Dazs Supports Honey Bees
Marketing Daily, - Tuesday, November 17, 2009
Haagen-Dazs sponsored the PBS's Chefs A' Field episode, "Disappearing Act: A Wor ...
- Welch's, Scholastic Help Schools Grow Gardens
Marketing Daily, - Tuesday, November 17, 2009
Welch's and Scholastic Parent & Child magazine are sponsoring a "Harvest Grant ...
- ConAgra Sponsors Yahoo TV Clips Program
Marketing Daily, Karlene Lukovitz - Tuesday, November 17, 2009
The new partnership is the first that ConAgra has developed "with ...
- Pearce Makes Good In Turning Around Del Monte Marketing
Around the Net In Brand Marketing, Thom Forbes - Monday, November 16, 2009
Since Bill Pearce became the first CMO at Del Monte Foods ...
- Who's Buying Organic Food?
Marketing Daily, - Monday, November 16, 2009
Top 10 DMAs in which reside adults who used organic food ...