- General Mills Introduces Strawberry Chex
Marketing Daily, - Wednesday, March 12, 2008
The company says the product combines rice and corn squares coated wi ...
- Pedigree Adoption Campaign Drives Dog Food Sales
Marketing Daily, Aaron Baar - Wednesday, March 12, 2008
[Food] "When you find something that works, you want to stick wi ...
- Pace Foods Spices Up Its Line Of Salsas
Marketing Daily, - Tuesday, March 11, 2008
The company is introducing five specialty salsas made with a combination ...
- Nestlé Opens R&D Unit Devoted To Luxury Chocolate
Marketing Daily, - Tuesday, March 11, 2008
Nestlé is establishing the Chocolate Centre of Excellence, the company's first R& ...
- Campbell's Finally Scores Big With Reduced-Salt Extension
Around the Net In Brand Marketing, Thom Forbes - Monday, March 10, 2008
Campbell Soup's line extension of its red-and-white-label soup that promises 25% le ...
- Retail Food Formats: Bigger Isn't Necessarily Better Anymore
Marketing Daily, Karlene Lukovitz - Friday, March 7, 2008
[Research] According to Information Resources, Inc., while today's consumer typically shops thr ...
- Google Supports Ben & Jerry's ONE Promotion
Marketing Daily, Tanya Gazdik - Friday, March 7, 2008
[Food] On the dedicated ONE/Ben & Jerry's Web page, visitors are invit ...
- Clearly Canadian Brands Invade U.S.
Marketing Daily, - Thursday, March 6, 2008
Toronto-based Clearly Canadian Brands has signed an agreement with HDS Retail f ...
- Unilever's Bertolli Contest Offers Fame
Marketing Daily, - Thursday, March 6, 2008
Through a new campaign, Unilever's Bertolli Nights In, the maker of restaurant-quali ...
- New Line At Au Bon Pain Offers 200 Calories Or Less
Around the Net In Brand Marketing, Thom Forbes - Wednesday, March 5, 2008
...
- Hormel Sets New Sales Goal For 2012
Marketing Daily, - Tuesday, March 4, 2008
Hormel Foods Corp. has set a new goal for growth through innovatio ...
- Hostess Promotion Links To 'Bee Movie' DVD
Marketing Daily, - Tuesday, March 4, 2008
Interstate Bakeries Corporation, baker of Hostess snack cakes, is running a promoti ...
- Dannon Launches Jamie Lee Curtis Activia Ads
Marketing Daily, Karl Greenberg - Tuesday, March 4, 2008
[Food] Rothman says that in the first phase Curtis helps the everyd ...
- Broken Trust? Gorton's Recalls Frozen Fish
Marketing Daily, - Monday, March 3, 2008
Gorton's Inc. recalled about 1,000 cases of frozen fish in 10 stat ...
- Fresh Del Monte Goes From Pits To Cherries
Around the Net In Brand Marketing, Thom Forbes - Wednesday, February 27, 2008
...
- Meat Quality Scandal A PR Nightmare
Around the Net In Brand Marketing, Thom Forbes - Wednesday, February 27, 2008
At a hearing on Capitol Hill yesterday, Rep. Michael C. Burgess ( ...
- California McDonald's Aims To Boost Sales With Feng Shui
Around the Net In Brand Marketing, Thom Forbes - Tuesday, February 26, 2008
...
- Trader Joe's Strategy Born Of Desperation
Around the Net In Brand Marketing, Thom Forbes - Tuesday, February 26, 2008
There are lots of ways to demonstrate customer service. Trader Joe's exce ...
- Mars Hires Ingrid Hoffmann As Spokesperson
Marketing Daily, - Monday, February 25, 2008
Mars Snackfood US has signed Ingrid Hoffmann, host of the Food Netwo ...
- As Prices Weaken, Consumers Head To Surplus Grocers
Around the Net In Brand Marketing, Thom Forbes - Friday, February 22, 2008
Sales at surplus or "salvage" grocers--a little-noticed segment of the food industry--a ...
- Snelgrove Ice Cream Brand Shutters After 79 Years
Around the Net In Brand Marketing, Thom Forbes - Wednesday, February 20, 2008
...
- Kraft Puts Marketing Muscle Behind New Products, Lines
Marketing Daily, Nina Lentini - Wednesday, February 20, 2008
[Food] Kraft Salad Dressings will be seen in a whole new w ...
- Hershey Looks To Bliss Premium Brand
Around the Net In Brand Marketing, Thom Forbes - Tuesday, February 19, 2008
Bliss, Hershey's new premium chocolate candy, will be more closely watched ne ...
- Battle Over Doc's Support Of Restaurant Industry
Around the Net In Brand Marketing, Thom Forbes - Monday, February 18, 2008
Dr. David B. Allison, the incoming president of a leading organization ...
- Hormel: Spam Pushed Q1 Profits Way Up
Marketing Daily, - Monday, February 18, 2008
Sales of Spam and lower pork costs boosted first-quarter profits at Austi ...
- Starbucks Tests $2.50 Fresh-Pressed Cup Of Java
Around the Net In Brand Marketing, Thom Forbes - Friday, February 15, 2008
Starbucks is testing a 12-ounce cup of "fresh-pressed" coffee at $2.50 ea ...
- Snickers, Nascar Driver Team In Racing Promo
Marketing Daily, - Friday, February 15, 2008
Mars Snackfood's Snickers brand and Nascar driver Kyle Busch of the N ...
- Candies Aim To Compete With Energy Drinks
Around the Net In Brand Marketing, Thom Forbes - Wednesday, February 13, 2008
Candy spiked with caffeine--and often vitamins--is the low-growth, $29 billion U.S. cand ...
- Dunkin' Expands All-Day Menu
Around the Net In Brand Marketing, Thom Forbes - Wednesday, February 13, 2008
Dunkin' Donuts will announce today that it is targeting afternoon and eveni ...
- Pepperidge Farm's Goldfish Ties With NBA
Marketing Daily, - Wednesday, February 13, 2008
Pepperidge Farm's Goldfish brand is partnering with Jr. NBA/Jr. WNBA and t ...