- Candies Aim To Compete With Energy Drinks
Around the Net In Brand Marketing, Thom Forbes - Wednesday, February 13, 2008
Candy spiked with caffeine--and often vitamins--is the low-growth, $29 billion U.S. cand ...
- Dunkin' Expands All-Day Menu
Around the Net In Brand Marketing, Thom Forbes - Wednesday, February 13, 2008
Dunkin' Donuts will announce today that it is targeting afternoon and eveni ...
- Pepperidge Farm's Goldfish Ties With NBA
Marketing Daily, - Wednesday, February 13, 2008
Pepperidge Farm's Goldfish brand is partnering with Jr. NBA/Jr. WNBA and t ...
- Foster Farms Launches New 'Imposter' Ads
Marketing Daily, - Wednesday, February 13, 2008
Foster Farms, which sells chicken to consumers in California, Oregon and Washingto ...
- Trader Joe's Pulling Single-Ingredient Chinese Imports
Around the Net In Brand Marketing, Thom Forbes - Tuesday, February 12, 2008
Trader Joe's plans to remove all single-ingredient items imported from China fr ...
- Kellogg Targets Dieters With Bliss Bars
Marketing Daily, - Tuesday, February 12, 2008
Kellogg is out with Special K Bliss bars in two flavors, Chocolat ...
- Low-Sodium/Salt Introductions Up 105% In Past Five Years
Marketing Daily, Karlene Lukovitz - Tuesday, February 12, 2008
[Food] Packaged Facts predicts growth in all low/no sodium offerings, with sev ...
- Frito-Lay Readies Campaign With Food Network's Hoffman
Around the Net In Brand Marketing, Thom Forbes - Monday, February 11, 2008
Frito-Lay's Tostitos will launch a year-long multi-platform campaign with Food Network's Simp ...
- Cattle Producers Beef Up Ad Budget
Around the Net In Media, William Spain - Monday, February 11, 2008
Cattle producers are boosting the fees they pay to finance the "Bee ...
- Cheerios To Donate Based On Purchases
Marketing Daily, - Monday, February 11, 2008
General Mills' brand Cheerios will donate $1 to WomenHeart, a national patie ...
- Ad Hoax By Burger King Boosts Sales
Around the Net In Brand Marketing, Thom Forbes - Friday, February 8, 2008
Ads that showed what happened at two Burger King outlets in Neva ...
- Kellogg, Animal Planet Pair In Cereal Product
Marketing Daily, - Thursday, February 7, 2008
Kellogg and Animal Planet are debuting a new cereal called Wild Anim ...
- Ben & Jerry's Fight Over Hormone Labeling
Around the Net In Brand Marketing, Thom Forbes - Wednesday, February 6, 2008
...
- KFC Will Feature Non-Fried Chicken As Part Of Makeover
Around the Net In Brand Marketing, Thom Forbes - Wednesday, February 6, 2008
Acknowledging that its major U.S. businesses are in need of rejuvenation ...
- 'TV Guide,' Kellogg Intro Unique Promotion
Marketing Daily, - Wednesday, February 6, 2008
TV Guide magazine and Kellogg's Cheez-It Crackers are teaming on a promoti ...
- Unilever Acquires Russian Ice Cream Firm
Marketing Daily, - Wednesday, February 6, 2008
Unilever Tuesday announced that it has signed an agreement to acquire Russi ...
- Wal-Mart Says Food Suppliers To Meet GFSI Standards
Around the Net In Brand Marketing, Thom Forbes - Tuesday, February 5, 2008
...
- Kraft Brands JetBlue Flights With Cream Cheese
Marketing Daily, - Tuesday, February 5, 2008
Kraft's Philadelphia 1/3 Less Fat Soft Cream Cheese will be provided aboa ...
- Wrigley Tops $5 Billion In Sales For 2007
Marketing Daily, - Tuesday, February 5, 2008
The Wm. Wrigley Jr. Company has announced that full-year 2007 net sal ...
- Look For Ethnic Comestibles To Find Way Into American Hands
Marketing Daily, Aaron Baar - Tuesday, February 5, 2008
[Food] Food trends are moving from the ethnic fringe to the mainstre ...
- Kellogg Launching Frosted Flakes Gold
Around the Net In Brand Marketing, Thom Forbes - Monday, February 4, 2008
...
- Kraft's Nabisco Putting On The Ritz At Fenway Racing
Marketing Daily, Karl Greenberg - Friday, February 1, 2008
[Food] The brand is extending its "Official Cracker of Nascar" status f ...
- Pet Supplements, Nutraceuticals Market Shows Healthy Growh
Marketing Daily, Aaron Baar - Friday, February 1, 2008
[Food] According to Packaged Facts, spending on supplements and nutraceutical treats ...
- Mrs. Fields Sells Great American Cookie To NexCen
Marketing Daily, - Thursday, January 31, 2008
NexCen Brands has acquired the Great American Cookie Co. from Mrs. Fiel ...
- Godiva Offers All Things Chocolate In Promotion
Marketing Daily, - Wednesday, January 30, 2008
Luxury chocolate brand Godiva is offering consumers the chance to win ...
- Mars Markets Caffeinated Snickers
Around the Net In Brand Marketing, Thom Forbes - Tuesday, January 29, 2008
Mars Snackfoods' new Snickers Charged, which is spiked with caffeine, is bei ...
- Football Players, Moms Join Campbell's Soup Promotion
Marketing Daily, - Tuesday, January 29, 2008
In Phoenix for Super Bowl XLII, five of the NFL stars featur ...
- Hershey Raising Prices On Third Of Line
Marketing Daily, - Tuesday, January 29, 2008
The Hershey Company is increasing wholesale prices on approximately one-third of i ...
- Wrigley Backs 'Give Kids A Smile' With Donations
Marketing Daily, - Tuesday, January 29, 2008
In honor of National Children's Dental Health Month this February, the W ...
- Tyson Revamps Antibiotic-Free Chicken Ads
Marketing Daily, - Monday, January 28, 2008
Tyson Foods is revamping ads for its antibiotic-free chicken products after riva ...