- Cookie Jar Taps GoFish To Provide In-Game Ads For Upcoming RPG
Online Media Daily, - Friday, March 21, 2008
Cookie Jar Entertainment has tapped GoFish Corporation to be the exclusive provid ...
- Relevantis Rolls Out Ad Platform for Android
Online Media Daily, - Wednesday, March 19, 2008
Relevantis has launched Relevantis Universal Ad Platform, a monetization platform for W ...
- Panelists Call For Collaborative Gaming Organization
Online Media Daily, Laurie Sullivan - Wednesday, March 19, 2008
[Gaming] HOLLYWOOD, Calif. -- Executives from Activision, Electronic Arts and Double Fusi ...
- At OMMA, We Saw The Future, And It Was Freaky
Online Media Daily, Erik Sass - Wednesday, March 19, 2008
[Gaming] HOLLYWOOD, Calif. -- Imagine a remote control headset that scans yo ...
- Casual Gaming Takes Center Stage
Around the Net In Online Marketing, Ross Fadner - Tuesday, March 18, 2008
...
- Nintendo's Wii Leads In U.S. Console Sales
Around the Net In Brand Marketing, Thom Forbes - Friday, March 14, 2008
...
- EA: We Want Rockstar
Around the Net In Online Marketing, Ross Fadner - Friday, March 14, 2008
It's the Microsoft-Yahoo battle of the video game industry. Electronic Arts to ...
- Console Wars: Sony (Surprisingly) Leads While Xbox Cuts Prices
Gaming Insider, Shankar Gupta - Friday, March 14, 2008
The big news in the gaming world this week is the Xb ...
- Marketers And Virtual Worlds: Still More Questions Than Answers
Online Media Daily, Tameka Kee - Friday, March 14, 2008
[Gaming] For some brands, harnessing the power of virtual worlds--or even ju ...
- Gibson Says 'Guitar Hero' Infringes Its Patent
Around the Net In Brand Marketing, Thom Forbes - Thursday, March 13, 2008
...
- Sega Of America Taps New VP/Marketing
Marketing Daily, - Thursday, March 13, 2008
Sean Ratcliffe brings to Sega more than 15 years of experience ...
- NBC Partners With LimeLife To Launch Mobile 'Law & Order' Game
Online Media Daily, - Wednesday, March 12, 2008
NBC Universal has partnered with LimeLife to launch "Law & Order: Celebri ...
- Myxer, Greystripe Ink Ad-Supported Mobile Game Distribution Deal
Online Media Daily, - Wednesday, March 12, 2008
Myxer and Greystripe have inked a content distribution deal that will ma ...
- IGame?
Gaming Insider, Josh Lovison - Friday, March 7, 2008
Wow. The iPhone SDK conference was yesterday, and what was shown w ...
- Deloitte, BrandGames Create Virtual World To Teach Teens About Business
Online Media Daily, Tameka Kee - Friday, March 7, 2008
[Gaming] Deloitte & Touche USA has partnered with BrandGames to bring busine ...
- Elusive Consumers Create Marketers' Needs For Branded Entertainment
Research Brief, Jack Loechner - Friday, March 7, 2008
According to research released recently by PQ Media, spending on branded entertainme ...
- Showtime's 'Dexter' Morphs Into Video Game
MediaDailyNews, - Thursday, March 6, 2008
Marc Ecko Entertainment has entered into a production agreement with Showtime Networ ...
- Electronic Arts Launches 'Army Of Two'
Online Media Daily, Douglas Quenqua - Thursday, March 6, 2008
[Gaming] When it comes to selling video games, controversy can propel ...
- MMO Games Are The Evolution Of Social Networks
Online Media Daily, Tameka Kee - Wednesday, March 5, 2008
[Gaming] Properties like Facebook and MySpace don't just have to deal wi ...
- eTagz and Sierra Online Partner For Video Game Promotion
Online Media Daily, - Tuesday, March 4, 2008
Soon the U.S. will enter into the annual college basketball tournament fren ...
- Gamer Ad Network Reaches 9 Billion Monthly Impressions
Online Media Daily, Tameka Kee - Tuesday, March 4, 2008
[Gaming] Intergi has emerged as the latest contender in the vertical ...
- Take-Two Assesses its Options
Around the Net In Online Marketing, Ross Fadner - Friday, February 29, 2008
Beleaguered video game maker Take-Two Interactive, which last week turned down ...
- Ixnay On Long Play?
Gaming Insider, Shankar Gupta - Friday, February 29, 2008
This week in the U.K., a select committee of Parliament heard testimo ...
- Game Ads Support the Free Play Model
Research Brief, Jack Loechner - Friday, February 29, 2008
Admittedly, survey results from consumers/customers playing downloadable casual games from the RealGam ...
- Sony Opens PS3 Ad Marketplace
Around the Net In Online Marketing, Ross Fadner - Wednesday, February 27, 2008
Sony yesterday said it was opening up its in-game advertising platform ...
- New MTVN Exec To Generate Dollars In Digital Platforms
Online Media Daily, David Goetzl - Wednesday, February 27, 2008
[Gaming] MTV Networks is placing an increased emphasis on generating sponsorship dolla ...
- Gamers Media, Ad Network For Casual Gaming Goes Live
Online Media Daily, - Wednesday, February 27, 2008
Advertisers in search of casual gaming inventory have a new ad netwo ...
- Game Over: Whoever Gets Take-Two Wins
On Media, Diane Mermigas - Tuesday, February 26, 2008
Electronic Arts' continued pursuit of Take-Two Interactive would not be surprising, giv ...
- Take-Two Rejects EA's $2 Billion Takeover Bid
Online Media Daily, Tameka Kee - Tuesday, February 26, 2008
[Gaming] Take-Two Interactive Software, parent company of Rockstar Games and the Gra ...
- Glupod: The Game That Aims To Save The World
Online Media Daily, - Tuesday, February 26, 2008
Something Inc. has announced the development of Glupod, a casual game th ...