- Kenvue, Colgate Back School Sun Safety, Oral Health Campaigns
Marketing Daily, Les Luchter - Friday, September 12, 2025
The oral health initiative is targeted at 750,000 elementary school students a ...
- Eyebot's Kiosks Can Expand Access To Vision Tests
Pharma & Health Insider, Les Luchter - Thursday, September 11, 2025
Branded kiosks provide consumers with free vision tests; for $20, results c ...
- Bye, 'Leukemia & Lymphoma'! Hi To Blood Cancer United
Marketing Daily, Les Luchter - Friday, September 5, 2025
Leukemia & Lymphoma Society has rebranded as Blood Cancer United, and launch ...
- FDA 'Cease And Desist' Likely To Have Massive Impact On $7B TV Category
Television News Daily, Wayne Friedman - Wednesday, September 10, 2025
The FDA sent out "100 cease-and-desist letters" to brands in response ...
- Beyond Body-Builders: Supplement Company Says Creatine Users Can Be Non-Athletes
Marketing Daily, Les Luchter - Monday, September 8, 2025
Thorne features singer Ciara, not an athlete like her husband Russell Wilso ...
- In Waiting Room, Patients Are Captive Market More Likely To Convert
Marketing Daily, Les Luchter - Friday, September 5, 2025
"Point-of-care media operates within a closed network, preserving patient trust," says marketi ...
- 'PSA on PSA' Aims To Raise Prostrate Cancer Awareness
Marketing Daily, Les Luchter - Wednesday, September 3, 2025
Campaign on the Prostate-Specific Antigen test asks consumers to pledge to spre ...
- School Nurse Shortage? How About Bringing A Doctor To School?
Pharma & Health Insider, Les Luchter - Thursday, September 4, 2025
Kids who feel sick at school may now get examined by ...
- Check, Please: Aflac Equates Checkered Patterns With Cancer Screening Reminders
Marketing Daily, Les Luchter - Wednesday, September 3, 2025
Aflac's "Check for Cancer" campaign aims to increase cancer screening rates ...
- No Flag, No Problem: America's Best Modernizes Logo
Marketing Daily, Les Luchter - Thursday, August 28, 2025
New logo removes a stylized U.S. flag from its name in fav ...
- BTS REWIND: How This Foundation Consumer Healthcare VP Is Making A Difference
Brand Insider: Behind The Scenes, Lisa Singer - Wednesday, August 27, 2025
"Get curious and really put yourself out there to look into differe ...
- A Male Treatment For Vaginal Disease? Evvy Flips The Script
Pharma & Health Insider, Les Luchter - Wednesday, August 27, 2025
How Evvy markets medicine whose sole purpose is to help women ...
- Xiaflex Brings Back The 'Bent Carrot' Penis Metaphor
Marketing Daily, Les Luchter - Monday, August 25, 2025
A couple discuss the brand's 2021 ad, with a carrot substituting f ...
- Wet Girls, Sweaty Women: NYC OOH Campaigns Promote Women's Health
Marketing Daily, Les Luchter - Friday, August 22, 2025
Wet Girl Summer" arrived this week via more than 100 wild poste ...
- Novartis Brings Awareness To Rare Muscular Disease
Marketing Daily, Les Luchter - Wednesday, August 20, 2025
"SMAshing My Limits" targets teens and young adults living with SMA (Spin ...
- Savannah Crashes The COVID Silence With CDC-Funded Campaign
Pharma & Health Insider, Les Luchter - Thursday, August 21, 2025
COVID cases go up nationwide every summer, but PSAs cautioning the publ ...
- TheraTears Launches Water-Filled Eye Drops Campaign
Marketing Daily, Les Luchter - Tuesday, August 19, 2025
Campaign visuals, inspired by nature photography, include depictions of water refractions, wat ...
- Patients Turning To AI, Social To Find New Doctors: Report
Marketing Daily, Les Luchter - Tuesday, August 19, 2025
Medical "practices that fail to meet patients across multiple channels risk becomi ...
- You're Good, Kristen! Bell Sells Knix Leakproof Undies
Marketing Daily, Les Luchter - Friday, August 15, 2025
The ad "You're Good" launches as Canadian firm Knix opens its fir ...
- Oikos Targets Dieters With Launch Of Oikos Fusion
Marketing Daily, Danielle Oster - Saturday, August 16, 2025
The Danone brand claims Fusion is "the first product in the yogu ...
- SC Johnson Helps WHO Battle Malaria
Pharma & Health Insider, Les Luchter - Thursday, August 14, 2025
WHO specifically recommended spatial repellents -- which emit active ingredients into t ...
- Trend Update: How To Market To The Perimenopausal
Marketing Daily, Les Luchter - Tuesday, August 12, 2025
For example, alcohol consumption "just doesn't work as well when you're enteri ...
- Meta Petitions To Reverse Privacy Verdict Over Health Data
MediaDailyNews, Wendy Davis - Tuesday, August 12, 2025
Meta Platforms is petitioning to set aside a finding that it violat ...
- Manischewitz Promotes Genetic Testing With Food Truck Deli
Marketing Daily, Les Luchter - Monday, August 11, 2025
The "Deli is in my DNA" tour visits campuses with the fo ...
- Howie Mandel Helps Sinus Cleaner NasalFresh Compete With Market Leader
Marketing Daily, Les Luchter - Friday, August 8, 2025
TV host and comedian Howie Mandel stars in NasalFresh's first major campaig ...
- GLP-1 Update: Novo Nordisk Sues Compounders, Lilly's Zepbound Soars
Marketing Daily, Les Luchter - Thursday, August 7, 2025
Novo Nordisk filed 14 new lawsuits against compounders claiming to contain semaglutid ...
- VEG ER For Pets: 'Kind-ER '& 'Bett-ER' For 'Weird-ER' Situations
Marketing Daily, Les Luchter - Wednesday, August 6, 2025
The growing chain of emergency facilities is emphasizing the "ER" part ...
- Condom Brand Seeks 'Poe of Prophylactics' In Poetry Contest
Pharma & Health Insider, Les Luchter - Thursday, August 7, 2025
One Condoms judges will choose 50 finalists, with public voting in Novembe ...
- Is America Ready To Hear The Word 'Vagina' On National Television?
Marketing Daily, Les Luchter - Monday, August 4, 2025
That was among the questions discussed at MediaPost's recent Pharma & Heal ...
- Toothpaste Up, Supplements Down: OTC Marketer Haleon Reports
Marketing Daily, Les Luchter - Saturday, August 2, 2025
Haleon's Advil lost share in its battle with Kenvue's Tylenol. The company ...