- Daily Harvest Promotes January Jumpstart Home Delivery Plan
Marketing Daily, Teresa Buyikian - Thursday, January 11, 2024
In the main ad, a varied group of customers are shown receivi ...
- Want To Consume Plastic? Drink Bottled Water
Marketing Daily - Top of the News, Tanya Gazdik - Thursday, January 11, 2024
The new finding reinforces long-held expert advice to drink tap water fr ...
- Report: As Gen Z Ups Screen Time, Their Sadness Stats Rise
Marketing Daily, Les Luchter - Wednesday, January 10, 2024
Dcdx's just-released "Screen Time Report" calls TikTok, the clear leader in G ...
- From Health-Analyzing Mirrors To Mobile Disinfectants, CES Is On The Case
Pharma & Health Insider, Les Luchter - Thursday, January 11, 2024
Among many health-related products being touted at CES, there's also Ocutrx's OcuLe ...
- Always Discreet Taps Taraji P. Henson For Perimenopause Discussion
Marketing Daily, Les Luchter - Tuesday, January 9, 2024
Agency MSL "knew the conversation needed to involve a relatable talent partn ...
- FTC Prohibits Data Broker From Selling Sensitive Location Information
MediaDailyNews, Wendy Davis - Tuesday, January 9, 2024
Data broker Outlogic, formerly X-Mode, has settled Federal Trade Commission charges ...
- New Jersey Passes Opt-Out Privacy Bill
MediaDailyNews, Wendy Davis - Tuesday, January 9, 2024
New Jersey lawmakers on Monday passed a privacy bill that requires compani ...
- Beyond Meat Positions Plant-Based Diet As 'Least You Can Do'
MAD, Fern Siegel - Monday, January 8, 2024
The brand's new product, Beyond Steak, is certified as heart-healthy food ...
- Best Buy, HD Hyundai, L'Oreal Among CES' Buzziest Brands
Marketing Daily, Sarah Mahoney - Friday, January 5, 2024
As 130,000 people and 4,000 brands roll into Las Vegas, expect plen ...
- Florida First State To Get FDA Approval To Import Canadian Drugs
Marketing Daily - Top of the News, Tanya Gazdik - Saturday, January 6, 2024
It should come as no surprise that Big Pharma has found fla ...
- Walgreens Identity Crisis Continues: 'Everything Is On The Table'
Marketing Daily, Sarah Mahoney - Thursday, January 4, 2024
The company is still struggling to reinvent its business model, juggling retai ...
- OpenAI To Launch GPT App Store CES Week
MediaDailyNews, Laurie Sullivan - Friday, January 5, 2024
OpenAI announced the app store at its first annual developer conference a ...
- Deceptive Ad Trends 2024 Touch Health, AI, D2C
Marketing Daily, Les Luchter - Wednesday, January 3, 2024
Ads shouldn't show FDA endorsing a product, a rule Top Dog Dire ...
- It's Full Speed Ahead For New Year's Resolutions
Marketing Daily - Top of the News, Tanya Gazdik - Wednesday, January 3, 2024
"New year's resolutions provide an opportunity for brands to pitch consumers ...
- HIV Prevention Drug Aims To Counteract AIDS Social Stigma
Pharma & Health Insider, Les Luchter - Thursday, January 4, 2024
Only about a third of the 1.2 million gay/bi/trans U.S. men w ...
- Alo Stretches Further Into Wellness
D2C Insider, Sarah Mahoney - Wednesday, January 3, 2024
With new supplements and a celebrity-driven campaign, the buzzy brand muscles i ...
- Report: Growing Retail Healthcare Will Spur In-Store Pharma Advertising
Marketing Daily, Les Luchter - Tuesday, January 2, 2024
In-person clinics run by such retailers as CVS, Walgreens, Walmart and Krog ...
- Men's Privates, Ad Budgets Account For Half Of Most-Read Health/Pharma Stories
Marketing Daily, Les Luchter - Friday, December 29, 2023
Among the most-read was a story about slightly smutty puns: Rich Nu ...
- Study: 2023 Was Exhausting For A Third Of Americans
Marketing Daily, Les Luchter - Wednesday, December 27, 2023
Feeling tired? You're not alone, as 37% of U.S. adults slept wor ...
- Hear This! Sound Topics Team With Klick For Most-Read Stories
Pharma & Health Insider, Les Luchter - Thursday, December 28, 2023
Readers of this column appreciate using sound as a medical tool, judgi ...
- Penile Girth Enlargement Makes TV Ad Debut New Year's Day
Marketing Daily, Les Luchter - Tuesday, December 26, 2023
Campaign aims to "make male enhancement as normal as breast augmentation f ...
- Weight Loss Drug Ozempic Faces Fakes, Overdoses
Marketing Daily - Top of the News, Tanya Gazdik - Friday, December 22, 2023
Shortages can drive pharmacies to buy from distributors they may not ...
- Why An Antacid Brand Partnered On A Designer Handbag
CPG Insider, Danielle Oster - Friday, December 22, 2023
Maybe because offbeat branded items are going viral? The designer behind t ...
- Klick Health To Award Employees $1M For Best AI Ideas In 2024
MAD, Steve McClellan - Wednesday, December 20, 2023
And to get Klicksters' innovative juices flowing, the agency had former Barenak ...
- Ouch! Crunch Uses Pain To Remind People How Good It Feels To Work Out
Marketing Daily, Sarah Mahoney - Wednesday, December 20, 2023
The gym's annual membership campaign uses life's lousy moments to underscore t ...
- Mental Health Advocacy: Combating Schizophrenia Misperceptions
Pharma & Health Insider, Les Luchter - Thursday, December 21, 2023
Pharma company Boehringer Ingelheim set up a NYC activation to increase awarene ...
- Mother Bitchmas Decks The Stalls For Period Products
Marketing Daily, Sarah Mahoney - Tuesday, December 19, 2023
Don't expect any ho-ho-hos from this Period Santa. Code-named Crampus, she's o ...
- 101 Years Young, Ready To Rock: Inspirational Northwell Health Campaign
Marketing Daily, Les Luchter - Tuesday, December 19, 2023
Centenarians share their New Year's resolutions in spot that aims to "suppo ...
- With A Pivot To Sports, Dove's Back In The Super Bowl
Marketing Daily, Sarah Mahoney - Monday, December 18, 2023
After an 18-year break, the personal-care brand hopes #KeepHerConfident will encourage gir ...
- Attention Metrics: Media & Sports, Health & Pharma, Education Score Highest, Study Finds
MediaDailyNews, Laurie Sullivan - Tuesday, December 19, 2023
DoubleVerify released its first global report on attention metrics and how ...