- CPG Under The Tree? Hidden Valley, Hellmann's, Bumble Bee Get Gifty
CPG Insider, Sarah Mahoney - Wednesday, November 27, 2024
Most people aren't asking Santa for fancy mayo or a tuna-fish Adve ...
- Black Friday Ratchets Up: Online Sales Are Off To A Seemingly Strong Start
Email Insider, Ray Schultz - Friday, November 29, 2024
Cyber sales in the U.S. grew by 8% to $8.1 billion ...
- Miller Light Takes Virtual Fireplace To Next Level With YuleLager
Marketing Daily, Teresa Buyikian - Wednesday, November 27, 2024
The YuleLager is an actual IRL digital fireplace, but with a f ...
- Mobile Shopping Takes Nearly 60% Of Online Sales Thanksgiving Day
Performance Marketing Insider, Laurie Sullivan - Friday, November 29, 2024
Mobile shopping hit highs on Thanksgiving Day at 59.5% of all onli ...
- Online Shopping Rose 8.8% To Record $6.1B On Thanksgiving: Adobe
Research Intelligencer, Robert Williams - Friday, November 29, 2024
Big discounts for a variety of products, especially toys and electronics, dro ...
- Black Friday Tea Leaves: Sales Forecast To Hit $102.4 Billion
Email Insider, Ray Schultz - Wednesday, November 27, 2024
But the average consumer spend will be down from last year, Find ...
- Powered By Unexpectedly Strong Sales, Dick's Taps Texas Spirit For Holidays
Marketing Daily, Sarah Mahoney - Tuesday, November 26, 2024
The retailer's new campaign pits gymnast Simone Biles, the NFL's Dak Prescot ...
- Google Makes Gifting A Game Show, Teaches Users To Talk Gemini
MediaDailyNews, Laurie Sullivan - Tuesday, November 26, 2024
Google launched a series of ad campaigns this week. One showcases Goog ...
- Adobe Holiday Data Shows GAI Chatbot Use Surges 1,700%
MediaDailyNews, Laurie Sullivan - Wednesday, November 27, 2024
As many consumers turn to GAI technology for their holiday shopping, Cyberwe ...
- On 'Abysmal' Sales, Kohl's Names New CEO
Retail Insider, Sarah Mahoney - Tuesday, November 26, 2024
The department store reported a revenue decline of 9.3% and named Ashl ...
- Oodles Of Noodles-Branded Merch: Noodles & Company Launches Online Store
Marketing Daily, Teresa Buyikian - Monday, November 25, 2024
Among the items available: an adult-sized blue and yellow onesie covered wi ...
- Google Lens Makes In-Store Shopping More Vivid
MediaDailyNews, Laurie Sullivan - Monday, November 25, 2024
Ads recently began serving up in Google Lens, but Google Shopping supporti ...
- NBCU, Walmart Make Thanksgiving 'Shoppable'
Television News Daily, Wayne Friedman - Tuesday, November 26, 2024
Brands can benefit from Walmart Connect - the retail media network ...
- Flagging Black Friday: Scams Abound As Holiday Approaches
Email Insider, Ray Schultz - Monday, November 25, 2024
Shoppers are being advised to avoid opening emails from unknown senders. ...
- Consumers Plan To Spend $650 Black Friday Weekend
Marketing Daily, Sarah Mahoney - Monday, November 25, 2024
Deloitte's latest forecast points to record spending but also detects a sharp ...
- Fireball Whiskey Aids Slap-Happy Holiday Revelers With Boozy Stocking
Marketing Daily, Teresa Buyikian - Friday, November 22, 2024
Fireball leverages the tradition of drinkers "slapping wine bags," especially during holid ...
- Zaxbys Sets Black Friday Screensaver Deal At Walmart
Marketing Daily, Teresa Buyikian - Friday, November 22, 2024
Walmart's high-definition TVs for sale will show a Zaxbys' screensaver featuring t ...
- Not Everyone Hated That AI-Generated Coca-Cola Holiday Ad
Marketing Daily, Danielle Oster - Saturday, November 23, 2024
Consumers scored the ad "exceptional," a 5.9 out of 6 in System1 ...
- Piloting The Holidays: Yahoo Mail Tools Help Shoppers Keep Track Of Purchases
Email Insider, Ray Schultz - Friday, November 22, 2024
With the new Yahoo Mail tools, consumers can also stay on t ...
- Amazon Taps Adam Driver For Comic Relief
Marketing Daily, Sarah Mahoney - Thursday, November 21, 2024
New spots feature the serious actor deadpanning five-star reviews. ...
- The Daily Hissyfit: Is Walgreens' Boots Backlash What The Next 4 Years Look Like?
Marketing Daily, Sarah Mahoney - Thursday, November 21, 2024
The company's U.K. Christmas ad has ignited an "anti-woke" firestorm. How lo ...
- Have Yourself a Glitchy Little Christmas: Coke Goes AI
Mad Blog, Barbara Lippert - Wednesday, November 20, 2024
It takes some kind of special "magic" to create Christmas commercials th ...
- Chewy Waives Adoption Fees For Thousands Of Animals
Marketing Daily, Sarah Mahoney - Wednesday, November 20, 2024
All shelter animals want for the holidays is a home. So Thanksgivi ...
- Sprite Casts Timberwolves' Anthony Edwards As 'Anta Claus'
Marketing Daily, Danielle Oster - Tuesday, November 19, 2024
Edwards delivers brand's seasonal offering to holiday revelers in ad that's ...
- Chili's Holiday Merch Drop Features Triple Dipper Bedding Options
Marketing Daily, Teresa Buyikian - Tuesday, November 19, 2024
Triple Dipper Bedding Bundle includes pillow covers inspired by Chili's Nashville H ...
- The Right Price: Shoppers Want Deals, Are Skeptical Of Retailers' Claims
Email Insider, Ray Schultz - Tuesday, November 19, 2024
Most consumers plan to maintain spending levels - but believe prices ha ...
- Home Cooking Stars In Thanksgiving Price Wars
Marketing Daily, Sarah Mahoney - Monday, November 18, 2024
Kroger and Meijer pile on the price-cut meal packages, as 38% ...
- Perplexity Takes On Google: Intros Shopping, Retail Merchant Program
MediaDailyNews, Laurie Sullivan - Monday, November 18, 2024
Perplexity has debuted a shopping feature for its paid U.S. customers a ...
- GAI-Powered Tech Identifies, Matches Emotions In Content To CTV Ad
Data & Programmatic Insider, Laurie Sullivan - Monday, November 18, 2024
Developers at CTV tech company Wurl, an AppLovin company, have figured o ...
- Knorr Wants Your Thanksgiving Recipe Fails
CPG Insider, Sarah Mahoney - Friday, November 15, 2024
With #EffortIsEverything, the Unilever brand is encouraging zillennials to revel in the ...