- Saks Dims Holiday Lights But Predicts Stronger Luxury Spending
Marketing Daily, Sarah Mahoney - Thursday, November 14, 2024
In a Grinchy surprise, the retailer has called off its popular annu ...
- Retailers Can Expect Record Black Friday Turnout
Marketing Daily, Sarah Mahoney - Thursday, November 14, 2024
Target, Macy's and Kohl's are amping up ads, hoping to woo t ...
- Chipotle Drops Fan Favorite Holiday Merch Collection
Marketing Daily, Teresa Buyikian - Thursday, November 14, 2024
Cilantro Soap is an homage to the people genetically wired to tas ...
- TikTok Shop To Ramp Up Livestream Shopping Deals For The Holidays
MediaDailyNews, Colin Kirkland - Wednesday, November 13, 2024
TikTok continues to prioritize its in-app livestream shopping initiatives this upcoming seas ...
- Barilla Dials Up Love With Pasta Snowfall
Marketing Daily, Sarah Mahoney - Tuesday, November 12, 2024
The world's leading pasta maker introduces a novelty shape to welcome t ...
- Hard Mtn Dew Provides Winning Escape From Family Holiday Drama
Marketing Daily, Teresa Buyikian - Tuesday, November 12, 2024
Winner of the "Ditch Your Family" sweepstakes gets round-trip airfare and hot ...
- Pinterest Holiday Ads Take Aim At Predictable Gifts
Marketing Daily, Sarah Mahoney - Tuesday, November 12, 2024
The platform's gift-giving campaign wants to save the world from beard oi ...
- Toy Industry Stabilizes, Expects Slight Gains
Marketing Daily, Sarah Mahoney - Monday, November 11, 2024
Circana reports flat sales in the first nine months, with sales expect ...
- Meta Focuses On 'Experiential Retail' With Ray-Ban Smart Glasses Pop-Up Store
MediaDailyNews, Colin Kirkland - Monday, November 11, 2024
The temporary "Meta Lab" pop-up store is open to the public ...
- Amazon Holiday Ad Tells Us What The World Needs Now
Performance Marketing Insider, Laurie Sullivan - Friday, November 8, 2024
If you're an advertiser looking to spread cheer this holiday season, p ...
- Best Buy's Spokes-Hologram Looms Small In Holiday Ads
Marketing Daily, Sarah Mahoney - Wednesday, November 6, 2024
The electronics retailer is rolling out a new series of ads, wi ...
- With Peppermint-Swirl Avalanche, Target Aims For Holiday Magic
Marketing Daily, Sarah Mahoney - Monday, November 4, 2024
The discounter is kicking off the holiday season with nine-foot bears, Tayl ...
- Work Buddies Star In Amazon's Holiday Ad
Marketing Daily, Sarah Mahoney - Monday, November 4, 2024
The ecommerce company's campaign highlights a janitor's spine-tingling version of "What t ...
- Snapchat Expands Paid Subscription Gift Cards To Target, Walmart
MediaDailyNews, Colin Kirkland - Monday, November 4, 2024
Snapchat is looking to further boost its premium in-app subscription service, Snapcha ...
- The AI Character Question: Can AI Agents Reverse Declining Trust In Brands?
Email Insider, Ray Schultz - Monday, November 4, 2024
Consumers have less trust in companies than they did a year ag ...
- eBay Data Shows How Holiday Ads Influence Consumers
Performance Marketing Insider, Laurie Sullivan - Monday, November 4, 2024
Consumers have expectations for the holiday shopping season. Based on consumer feedbac ...
- Gambling On Election Emails: Will Response Hold Up During Holiday Cycle?
Email Insider, Ray Schultz - Friday, November 1, 2024
Consumers may be distracted by politics as November 5 approaches. But there ...
- Zales Aims At Self-Gifters With 'Merry Me'
Marketing Daily, Sarah Mahoney - Thursday, October 31, 2024
The new campaign urges young women to treat themselves to something shi ...
- Amazon Immersive Holiday Shops Wrapped In GAI
Performance Marketing Insider, Laurie Sullivan - Friday, November 1, 2024
Amazon has announced an immersive online shopping experience highlighting some of i ...
- M&M's, Hershey, Kinder Biggest Halloween Ad Spenders
Marketing Daily, Sarah Mahoney - Wednesday, October 30, 2024
With sales expected to reach a record $4.1 billion, candy brands spe ...
- Halloween Hysteria: Consumers More Engaged With The Holiday This Year
Email Insider, Ray Schultz - Wednesday, October 30, 2024
Sales are expected to rise, as interest surges in pumpkin patches a ...
- Lowe's Jump-Scare Is A Halloween Love Letter
Retail Insider, Sarah Mahoney - Wednesday, October 30, 2024
The DIY retailer mashes a mundane how-to with a chainsaw legend. ...
- Walmart Sidesteps Mushy Cliches In Holiday Spot
Mad Blog, Barbara Lippert - Monday, October 28, 2024
Focus is on gift-giving in pop cultural clips, like Lorelei gifting Lu ...
- Amazon Dethrones Google As Top Destination For Holiday Inspiration
Performance Marketing Insider, Laurie Sullivan - Tuesday, October 29, 2024
Forget chatbots when it comes to researching and buying holiday gifts. Da ...
- Dose Of Christmas Reality, Hallmark-Style
TVBlog, Adam Buckman - Monday, October 28, 2024
"Finding Mr. Christmas" has 10 men vying for a lead role ...
- Connected Television Is Top Way To Reach Holiday Shoppers
Research Intelligencer, Robert Williams - Friday, October 25, 2024
Consumers will gather information from three to four different sources before maki ...
- Thanksgiving Smackdown: Aldi Versus Walmart
Marketing Daily, Sarah Mahoney - Tuesday, October 22, 2024
Both retailers are hyping ultra-affordable holiday meal prep, betting consumers are sti ...
- Target Already Slashing Holiday Prices
Marketing Daily, Sarah Mahoney - Tuesday, October 22, 2024
It's beginning to look a lot like a promotional holiday season. ...
- Experian Analyzes CTV Trends, Supports IPv6 IP Signals, UID2 Targeting
Performance Marketing Insider, Laurie Sullivan - Wednesday, October 23, 2024
Experian plans to add support for IPv6 in its Digital Graph a ...
- Amazon Launches Its First YouTube Original Branded Content Series
Performance Marketing Insider, Laurie Sullivan - Tuesday, October 22, 2024
Students have a wish list to fulfill. Amazon's new branded series exclusive ...