- ANA's New Ethics Guidelines Outline Best Practices For Marketers
Marketing Daily, Danielle Oster - Friday, July 26, 2024
The comprehensive ethics framework and resource guide for marketers incorporates and expan ...
- Right-Wing Billionaire Boosted John Deere DEI Rollback
Marketing Daily, Danielle Oster - Monday, July 22, 2024
A conservative legal advocate appears to be helping finance efforts to spre ...
- Sorry, Cranky Conservatives: Consumers Crave Inclusivity
Marketing Daily, Sarah Mahoney - Thursday, July 18, 2024
Amazon, Dove, and Apple rank highest in people's perceptions of inclusivity. A ...
- John Deere Latest To Roll Back DEI Initiatives
Marketing Daily - Top of the News, Tanya Gazdik - Wednesday, July 17, 2024
While the "anti-woke" movement has caused some company leaders to buckle, n ...
- Google Amps Up Partnerships With Women's Sports
MediaDailyNews, Laurie Sullivan - Tuesday, July 16, 2024
Google's effort to support women's sports led to partnerships with the Women ...
- Pinterest Adds SMBs To Its 'Inclusion Fund'
MediaDailyNews, Colin Kirkland - Wednesday, May 29, 2024
Pinterest has expanded its Creator Inclusion Fund -- now simply called t ...
- From Orphan To VP... Why This SOKO Ad Exec Had "No Option" But Succeed
Brand Insider: Behind The Scenes, Lisa Singer - Friday, April 19, 2024
"I'm Brazilian, as I said, but I'm also lesbian, and I ca ...
- WPP Tackles Challenges Generated By AI Ads For The Blind
MediaDailyNews, Laurie Sullivan - Monday, April 8, 2024
Error-prone ads based on AI have become a nuisance for blind intern ...
- Zalis Joins Mint Advisory Board, Championing Net Zero In Advertising
MediaDailyNews, Laurie Sullivan - Wednesday, April 3, 2024
Mint CEO Lorenzo Larini says Zalis is "a huge advocate of diversi ...
- Mattel Debuts Autism-Friendly Hot Wheels Car
Marketing Daily, Sarah Mahoney - Monday, April 1, 2024
The toy company's new Flippin Fast die-cast encourages open-ended, soothing play, tim ...
- Ang Rogers Named SVP for Multicultural And Inclusion Partnerships At Vox
Publishers Daily, Ray Schultz - Monday, March 25, 2024
Rogers will be tasked with helping clients achieve inclusive messaging. ...
- Giant, Google, PNC Best Ads For Black Consumers
Marketing Daily, Sarah Mahoney - Thursday, February 22, 2024
New research finds that ads focusing on determination, reality, and optimism achie ...
- Black Audiences Want Better Representation
Marketing Daily, Sarah Mahoney - Monday, February 19, 2024
Whether in ads or content, new research from Nielsen shows Black audienc ...
- Conservatives Perceived As Having Most Negative Media Representation
Marketing Politics Weekly, Joe Mandese - Thursday, January 25, 2024
Not surprisingly, Americans perceive Liberals as being depicted more positively and garneri ...
- Hair-Care Brand Taps Roblox To Enter The Amikaverse
Marketing Daily, Colin Kirkland - Wednesday, January 17, 2024
"The Amikaverse" is intended to teach players about the brand as th ...
- Got Humor? How MilkPEP's CEO/CMO Fuels Her Winning Performance
Brand Insider: Behind The Scenes, Lisa Singer - Friday, October 13, 2023
"The parts that I've had to learn and develop is probably ...
- Zuckerberg-Backed Nonprofit Launches Voter Campaign On AI Misinformation
Marketing Daily, Laurie Sullivan - Tuesday, October 3, 2023
AIandYou says this is the first multicultural public awareness campaign on ...
- CMOs Go Slow: Marketing Budgets Are Down, But Should Recover Next Year
Email Insider, Ray Schultz - Wednesday, September 27, 2023
The CMO Survey finds that brand building investment has fallen, along wi ...
- Study Debunks Social Media, Finds Face-To-Face Dominates Brand Conversations, Albeit Politically
MediaDailyNews, Joe Mandese - Thursday, August 17, 2023
The study from Engagement Labs also shows differences by party in ter ...
- TikTok Celebrates Black Business Month With New Webinar Series
Digital News Daily, Colin Kirkland - Wednesday, August 16, 2023
The webinar series highlights leading Black business owners and entrepreneurs on t ...
- People With Disabilities Find Representation On Social Media
Research Intelligencer, Robert Williams - Wednesday, July 26, 2023
Creatives with disabilities are providing brands with an authentic way to conne ...
- Grindr App Launches Campaign To Unionize Its Staff
Digital News Daily, Colin Kirkland - Friday, July 21, 2023
On Thursday, the majority of eligible workers at LGBTQIA+ dating app Grin ...
- Thanks To Purple, Mars Ads Reach Gender Parity
Marketing Daily - Top of the News, Sarah Mahoney - Tuesday, July 11, 2023
Research from the Geena Davis Institute on Gender in Media shows t ...
- How This DEI Expert Is Making An Impact One Story At A Time
Brand Insider: Behind The Scenes, Lisa Singer - Tuesday, July 11, 2023
"I've been chasing inclusion my entire life. I didn't feel included ...
- How Multicultural Data Can Transform Global Programmatic Media Buying
MAD, Mario Carrasco - Monday, June 26, 2023
Each culture has unique values, beliefs, and preferences, rendering general market approach ...
- NBCU Strikes Exclusive Ad-Sales Deal With Group Black
Television News Daily, Wayne Friedman - Tuesday, June 20, 2023
NBCU has curated a collection of Black-led and diverse content through Bla ...
- Gen Z Demands Marketing That Reflects Diversity And Inclusion: Study
Email Marketing Daily, Ray Schultz - Monday, June 19, 2023
Most Gen Zers believe media does a good job of reflecting the ...
- Consumers Welcome LGBTQ+ Targeting More Than Inclusion
Research Intelligencer, Robert Williams - Thursday, June 8, 2023
There's a big difference between how people feel about ad targeting bas ...
- Stagwell's YML Forms Accessibility And Inclusive Design Practice
MAD, Steve McClellan - Friday, May 19, 2023
Several executives have been tapped to co-lead the practice including Pablo Arc ...
- Wunderman Thompson, Level Access Team To Close Digital Divide For The Disabled
Mediapsssst, Richard Whitman - Tuesday, May 16, 2023
With the partnership the companies intend to jointly develop inclusive experiences su ...