- Millennials Want To Save The World ... On Facebook
Marketing Daily, Karl Greenberg - Wednesday, May 29, 2013
It's about the platform, baby. Engaging Millennials in world peace means getti ...
- Apple Granted 26 Patents
Around the Net in Search Marketing, Laurie Sullivan - Friday, May 24, 2013
The U.S. Patent and Trademark Office has granted Apple a patent ...
- Data Is Springboard For Product Development
Online Media Daily, Laurie Sullivan - Thursday, May 23, 2013
Several companies, from PepsiCo to 1-800-Flowers, tap data to drive new produ ...
- Innovate Or Die
Research Brief, Jack Loechner - Wednesday, May 22, 2013
Innovation is not working out the way many companies expected. Rather th ...
- 4 Types Of Marketing Cultures: How Fast Is Yours?
Marketing Daily, Sarah Mahoney - Monday, May 20, 2013
A new report from Forrester says the trait shared by companies th ...
- Search Data Creates Dominance
SearchBlog, Laurie Sullivan - Friday, May 17, 2013
Google mines data for future product ideas through connected screens and applicatio ...
- Inspiration At Work
Garfield at Large, Bob Garfield - Monday, May 13, 2013
I'm seeing GE in a different, flattering, energy-saving compact fluorescent light ...
- The Story Of The Taco Bell Doritos Locos
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, May 1, 2013
Taco Bell CEO Greg Creed realized the chain wasn't exactly new, ...
- Give Shoppers What They Don't Know They Want
Marketing Daily, Jeff Weidauer - Wednesday, April 17, 2013
If you are offering customers something they didn't ask for, it real ...
- Mondelez Program Creates Fast Mobile Pilots
Marketing Daily, Karlene Lukovitz - Monday, April 15, 2013
Launching a pilot within 90 days was the objective for all tea ...
- When The Content That Lives In The Browser Ads Becomes 3D
SearchBlog, Laurie Sullivan - Tuesday, April 2, 2013
Have you scrolled through the Chrome experiments listed on Google's site? They' ...
- How The U.S. Failed The Middle Class; How It Will Influence Online Advertising
SearchBlog, Laurie Sullivan - Wednesday, March 27, 2013
Scott Kupor, managing partner at Andreessen Horowitz, explains how "we" are holdi ...
- Simplicity In The Workplace: It Works
Marketing Daily, Howard Belk - Tuesday, March 26, 2013
Simplicity drives innovation -- it allows innovation to happen. So what c ...
- Innovation: Hardest Thing To Get Right
Email Insider, David Baker - Monday, March 18, 2013
Innovation is not just new technology or new ways to do thing ...
- SXSW Interactive: 8 Top Trends Of 2013
Online Media Daily, Anne Czernek - Friday, March 15, 2013
SXSW has served as an all-in industry gathering for anyone in digita ...
- Innovation Ecosystems
Marketing Daily, Kathy Oneto - Friday, March 8, 2013
In today's world of changing business models, mass entrepreneurs, and a growi ...
- Face Up To Innovation
Research Brief, Jack Loechner - Friday, March 1, 2013
A new study to test the question, "Does meeting face-to-face improve creativi ...
- SodaStream, Applebee's Top Most Innovative Food List
Marketing Daily, Karlene Lukovitz - Thursday, February 21, 2013
SodaStream and Applebee's head Fast Company's 2013 rankings of "The World's ...
- Adidas' Stamminger Talks Innovation
Around the Net In Brand Marketing, Karl Greenberg - Monday, February 18, 2013
Adidas has unveiled Energy Boost, which just might turn the running a ...
- Toys Go Retro, Virtual, And Construction Crazy
Marketing Daily, Sarah Mahoney - Monday, February 11, 2013
Of the more than 150,000 new toys debuting at this week's T ...
- Business Model Innovation Yields Sustainability Profits
Marketing: Green, Brigid Milligan - Wednesday, February 6, 2013
We've said before that sustainability - and being green - is go ...
- Addressing Need is Key To New Product Success
Research Brief, Jack Loechner - Tuesday, February 5, 2013
New findings from a Nielsen global survey of respondents with Internet acce ...
- Is Apple Losing Its Edge?
Around the Net In Brand Marketing, Nina Lentini - Tuesday, January 15, 2013
Apple's profit-gushing iPhone came into question again Monday, briefly sending shares bel ...
- Louisville, Marketing's Senior Center
Around the Net In Brand Marketing, Karl Greenberg - Monday, December 17, 2012
Businesses are making Louisville, Ky., a laboratory for marketing to the over- ...
- Google Israel Launches Tel Aviv Incubator
Online Media Daily, Laurie Sullivan - Monday, December 10, 2012
Campus Tel Aviv, a Google program in Israel supporting the growth ...
- Study Finds Innovation Pleases Car, Truck Owners
Marketing Daily, Karl Greenberg - Tuesday, December 4, 2012
Alexander Edwards, president of Strategic Vision, tells "Marketing Daily" that innovation isn ...
- The Corporate Struggle With Innovating
Research Brief, Jack Loechner - Thursday, November 29, 2012
To promote innovation, many researchers suggest executives cultivate a mindset that ...
- Pepsi Intros Fat-Blocking Soda In Japan
Marketing Daily, Karlene Lukovitz - Wednesday, November 14, 2012
Pepsi this week launched a soft drink in Japan that claims ...
- Automation Reality Check: How Innovation Will Strike a Balance
Online Media Daily, Skip Brand - Tuesday, October 30, 2012
What makes branding special and different from a lot of direct respon ...
- Survival Demands Innovation And Creativity
Online Media Daily, Joseph Jaffe - Wednesday, September 5, 2012
The future of marketing is a digital one, a tech-laden one. Bran ...