- Asos To Continue With Snapchat Ad Pilot Despite Lack Of Data
Around the Net In MAD London, Sean Hargrave - Tuesday, January 27, 2015
Asos has admitted that despite the scarcity of engagement data available fr ...
- Pinterest Adds Gender Filters To Appeal To Male Users And Advertisers
Around the Net In MAD London, Sean Hargrave - Tuesday, January 27, 2015
Pinterest has announced that it has improved its "guided search" to all ...
- Warc Slightly Downgrades 2015 Ad Growth Prediction
Around the Net In MAD London, Sean Hargrave - Tuesday, January 27, 2015
Growth in global advertising expenditure is projected to slow to 5.1 perce ...
- No Waterstones Deal For Blinkbox Books, But Music Arm Sold To Australia
Around the Net In MAD London, Sean Hargrave - Tuesday, January 27, 2015
Tesco has failed to reach an agreement with Waterstones for the sa ...
- Suarez, Adidas And Amazon Get Away With It Because Consumers Don't Care About Brand Values
London Blog, Sean Hargrave - Tuesday, January 27, 2015
Serial football cheat Suarez is clearly welcomed back to the fold ...
- MailOnline Nears 200m Monthly Uniques Mark
Around the Net In MAD London, Sean Hargrave - Monday, January 26, 2015
Global monthly unique visitors to MailOnline grew to 199,414,263 in December 20 ...
- Will O2 Be Rebranded 3?
Around the Net In MAD London, Sean Hargrave - Monday, January 26, 2015
Hutchison Whampoa, a smaller brand in the UK, will rebrand O2. ...
- British Director In Final 10 To Win $1m Super Bowl Doritos Prize
Around the Net In MAD London, Sean Hargrave - Monday, January 26, 2015
A British freelance director could be in line for a GBP660,000 windfa ...
- WikiLeaks Complains Google Notification Of Passing Government Emails Came Two Years Late
Around the Net In MAD London, Sean Hargrave - Monday, January 26, 2015
Google took almost three years to disclose to WikiLeaks that it h ...
- Sapient Get Extension On Publicis Offer
Around the Net In MAD London, Sean Hargrave - Monday, January 26, 2015
Sapient shareholders have been given an extension to accept Publicis Groupe's $3.7 ...
- Havas Worldwide London Chief Exec Russ Lidstone Leaves
Around the Net In MAD London, Sean Hargrave - Monday, January 26, 2015
Russ Lidstone, the chief executive of Havas Worldwide London, is leaving t ...
- McDonald's Pays The Price As Consumers Eat Healthier
Around the Net In MAD London, Sean Hargrave - Monday, January 26, 2015
McDonald's experienced a 7% decline in global sales in 2014, with profi ...
- British Heart Foundation Calls For "Junk" Food Advertising Watershed
Around the Net In MAD London, Sean Hargrave - Monday, January 26, 2015
The British Heart Foundation (BHF) is calling for a ban on ju ...
- McDonald's Paying The Price For Ignoring Changing Customers, Thinking PR Can Wash Its Hands Clean
London Blog, Sean Hargrave - Monday, January 26, 2015
McDonald's is fast becoming the warning for brands that don't shift wi ...
- Twitter Tells Big Hitters To Use Its Own Photo Tool, Not Instagram
Around the Net In MAD London, Sean Hargrave - Friday, January 23, 2015
Twitter has told its most popular users to stop posting Instagram link ...
- BA Puts Split Marketing Team At Centre Of New Strategy
Around the Net In MAD London, Sean Hargrave - Friday, January 23, 2015
British Airways' recent marketing restructure will put marketing at the centre ...
- Leaflets Likely To Still Lead Ad Spend In General Election
Around the Net In MAD London, Sean Hargrave - Friday, January 23, 2015
"Unsolicited materials" such as leaflets were where parties spent most in 201 ...
- Three To Buy O2 For GBP10bn
Around the Net In MAD London, Sean Hargrave - Friday, January 23, 2015
Mobile network Three is set to acquire its rival O2 for mo ...
- BA Reviews Global Digital Advertising Account
Around the Net In MAD London, Sean Hargrave - Friday, January 23, 2015
BA is reviewing its global digital advertising account, putting Ogilvy One ...
- Microsoft Reignites Virtual Reality Excitement
Around the Net In MAD London, Sean Hargrave - Friday, January 23, 2015
Microsoft has unveiled its own wireless, augmented reality headset called HoloLens, whi ...
- Trade Bodies Come Together To Tackle Ad Fraud
Around the Net In MAD London, Sean Hargrave - Friday, January 23, 2015
The advertising industry's trade bodies have confirmed that they will produce ...
- Diet Coke Ditches Hunk For 'Regret Nothing' Ad
Around the Net In MAD London, Sean Hargrave - Friday, January 23, 2015
Coca-Cola has launched an ad campaign for its Diet Coke brand ...
- 3 Deal To Buy O2 Back On -- Could The Ultimate Winner Be Sky?
London Blog, Sean Hargrave - Friday, January 23, 2015
Another day, another merger. Looks like 3 is set to buy ...
- Sky Holds Partnership Talks With O2
Around the Net In MAD London, Sean Hargrave - Thursday, January 22, 2015
Sky has held talks on a possible strategic partnership with O2 aft ...
- WhatsApp Arrives On Web Browsers
Around the Net In MAD London, Sean Hargrave - Thursday, January 22, 2015
Popular smartphone messaging service WhatsApp has been made available on Web browse ...
- Shazam Claims Billion-Dollar Valuation After Investment
Around the Net In MAD London, Sean Hargrave - Thursday, January 22, 2015
It began more than a decade ago as a mobile phone gimmi ...
- Starbucks Rolls Out Wireless Mobile Charging 'Rings'
Around the Net In MAD London, Sean Hargrave - Thursday, January 22, 2015
Starbucks has partnered with Duracell Powermat to roll out wireless charging ...
- EBay To Cut 2,400 Jobs After Weak Christmas
Around the Net In MAD London, Sean Hargrave - Thursday, January 22, 2015
Online retailer eBay is axing 2,400 jobs after reporting weak Christmas sal ...
- Digitas LBi Opts For Payment On Results For Lift-Sharing Service
Around the Net In MAD London, Sean Hargrave - Thursday, January 22, 2015
DigitasLBi has entered into a partnership with Liftshare, a car-sharing service. ...
- Havas Clients Set For 'People Based Marketing' Through Facebook Atlas Partnership
Around the Net In MAD London, Sean Hargrave - Thursday, January 22, 2015
Havas clients such as Coca-Cola, Reckitt Benckiser and Sony will be hand ...