- WPP's Sir Martin Sorrell Defends Pay Deal
Around the Net In MAD London, Sean Hargrave - Monday, April 18, 2016
Sir Martin Sorrell, the chief executive and founder of advertising giant WP ...
- Birds Eye Owner Selects Grey London For European Creative
Around the Net In MAD London, Sean Hargrave - Monday, April 18, 2016
Nomad Foods Europe, which owns the frozen-food brands Birds Eye, Findus a ...
- Npower Awards Creative Brief To FCB Inferno
Around the Net In MAD London, Sean Hargrave - Monday, April 18, 2016
Npower has appointed FCB Inferno as its creative agency following a competiti ...
- KLM Sees Passengers Switching From Apps To Chat
Around the Net In MAD London, Sean Hargrave - Monday, April 18, 2016
KLM is turning to chat bots to provide interaction that is intuiti ...
- Does UK Lead In Programmatic And Unviewable Connected Ads?
London Blog, Sean Hargrave - Monday, April 18, 2016
The UK leads Europe for programmatic adoption but also for unviewable a ...
- London Is Part of New York Times' $50m Global Expansion Plan
Around the Net In MAD London, Sean Hargrave - Friday, April 15, 2016
London is set to form part of a planned $50m international expansi ...
- Controversial Aim-Listed Phorm Goes Bust
Around the Net In MAD London, Sean Hargrave - Friday, April 15, 2016
Phorm, an Aim-listed online advertising technology specialist that once boasted deals wi ...
- New Data Privacy Rules Brought In As GDPR Approved
Around the Net In MAD London, Sean Hargrave - Friday, April 15, 2016
The European Commission today approved proposed tougher data privacy laws collectively kno ...
- Telegraph Launches 100% Logo Guarantee
Around the Net In MAD London, Sean Hargrave - Friday, April 15, 2016
The Telegraph has become the first media owner to offer advertisers 10 ...
- Marketers Not Investing Enough In Video
Around the Net In MAD London, Sean Hargrave - Friday, April 15, 2016
Nearly three-quarters of content marketers do not believe brands are investing enou ...
- Broadband Ad Rules Are An 'Utter Joke'
Around the Net In MAD London, Sean Hargrave - Friday, April 15, 2016
Culture minister Ed Vaizey has said that rules governing how companies su ...
- Publicis Media Picks Chief Executive And Chairman
Around the Net In MAD London, Sean Hargrave - Friday, April 15, 2016
Publicis Media has turned to an outsider, the former AKQA general manage ...
- Under Armour Signs Kit Deal With Southampton FC
Around the Net In MAD London, Sean Hargrave - Friday, April 15, 2016
Under Armour has replaced Adidas as the sponsor of Premier League cl ...
- Two Words Will Get You Through GDPR -- Informed Consent
London Blog, Sean Hargrave - Friday, April 15, 2016
The GDPR headlines reference huge fines, but digital marketers need to foc ...
- Budgets Up, Confidence Down
Around the Net In MAD London, Sean Hargrave - Thursday, April 14, 2016
UK marketing budgets have risen in the first quarter of 2016, b ...
- Facebook Launches Bots For Brands
Around the Net In MAD London, Sean Hargrave - Thursday, April 14, 2016
Facebook Messenger boss David Marcus has announced the launch of the Messeng ...
- Mecca Bingo Seeks New Creative Agency
Around the Net In MAD London, Sean Hargrave - Thursday, April 14, 2016
Mecca Bingo, the gaming operator owned by Rank Group, is searching f ...
- Land Rover To Broadcast Test Drives On Periscope
Around the Net In MAD London, Sean Hargrave - Thursday, April 14, 2016
Land Rover is broadcasting test drives live on streaming services Periscope a ...
- IAB UK Figures Shows High Digital Spend Rise Since 2008
Around the Net In MAD London, Sean Hargrave - Thursday, April 14, 2016
UK advertisers spent a record GBP8.61bn on digital advertising last year, wi ...
- BA Signs Team GB Deal Ahead Of Rio 2016
Around the Net In MAD London, Sean Hargrave - Thursday, April 14, 2016
British Airways has signed up as the official airline partner of t ...
- Johnston Launches New 'i' Site With 'Less Is More' Ad Style
Around the Net In MAD London, Sean Hargrave - Thursday, April 14, 2016
The new site is adopting a "less is more" advertising ethos, wi ...
- New Budgets Are Mobilising Content While Programmatic Boosts Display
London Blog, Sean Hargrave - Thursday, April 14, 2016
As traditional channels hold firm, the vast majority of new digital marketi ...
- YouTube Exposed As Not Paying Its Way In Music Streaming, Not Spotify
Around the Net In MAD London, Sean Hargrave - Wednesday, April 13, 2016
Artists may have lined up to take potshots at Spotify in rece ...
- PC Shipments Fall To Lowest Point In A Decade
Around the Net In MAD London, Sean Hargrave - Wednesday, April 13, 2016
The embattled PC market has sunk to its lowest point in ...
- UKTV Claims To Have Overtaken Channel 5 And Sky Channels
Around the Net In MAD London, Sean Hargrave - Wednesday, April 13, 2016
UKTV overtook Sky and Channel 5 in terms of share of commerci ...
- Jeep Trials Non-Invasive Mobile Ad Format
Around the Net In MAD London, Sean Hargrave - Wednesday, April 13, 2016
Jeep is testing mobile display ad formats that promise better viewability a ...
- Twitter Goes For Music Streaming With Sound Cloud Integration
Around the Net In MAD London, Sean Hargrave - Wednesday, April 13, 2016
Music fans can now listen to tracks uploaded by brands and publishe ...
- Netflix Hits 'Top Gear' In Streaming Battle With Amazon
Around the Net In MAD London, Sean Hargrave - Wednesday, April 13, 2016
Netflix has confirmed that it will show Chris Evans's 'Top Gear' internationall ...
- FA Cup To Remain On BT Sport And BBC Until 2021
Around the Net In MAD London, Sean Hargrave - Wednesday, April 13, 2016
The BBC and BT Sport have extended their deal to air t ...
- Mobile Accounts For Half Of Asos Sales
Around the Net In MAD London, Sean Hargrave - Wednesday, April 13, 2016
Asos saw 50% of its sales come through a mobile device ...