Tag results for "loyalty"
- Consumers Balk At Tariffs: They're Spending Less, Want DiscountsConsumers are pulling back on spending, but will opt in to emai ...
- Reach For The Heart, Not For The Wallet: Emotions Rule Brand LoyaltyMarketers say discounts are less important than a personal connection, Bloomreach repo ...
- Appreciating The Gen X Affluent ConsumerOver the next 10 years, Gen X will continue to be ...
- Southwest Airlines Ends 'Bags Fly Free'Southwest trademarked the "Bags Fly Free" slogan 54 years ago. ...
- General Motors, Tesla Tops In Loyalty, RetentionIt's too soon to say whether Tesla backlash due to Musk's politic ...
- Consumers Crave Uplifting Content More Than Ever, Study FindsBrands may have an opportunity to foster loyalty and drive purchase behavi ...
- Short-Term Kicks: More Super Bowl Ads To Nosh On?Last year's Super Bowl Advertising Benchmark Index showed the average ad-effectiveness sco ...
- Price Delight: Free Shipping, Discounts Motivate People To Opt In To EmailsGen Z is least likely to be persuaded to opt in f ...
- Loyalty Royalty: Fox News, Hyundai, DiscoverBrand Keys' new annual ranking demonstrates a 5% gain in loyalty c ...
- The Trend Mill: 5 Predictions For Marketing In 2025Loyalty declined in 2024 as consumers sought lower prices. But customers wi ...
- Trump: The Master Brand That Transcends The PresidencyTrump's brand is a wake-up call for business leaders - reminding ...
- Delta Partners With YouTube For In-Flight Premium ContentDelta announced a host of new content offerings for SkyMiles Members ...
- B2B Oracle: AI Will Dominate In 2025B2B marketers will be leveraging AI optimization this year, Moneypenny's Hannah String ...
- Brand Bonding: Gen Z Is The Least Loyal Generation, Baby Boomers The MostEmail is the most popular communications channel overall, SAP Emarsys reports. ...
- Streamers Now 'First Stop' For ConsumersNearly half of respondents say their "first stop" destination is one ...
- Loyalty Legends: Apple, Amazon, Domino's, TikTokBrand Key's annual ranking finds changing consumer expectations are a primary dri ...
- In A League: Brands Drive Loyalty By Targeting CommunitiesMilitary personnel and first responders are among the shoppers who appreciate exclusi ...
- Costco Cracks Down On Sharing Membership CardsIt's the latest effort to convert freeloaders into paying members, similar ...
- Hot Holidays: Consumers Are Shopping Early And Plan To Spend MoreHigh prices may be driving consumers to purchase gift cards, Finserv repor ...
- Chick-fil-A Offers Rewards, Merchandise For Consumers Who 'Eat Mor Chikin'The mischievous bovines are back to promote their favorite brand with n ...
- Forget Coupons - QSR Club Members Get The Most For The MoneyIt's the summer of the meal deal and membership is where it ...
- Mini Takes The States Ends On High Note"As a marketer, it's just such a privilege to see how it ...
- Macy's Latest To Pounce On Prime-Day SpiritWith 40% of Americans expected to dip into Amazon's "best deals" frenz ...
- Harman/Kardon Signs On As Mini Rally SponsorThousands of owners are expected to participate in the biennial Mini Tak ...
- How Macy's Is Expanding PersonalizationWorking with Deloitte Digital, the retailer has expanded its tailored efforts in ...
- Adobe: Online Spend Tops $330B Year-To-Date, Consumers Trade Down To Keep SpendingAdobe expects first-half 2024 to drive more than $500 billion in onli ...
- Trouble-Free Shopping Is A Top Brand Loyalty DriverAlmost 100% of consumers say their favorite brands make it easy ...
- With New Agency And Loyalty Push, Carter's Flexes For Gen ZThe children's apparel company wants to win over America's newest generation ...
- Albertsons CMO: Simplifying Loyalty ValueThe grocery chain is relaunching loyalty, hoping to help 38 million membe ...
- Relevance Will Get You Further Than Attention AloneRelevance has always been the ultimate metric for success. Now we ha ...
