- Taco Bell Brings Back Subscription Service
Around the Net In Brand Marketing, Tanya Gazdik - Tuesday, October 3, 2023
Taco Bell is bringing back its Taco Lover’s Pass subscription program, whi ...
- Ford Offers Enhancements For Mustang Owners
Marketing Daily, Tanya Gazdik - Thursday, September 28, 2023
Ford is taking the Mustang ownership experience online with a new digit ...
- Apple, Amazon, Domino's Remain Loyalty Legends
Marketing Daily - Top of the News, Sarah Mahoney - Tuesday, September 12, 2023
The latest top-100 ranking from Brand Keys also boasts a record numb ...
- Ulta Rises, As Beauty Spending Remains Strong
Marketing Daily - Top of the News, Sarah Mahoney - Friday, September 1, 2023
The retailer notched gains in every major product category. ...
- Churn Update: 70% Use Streaming Apps For Just Three Months
Digital News Daily, Karlene Lukovitz - Wednesday, August 2, 2023
Time spent with an app per month is directly correlated with h ...
- From Low-Brow to Luxury, Automakers Gear Up For Events
Marketing Daily, Tanya Gazdik - Monday, July 31, 2023
Dodge's Roadkill Nights and Pebble Beach Concours d'Elegance attract very different consumer ...
- Wildfire Monetizes Commerce Transactions Through Gen AI Engine
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, July 27, 2023
Wildfire has built technology that monetizes ecommerce transactions driven by generative ...
- Building Brand Advocacy via Loyalty Programs
The MediaPost Cases, Lisa Singer - Monday, August 7, 2023
Keeping customers engaged with your brand is a key to future succes ...
- Collective Community Recommendations Drive Influence, Build Brand Loyalty
Search & Performance Marketing Daily, Laurie Sullivan - Friday, June 30, 2023
On average two people each second ask Reddit communities for a recommendatio ...
- Jeep Ranked 'Most-Patriotic' Brand For 22nd Year
Marketing Daily, Tanya Gazdik - Monday, June 19, 2023
Rankings come at a time of shifting social and political landscapes, a ...
- 59% Of Gen Z, 49% Of Millennials Will Give A Brand 3 Chances Before Abandoning It
Performance Marketing Insider, Laurie Sullivan - Wednesday, June 7, 2023
Coveo Solutions, which supports the application of AI for enterprises and intellige ...
- Stitch Partners With Braze To Help Brands Use Data
Email Marketing Daily, Ray Schultz - Tuesday, May 30, 2023
Stitch, a consultancy focused on key marketing challenges, has formed a partnersh ...
- Marketers Favor Customer Acquisition Over Retention, Despite Shaky Outlook
Research Intelligencer, Robert Williams - Tuesday, May 30, 2023
Marketers say they are investing in technologies to speed up and customi ...
- Volkswagen Bus First Vehicle To Get 'Day' Status
Marketing Daily, Tanya Gazdik - Friday, May 19, 2023
The inaugural celebration for International Volkswagen Bus Day is June 2 ...
- Best Buy Makes New Loyalty Play
Marketing Daily - Top of the News, Sarah Mahoney - Friday, May 12, 2023
The electronics retailer hopes to attract more members by adding a lower-pric ...
- Coveo Study Reveals Balancing Act Between Privacy, Personalization, Saving Money
Performance Marketing Insider, Laurie Sullivan - Wednesday, May 10, 2023
Coveo's Ecommerce Relevance Report provides a snapshot of how the economy a ...
- What's Keeping CMOs Up At Night: It's The Economy, Stupid
MediaDailyNews, Joe Mandese - Monday, May 8, 2023
New nightmares include budget cuts, and managing consumer loyalty, attention and expectati ...
- Ford Releases Trail App For Bronco Owners
Marketing Daily, Tanya Gazdik - Tuesday, May 2, 2023
The app was unveiled at Bronco Safari 2023 in Utah, where hundre ...
- Consumers Seek Rewards For Posting User-Generated Content
Research Intelligencer, Robert Williams - Friday, April 28, 2023
More than half of consumers say they would be incentivized to crea ...
- IKEA Launches Loyalty Program To Help Small Businesses Grow
Digital News Daily, Colin Kirkland - Wednesday, April 26, 2023
IKEA's new "Business Network" loyalty program provides small businesses and their employe ...
- Sinch And Salesforce Collaborate On Messaging
Email Marketing Daily, Ray Schultz - Wednesday, April 12, 2023
Sinch and Salesforce hope to provide an enterprise-grade experience through the strateg ...
- Most Consumers Will Dump A Trusted Brand For Better Prices
Email Marketing Daily, Ray Schultz - Thursday, April 6, 2023
But economic conditions have driven most consumers to enroll in a loyal ...
- Generational Divide Patterns Show Loyalty, Rewards Strategies
Performance Marketing Insider, Laurie Sullivan - Thursday, April 6, 2023
Merkle's report draws comparisons from pre- and post-pandemic data and shows t ...
- Tetris Hops On The Web3 Bandwagon With New Brand Rewards Program
Digital News Daily, Colin Kirkland - Friday, March 31, 2023
Tetris has announced the rollout of a new loyalty program that wi ...
- Twilio Launches New Identity, Profiling Tools
Email Marketing Daily, Ray Schultz - Wednesday, March 29, 2023
Customer engagement platform Twilio has launched an identity resolution tool that ...
- Trader Joe's, American Family Insurance Most-Loved Brands
Marketing Daily, Tanya Gazdik - Thursday, March 16, 2023
The analysis is based on conversations happening online (via social media) a ...
- In Uncertain Times, Companies Lean Into Brand Loyalty
MediaDailyNews, Greg Ricciardi - Monday, March 6, 2023
Company leaders across industries understand what's at stake right now and a ...
- ChatGPT: Marketers Missing Online Review Opportunities
Performance Marketing Insider, Laurie Sullivan - Friday, February 24, 2023
Consumers view online reviews as a two-way dialogue, building a bond wi ...
- Email's Delicate Balance: It's Popular For Buying, But Watch Out For The Creep Factor
Email Insider, Ray Schultz - Wednesday, February 22, 2023
Email and mobile stand out in ecommerce sales, with price the ma ...
- H-E-B Passes Amazon As Grocery Favorite
Retail Insider, Sarah Mahoney - Wednesday, February 1, 2023
H-E-B is the new king, with Amazon falling to third place, ...