- Stagwell To Acquire Media Analytics Firm Unicepta
MAD, Steve McClellan - Tuesday, December 17, 2024
The 30-year-old Cologne, Germany-based firm provides monitoring and data analytics for Fortu ...
- McClatchy Wraps Up Merger With Accelerate360
Publishers Daily, Ray Schultz - Sunday, December 15, 2024
The new company, McClatchy Media Company (MMC), combines news and lifestyle bra ...
- Sadoun Says Omnicom-IPG Deal Good For The Industry And Publicis
Mediapsssst, Richard Whitman - Thursday, December 12, 2024
The Publicis Groupe CEO commented on the mega M&A deal in n ...
- Hearst Magazines Buys MotorTrend Group
Publishers Daily, Ray Schultz - Thursday, December 12, 2024
The group includes such brands as 'MotorTrend,' 'Hot Rod' and 'Roadkill." ...
- More For Infowars: Judge Rejects Bid By 'The Onion' For Alex Jones Site
Publishing Insider, Ray Schultz - Wednesday, December 11, 2024
The bankruptcy court ruled that the Onion's bid "did not maximize val ...
- Omnicom-IPG Pact Contains Hefty Breakup Fees
Mediapsssst, Richard Whitman - Tuesday, December 10, 2024
But there are several developments spelled out in the agreement wherein t ...
- Why Now Is The Right Time For The Omnicom-IPG Combination
MAD, Steve McClellan - Monday, December 9, 2024
The deal, which the firms expect to take at least seven mont ...
- 'New' Omnicom Would Be Global, NA Billings Leader
MAD, Steve McClellan - Monday, December 9, 2024
Combined, the companies have total global billings of $71 billion for th ...
- The Definitive Omnicom/Interpublic Podcast
Media 3.0, Joe Mandese - Tuesday, December 10, 2024
You've read the headlines and analysis of Omnicom's deal to acquire Interpubli ...
- A Tail (SIC) Of Two Media-Buying Industries
Planning & Buying Insider, Joe Mandese - Tuesday, December 10, 2024
A very, very short one, and an increasingly long one. ...
- 'The Boston Globe' Might Buy 'Boston' Magazine: Report
Publishers Daily, Ray Schultz - Monday, December 9, 2024
The magazine has suffered budget cuts in recent years. ...
- Charity Huff Acquires '5280,' Denver Periodical And Site
Publishers Daily, Ray Schultz - Monday, December 9, 2024
The local title was founded by Daniel Brogan in 1993. ...
- Ipsos Bows Out Of Kantar Media Bidding Process
MAD, Steve McClellan - Friday, December 6, 2024
After confirming on Monday that it was in discussions regarding a potenti ...
- Report: Omnicom In Talks To Acquire Interpublic
MAD, Steve McClellan - Sunday, December 8, 2024
The Wall Street Journal cited anonymous sources and reported that a de ...
- Omnicom Confirms It Is Acquiring Interpublic Group
MAD, Steve McClellan - Monday, December 9, 2024
If approved, Omnicom will once again be the largest ad holding compa ...
- Omnicom Agrees To Acquire IPG In Stock Deal Expected To Close In Second Half Of 2025
MediaDailyNews, Joe Mandese - Monday, December 9, 2024
Jon Wren will remain chairman-CEO, while IPG CEO Philippe Krakowksy will jo ...
- 'The Observer' Will Be Sold To Tortoise Media
Publishers Daily, Ray Schultz - Sunday, December 8, 2024
"Guardian" and "Observer" owner Scott Trust will invest in Tortoise. ...
- IPG Acquires Commerce Platform Intelligence Node
MAD, Steve McClellan - Thursday, December 5, 2024
The holding company said the transaction significantly enhances its commerce capabilities, providi ...
- IPG Sells Agency Huge To Investment Company AEA
MAD, Steve McClellan - Thursday, December 5, 2024
IPG confirmed in July that it was considering the sale of bo ...
- Experian Acquires Audigent, Combining Massive Amounts Of Data
MediaDailyNews, Laurie Sullivan - Wednesday, December 4, 2024
The addition of Audigent's combined first-party publisher data and inventory network a ...
- IPG Sells Huge, Acquires Commerce Data Platform
MediaDailyNews, Joe Mandese - Thursday, December 5, 2024
Interpublic this morning announced the sale of DUMBO-based digital agency Huge a ...
- WPP Completes FGS Global Sale To KKR-Backed Unit
MAD, Steve McClellan - Tuesday, December 3, 2024
The transaction for the majority stake in FGS was valued at $7 ...
- Informa Tech And TechTarget Combine Into One Entity
Publishers Daily, Ray Schultz - Tuesday, December 3, 2024
The new company employs hundreds of journalists and publishes several B2B tra ...
- Ipsos In Talks To Acquire Kantar Media
MAD, Steve McClellan - Monday, December 2, 2024
Ipsos said there was "no guarantee" that it would make "any offe ...
- Dow Jones Acquires WorldECR, Compliance Publisher
Publishers Daily, Ray Schultz - Monday, December 2, 2024
WorldECR offers trade publications and events for compliance specialists. ...
- Is Streaming TV Operating System Consolidation Coming?
TV Watch, Wayne Friedman - Tuesday, December 3, 2024
Could major sell-side and buy-side streaming operating-system players merge? What would th ...
- Rise New York Debuts ArtLab To Enhance Brand Experiences
MAD, Fern Siegel - Tuesday, November 26, 2024
The move aligns with the agency's expansion into creative technology. ...
- Mediaocean Buys Innovid, Creates An Omnichannel Ad Tech Stack
MAD, Fern Siegel - Friday, November 22, 2024
Innovid will merge with Flashtalking and grab a bigger share of t ...
- Agency Tech Giant Mediaocean Acquiring Innovid, Merging With Flashtalking
MediaDailyNews, Joe Mandese - Thursday, November 21, 2024
The acquisition has an equity value of $525 million, making it o ...
- OOH Agency Billups Acquires Mediabridge, Boosts UK/EMEA Reach
MAD, Fern Siegel - Monday, November 18, 2024
Mediabridge is the media company's fifth global acquisition since September. ...