- New AI Tool Analyzes Hacking Behavior In Effort To Stop ChatGPT Attacks
Email Marketing Daily, Ray Schultz - Monday, May 1, 2023
Guardian Digital says its open-source EnGarde solution can protect against phishing attem ...
- Yahoo's Readiness To Transform Business Tested By Acquisitions, Partnerships
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, April 27, 2023
Yahoo has made announcements that span from its ad division to i ...
- Digital Media Entrepreneur Creates Search, Measurement Podcast Company
Search & Performance Marketing Daily, Laurie Sullivan - Monday, April 24, 2023
Tree Goat Media, which uses AI and machine learning to identify momen ...
- Intuit Mailchimp Deploys AI-Driven Email Content Tool
Email Marketing Daily, Ray Schultz - Monday, April 10, 2023
Brands can create emails optimized for their brand, their channels and individu ...
- Google Maps Updates Tech Keeping Contributed Content Fraud-Free
Performance Marketing Insider, Laurie Sullivan - Friday, March 31, 2023
Google has updated its machine-learning model to recognize numbers overlaid on contribut ...
- AI Makes Search Relevance Critical
Performance Marketing Insider, Laurie Sullivan - Wednesday, March 22, 2023
Delivering on search relevance will become more important and difficult in t ...
- The One Question Google Bard Told Me It Cannot Answer
Performance Marketing Insider, Laurie Sullivan - Tuesday, March 21, 2023
I asked Google Bard the one question it said it cannot answe ...
- All Ego Aside, Who Should Get Credit For The VID?
RTBlog, Joe Mandese - Monday, March 13, 2023
It's not the MRC, because the council will be the ones validati ...
- Yelp Explores Advertising For Businesses Without Physical Locations And Off Its Properties
Performance Marketing Insider, Laurie Sullivan - Tuesday, March 7, 2023
Yelp has been working with large language models in search, providing ...
- Fantix, Epsilon Build Partnership That Does Not Require Movement Of Data
Data & Programmatic Insider, Laurie Sullivan - Monday, February 20, 2023
The company calls its business model a "federated knowledge engine" and describ ...
- Meta Opens Next Phase Of Ad Transparency
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, February 14, 2023
Meta announced Tuesday it would now include information on how it us ...
- Pickup Lines: Copy That Works For Brands In AI Campaigns
Email Insider, Ray Schultz - Tuesday, February 7, 2023
Timelessness was the leading narrative in retail campaigns in 2022, Persado repo ...
- Instagram Co-Founders Betting On AI For New Social Newsreader App
Digital News Daily, Colin Kirkland - Tuesday, January 31, 2023
Instagram's co-founders have announced the development of personalized newsreader Artifact, which repor ...
- Soothing AI: Consumers Feel It Could Help The Customer Experience
Email Insider, Ray Schultz - Wednesday, February 1, 2023
Most consumers would welcome AI, a Redpoint Global study finds. Consumers ra ...
- AI-Based Enterprise Search Integrates Tech From OpenAI, Google, Others
Performance Marketing Insider, Laurie Sullivan - Tuesday, January 31, 2023
AI software firm C3 AI has released the first product of i ...
- AI For Creative Optimization Sees 800% Improvement On ROAS, Company Reports
Performance Marketing Insider, Laurie Sullivan - Thursday, January 26, 2023
Albert AI developers aimed to prove the company's technology can improve creati ...
- Google Announces AI Tools For Retailers
Search & Performance Marketing Daily, Laurie Sullivan - Friday, January 13, 2023
Retailers gain AI tools from Google Cloud to streamline in-store shelf checki ...
- Google Says Automation Will Support Advertisers In A World Without Cookies
Search & Performance Marketing Daily, Laurie Sullivan - Monday, December 19, 2022
Google is collaborating with the advertising industry to transition to new priva ...
- Start-up Receives $6M In Seed Funding For Measuring ROI Of Retailers' Promotions
Digital News Daily, Colin Kirkland - Friday, December 16, 2022
Kuona uses machine learning to optimize promotions by retailers and CPG compani ...
- Ex-Google Exec's Search Engine Neeva Reaches 1M Users, Expands Into Canada
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, December 15, 2022
Privacy search engine Neeva last year committed 20% of its revenue ...
- Email Platform GetResponse Acquires Recostream
Email Marketing Daily, Ray Schultz - Wednesday, December 14, 2022
GetResponse, a Poland-based provider of email marketing and marketing automation software, h ...
- Data Canvas: Most Brands Are Planning Tech Investments Despite Hurdles
Email Insider, Ray Schultz - Monday, December 12, 2022
Many firms are still cleaning their data with manual processes, and ha ...
- Ex-Amazon Data Expert Named Cooler Screens Chief Data And Product Officer
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, December 1, 2022
Cooler Screens has appointed Artem Lavrinovich to chief data and product office ...
- Snap Launches Avatar Filter For Release Of Long-Awaited Film Sequel
Digital News Daily, Colin Kirkland - Tuesday, November 22, 2022
The Lens uses machine learning and advanced computer-vision technology and 3D graphi ...
- Reddit Raids Top Ad Execs From Google, Pinterest
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, November 15, 2022
Reddit has announced the hiring of two execs in its ad busine ...
- Review Bombing On The Rise Leading Up To Midterm Elections
Performance Marketing Insider, Laurie Sullivan - Wednesday, November 9, 2022
Review bombing -- when a group of disgruntled consumers posts negative revie ...
- Eyeo Acquires Blockthrough To Further Support Advertisers, Publishers
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, November 8, 2022
Germany-based eyeo, which developed an open-source technology to filter ads, on Tuesd ...
- Google Alum Nicholas Weaver Named DISQO VP Of Engineering
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, October 25, 2022
Nicholas Weaver has joined customer-experience intelligence platform DISQO to spearhead development ...
- Bionic Content: AI is Making Inroads, But Live Writers May Still Be Better At It
Email Insider, Ray Schultz - Wednesday, October 19, 2022
Only a third of marketers use AI for content generation. But almo ...
- Google Finds Revenue Alternative To Advertising Via Cloud Tech
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, October 11, 2022
At Google, cloud services and AI continue to drive its growth. Ma ...