- Artificial Intelligence Relevant For Marketing And Advertising
Research Brief, Jack Loechner - Thursday, April 14, 2016
C-suite executives, marketers, and advertising teams, presents ways in which artificial intelligen ...
- Nielsen Marketing Cloud Enhances Data, Analytics For Media Planning
MediaDailyNews, Wayne Friedman - Tuesday, April 12, 2016
Nielsen is starting up a cloud-based tool for marketers to manage the ...
- The Next Brand Frontier: A.I., Chat And Mobile Apps Marketing
Mobile Marketing Daily, Sean O'Neal - Wednesday, April 13, 2016
Additional opportunities for monetization will unfold for messaging apps as users beco ...
- Bots Are the New Black For Brands On Facebook's Messenger
Social Media & Marketing Daily, Gavin O'Malley - Tuesday, April 12, 2016
Facebook is encouraging partners to reimage their consumer-facing business in terms ...
- MRM's Louise Clements Departs To Head ICF Olson
MAD, Steve McClellan - Monday, April 11, 2016
Louise Clements has been appointed Group Lead for ICF Olson, the agen ...
- The Fanatical Conservatism Of Ted Cruz
Red, White & Blog, Philip Rosenstein - Tuesday, April 12, 2016
Amid a raucous GOP primary co-opted by billionaire Donald Trump, Texas Se ...
- New Clinton Campaign Ad Touts Her Ability To Stop Trump
Around the Net In Marketing Politics, Philip Rosenstein - Monday, April 11, 2016
A new Clinton advertisement, running prior to the New York primary ...
- Negative Options Rule In The Internet Of Things
Connected Thinking, Chuck Martin - Sunday, April 10, 2016
In addition to so many other transformations, the Internet of Things ...
- Local Is Key Ad Drive In Presidential Election
Marketing: Politics, Andrea Duggan - Friday, April 8, 2016
The 2016 race to the White House has been an election cyc ...
- Candidate Ads Appear With Jihadist Videos On YouTube
Red, White & Blog, Philip Rosenstein - Friday, April 8, 2016
Researchers at the Digital Citizens Alliance discovered that many candidates' advertisements ...
- Millennials Don't Wear Suits
Research Brief, Jack Loechner - Friday, April 8, 2016
Millennials are already at the B2B table. More than one in thr ...
- Trump Holds Rally On Long Island, Sets Stage For New York Primary
Around the Net In Marketing Politics, Philip Rosenstein - Wednesday, April 6, 2016
Donald Trump will hold a rally on Long Island this evening, whe ...
- Trump Tweets Fear Mongering Video: "Humanity Is Under Attack"
Around the Net In Marketing Politics, Philip Rosenstein - Wednesday, April 6, 2016
On the comfortable terrain of Twitter, Donald Trump tweeted a video ...
- Social-Media Marketing Is Dead, Long Live Conversational Marketing
MediaDailyNews, Adam Broitman - Wednesday, April 6, 2016
Whereas brands once held public forums on social networks, today's marketing conversati ...
- Shocker! Study Finds College Students Like Relevant Ads. And Two-Thirds Use Facebook
Mediapsssst, Richard Whitman - Tuesday, April 5, 2016
In breaking news, Fluent, a company that specializes in marketing to student ...
- Thanx Launches Branded App Builder For Restaurants, Retailers
Mobile Marketing Daily, Ben Frederick - Tuesday, April 5, 2016
Thanx, a mobile loyalty and retention platform, announced the launch of ...
- Trump, Clinton Suffer Setbacks In Wisconsin
Red, White & Blog, Philip Rosenstein - Wednesday, April 6, 2016
Both parties' front-runners suffered losses as Wisconsinites went to the polls ...
- The Wave Form Of Complex Strategy
Online Spin, Gord Hotchkiss - Tuesday, April 5, 2016
I've been thinking about waves a lot lately. As I said ...
- Wisconsin: The Next Watershed Contest
Red, White & Blog, Philip Rosenstein - Tuesday, April 5, 2016
Will Bernie Sanders' momentum carry him to a win in Wisconsin. Wi ...
- Cruz Takes Aim At Kasich In New Ad Before Wisconsin Primary
Around the Net In Marketing Politics, Philip Rosenstein - Monday, April 4, 2016
Texas Sen. Ted Cruz has aired his first attack ad against Oh ...
- The Demise Of Brand-Building
Online Spin, Maarten Albarda - Monday, April 4, 2016
In the hoopla that is modern marketing, it appears that brand-building ...
- Petition To Make California Politicians Wear Donors' Logos Gathers Momentum
Around the Net In Marketing Politics, Philip Rosenstein - Friday, April 1, 2016
Around 250,000 people have endorsed a plan that would mandate that a ...
- Hillary Clinton Is "Sick" Of The Sanders Campaign Lying About Her
Around the Net In Marketing Politics, Philip Rosenstein - Friday, April 1, 2016
Yesterday in New York, Hillary Clinton showed a rare angry side wh ...
- StubHub Offers VR View Of Seats
Around the Net in Video, P.J. Bednarski - Friday, April 1, 2016
The experience will work from within the existing StubHub apps for i ...
- Borrell Predicts $350 Million More In Political Ad Spend
Red, White & Blog, Philip Rosenstein - Friday, April 1, 2016
A new report now estimates $11.7 billion in spending. Around $280 milli ...
- Hillary Clinton Takes Aim At Donald Trump In New York Ad
Around the Net In Marketing Politics, Philip Rosenstein - Wednesday, March 30, 2016
A new Clinton campaign ad to run on TV in New Yo ...
- How Mobile Marketers Win
MoBlog, Gavin O'Malley - Wednesday, March 30, 2016
Among mobile marketers, what is separating the winners from the losers? Wel ...
- The Sanders Argument: He Doesn't Have To Win, To Win
Red, White & Blog, Philip Rosenstein - Wednesday, March 30, 2016
When my doorbell rang early on Saturday afternoon, the first thought w ...
- Study: Few Marketers Using Mobile Marketing Strategies
Mobile Marketing Daily, Gavin O'Malley - Monday, March 28, 2016
The vast majority of marketers still fail to strategically integrate mobile in ...
- The Case For Strong External Marketing Partnerships
Online Spin, Gord Hotchkiss - Tuesday, March 29, 2016
Last week, I said that a shorter "sense-making" cycle is one reas ...