Tag results for "media"
- Why Marketers Need To Be Smarter About BundlingThe best campaigns are born from specialized teams working toward a shar ...
- Ankler Media Works With Netflix On Events In Los AngelesAnkler Media will be a media partner for three events hosted ...
- All AI TV Advertising Needs For Creative, Measurement: Got A Bank Account?In this "redefinition of the category of advertising," Zuckerberg said, there's ...
- California Bill To Protect Media From Privacy Lawsuits Approved By CommitteeSB 690 would plug a loophole in the 1967 California Invasion ...
- '60 Minutes': Counting Trump Time, Advertisers Blinking?With press freedoms seemingly on the line, the show's longtime executive produc ...
- Heineken Turns Anti-Social - Media, That IsThe new "no social socials" campaign from Publicis' LePub is inspired ...
- PMG Taps IPG Vet Stoller To Lead MediaStoller was most recently Global Chief Innovation Officer at IPG's UM. ...
- They Slip Away Across The MultiverseJust when I thought the digital media universe couldn't get more alienatin ...
- Ross-Simons Selects Doner As Media AORDoner's remit is to increase brand share in the category ...
- Court Reportedly Tells French Regulator To Review Vivendi SplitThe main issue: Did Vincent Bollore control Vivendi and if so shou ...
- Streaming TV Spend Sinks 26% To $493M, Disney+ GrowsDisney+ is one of the few streaming brands that has raised i ...
- Why Orchestration May Be The New OptimizationIt's been about 30 years since the birth of the modern optimize ...
- Canvas Hires Performance Vet Potemkin To Lead 'New Discipline'"We were lucky to persuade Sarah to come to Canvas," said Canv ...
- Time Spent With Media Reaches 'Saturation,' Declines First Time Since Great Recession"Media consumption has reached its saturation point as digital device penetration rat ...
- Networks Need To Fight Trump's Threats To Press FreedomIn the face of existential threats from a tinpot dictator, our nation ...
- Winn-Dixie Parent Taps Net Conversion As Media AORParent Southeastern Grocers also owns supermarket chain Harveys, which is covered und ...
- Brainlabs Taps GroupM Veteran Impey As Global Chief Commercial OfficerThe agency said Impey will focus on securing new business, leading strateg ...
- Healthcare Brands Gain Support From CMI Media, Microsoft Advertising PartnershipAs tariffs on pharmaceuticals potentially threaten the industry, WPP's healthcare agency C ...
- Sam's Club Appoints Publicis Groupe 'Intergrated Agency Of Record'Sam's Club's spent about $175 million on measured media in 2024, accordi ...
- LinkedIn Shifts Global Account To Publicis MediaLinkedIn, part of Microsoft, spends an estimated $250 million on annual measur ...
- Assembly Wins Hyatt's Consolidated Global Media AORThe assignment includes supporting the brand's loyalty program known as "World ...
- How The Omnicom-IPG Deal May Impact Your Media PlanThe folks at media consultant ID Comms have been thinking a l ...
- Skai Unveils AI Agent For Commerce MediaAcosta Group, Advantage Solutions, Tinuiti, and WaterWipes are among the first ...
- Mile Marker Wins Narcan's AOR Account, Adds Earth Breeze To RosterNarcan reverses opioid overdoses by temporarily blocking receptors in the brain. T ...
- Horizon Wins $800M Charter/Spectrum Media, VCCP Gets CreativeThe selections followed a formal review that began last year and w ...
- Media Stocks Outperforming Broader Market IndicesThe Dow Jones U.S. Media Index is down 8% to a 7 ...
- Brandtech's Jellyfish Unveils AI Platform For In-housing MediaAnd according to the firm, part of The Brandtech Group, the soluti ...
- Vistar Media Teams With Western Union to Create Multicultural RMNAccording to the companies, research indicates that Western Union's customers are 7 ...
- Innocean Taps Morrisey For Senior Media RoleMorrissey most recently served as global head of analyst relations for advertisi ...
- Fueled By PHD, OMD, Omnicom Leads 2024 Media Business GainsWith $3.804 billion from PHD and $1.956 billion from OMD, Omnicom Med ...
