- Crossmedia Taps Bologna As First President
MAD, Steve McClellan - Tuesday, December 16, 2025
Bologna will take over day-to-day U.S. operations and will also focus ...
- Publicis Wins Global Media For Magnum Ice Cream
MAD, Steve McClellan - Wednesday, December 17, 2025
Magnum's brands include Ben & Jerry's, Magnum, Wall's, Cornetto and others. Magn ...
- Kidde Consolidates Media Account With Acadia
MAD, Steve McClellan - Monday, December 15, 2025
The remit includes retail media and organic management on Amazon, utilizing Amaz ...
- Disney-OpenAI Deal: If You Can Beat 'Em, Join 'Em?
TV Watch, Wayne Friedman - Monday, December 15, 2025
Some analysts believe it was a good idea to settle with o ...
- Marketers Rethink Ads In News Environments, Emphasize Suitability, Performance
Performance Marketing Insider, Laurie Sullivan - Wednesday, December 10, 2025
Research reveals 60% of marketers said ads in news environments outperform the ...
- WPP's Wavemaker Poised To Take $2B UK Media Account
MAD, Steve McClellan - Tuesday, December 9, 2025
Until the contract is signed, neither the government nor WPP are like ...
- Havas Acquires Australia-Based Kaimera, Bolsters Havas Media Network
MediaDailyNews, Joe Mandese - Monday, December 8, 2025
Havas Monday announced the acquisition of Australia-based independent media agency Kaimera, whi ...
- Disrupter Of The Year: GAIM
Red, White & Blog, Joe Mandese - Monday, December 15, 2025
In the first of MediaPost's unofficial "Editors Picks" for agencies and agen ...
- New Biz Champ Year-To-Date: Publicis Media
MAD, Steve McClellan - Tuesday, December 2, 2025
The firm's Global New Business Barometer (NBB) for the January-September period sho ...
- Hall Of Blame: White House Calls Out Media Reports It Doesn't Like
Publishing Insider, Ray Schultz - Sunday, November 30, 2025
The new page lists "offenders of the week" and those in t ...
- Biggest Risk For Marketers Today: Wasted Creative Opportunity
MAD, Kristina Canada - Thursday, November 20, 2025
The future isn't about forcing brands to choose between creative and performanc ...
- TRG Named Media, Creative AOR For Love's Travel Stops
MAD, Steve McClellan - Thursday, November 20, 2025
The Oklahoma City-based family-owned company, founded in 1964, operates over 650 refueli ...
- RECMA: OMD 'Best Performing' Global Media Agency
MAD, Steve McClellan - Thursday, November 20, 2025
By group, Publicis Media overtook WPP Media for the top spot la ...
- WPP Reimagines Henkel's Media Future, Consolidates European Markets
MediaDailyNews, Joe Mandese - Thursday, November 20, 2025
The review, which began in June, centered on the future of med ...
- Company Builds Agentic Ad Support With AI Assistants
Publishers Daily, Ray Schultz - Wednesday, November 19, 2025
MediaMint offers a program it calls Mia for publishers and other fi ...
- Ostroff To Lead Global Partnerships At Criteo
People on the Move, Fern Siegel - Wednesday, November 12, 2025
He's been named EVP of business development. ...
- Google Asks For Dismissal Of Penske Media Scraping Suit
Publishers Daily, Ray Schultz - Wednesday, November 12, 2025
Google and Alphabet have requested a dismissal and asked to make the ...
- PMG's Final Frontier: Data At The 'Speed Of Thought'
MediaDailyNews, Joe Mandese - Tuesday, November 11, 2025
The agency claims the recently acquired data enables its homegrown Alli syst ...
- BBC Trump Editing Scandal Claims Top Execs
TVBlog, Adam Buckman - Tuesday, November 11, 2025
A scandal at the BBC has resulted in the resignations of i ...
- iHeartMedia Claws Its Way Back Up
Data & Programmatic Insider, Laurie Sullivan - Monday, November 10, 2025
A licensing deal with Netflix is being watched - allowing iHeartMedia ...
- WPP Wins $720M Reckitt European Media
MAD, Steve McClellan - Thursday, November 6, 2025
The win is the second recent major win for WPP - ...
- Craft & Commerce Wins Three New Media Accounts
MAD, Steve McClellan - Wednesday, November 5, 2025
Joining the roster are dog-food brand Nom Nom; Jus-Rol, known for i ...
- Media Agency Kepler Promotes Stiles To Global CEO
MAD, Steve McClellan - Wednesday, November 5, 2025
She previously ran the agency's North American operations. The agency also promot ...
- Media Agency Veteran Brandt To Lead Media For AbelsonTaylor's ATActivate
MAD, Steve McClellan - Tuesday, November 4, 2025
Previously, Brandt held senior roles at Publicis Health Media, Omnicom's OMD a ...
- Brainlabs Ups U.S. Presence With 2 Managing Directors
MAD, Fern Siegel - Monday, November 3, 2025
The hires highlight the company's focus on specialized media capabilities to enhan ...
- Dentsu Media Trends Report: Experience Optimization, Agentic AI, Much More
MAD, Steve McClellan - Monday, November 3, 2025
Dentsu finds companies are rushing into the agentic AI space without ...
- '60 Minutes' And Trump - How Much Time Do You Have?
TV Watch, Wayne Friedman - Tuesday, November 4, 2025
A calculation needs to be made for a show that calls itse ...
- The Systemic Attack On Truth, How To Fight Back
Marketing Politics Weekly, Arda Nazerian - Friday, October 31, 2025
Across the world, the truth is losing. Journalists are being silenced, newsroo ...
- Trust In News Organizations Is Falling, Pew Reports
Publishers Daily, Ray Schultz - Thursday, October 30, 2025
Republicans are less trusting than Democrats, and older people are more trusti ...
- A Comcast-WBD Deal: CNN As A Sister Network Of MSNBC?
TV Watch, Wayne Friedman - Friday, October 31, 2025
Legacy media companies want smaller, more aggressive business units - and ...