- MPA Publishes Mobile Guide
Online Media Daily, - Tuesday, October 4, 2011
Major magazine publishers have raced to create digital editions for tablets a ...
- Mobile Ad Spend Estimated To Hit $4.4B In 2015
Online Media Daily, Steve Smith - Tuesday, October 4, 2011
Revising its estimates upward for 2011 and onward, eMarketer projects that mobi ...
- Coke's Mildenhall Explains 'Liquid' Marketing
Online Media Daily, Mark Walsh - Tuesday, October 4, 2011
The Coca-Cola Company has been focused on reinventing the marketing of i ...
- How To Analyze Mobile
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, October 4, 2011
Parks Associates estimates the number of smartphone users will reach 1 billi ...
- Chobani Champions Launches Platform, Campaign
Marketing Daily, Karlene Lukovitz - Monday, October 3, 2011
Chobani Champions, billed as the first Greek yogurt made for kids, h ...
- Time Inc. Reveals Brain Study, Preliminary Data Suggests 'Digital Natives' Are In Fact Different
MediaDailyNews, Joe Mandese - Tuesday, October 4, 2011
Are people who were born or grew up after the explosion ...
- Wherever You Are, That's The Place to Be
Mobile Insider, Steve Smith - Tuesday, October 4, 2011
"Whenever you say something is 'brilliant,' and I have to see ...
- Apple Does a Low-Keynote, Launches iPhone 4S
MoBlog, Steve Smith - Tuesday, October 4, 2011
Those who were expecting an "iPhone 5" that looked like a maj ...
- comScore: Mobile Approaches Tipping Point, Driving Incremental Web Traffic
Online Media Daily, Joe Mandese - Tuesday, October 4, 2011
Mobile media is approaching a standard measure of "critical mass" - t ...
- Yahoo, ABC Deepen News Alliance, Collaborate On New Series
Online Media Daily, Mark Walsh - Monday, October 3, 2011
Yahoo and ABC News have formed a new content alliance that wi ...
- Game On: Search Queries Provide Predictive Analytics
Online Media Daily, Laurie Sullivan - Monday, October 3, 2011
Search trends in a recent Google study appear to forecast sales a ...
- IAB: Mobile Needs Metrics Now
Online Media Daily, Steve Smith - Monday, October 3, 2011
In a new report from the Interactive Advertising Bureau, the digital ...
- HTML5 Gaining But Mobile Fragmentation Remains
Online Media Daily, Mark Walsh - Monday, October 3, 2011
The HTML5 programming language may be gaining ground as a standard f ...
- Mobile Search Ads Contribute $350 Million To $1 Billion U.S. Spend
SearchBlog, Laurie Sullivan - Tuesday, October 4, 2011
Spending on mobile search advertising in the U.S. will not reach t ...
- Mobile Advertising on the Rise... Thanks to Video
VidBlog, Gavin O'Malley - Tuesday, October 4, 2011
Do you put mobile video -- including the tablet kind -- ...
- Pump It: Outcast Brings Personalized Greetings, Mobile Coupons
MediaDailyNews, Erik Sass - Monday, October 3, 2011
Gas pumps equipped with Outcast Media's Applause TV will soon be greeti ...
- iPhone 5 Fetish Officially Off the Hook
MoBlog, Steve Smith - Monday, October 3, 2011
You may have missed this. Apple is holding a keynote presentation tomorr ...
- Holy iPads, Batman! DC Comics Reboots Superheroes
Online Media Daily, Steve Smith - Monday, October 3, 2011
When DC Comics rebooted its line of 52 superhero comics this mon ...
- Mobile Marketer Zoove Gets Another $5 Million
Raw, Mark Walsh - Thursday, October 20, 2011
Direct mobile marketing company Zoove Thursday announced raising $5 million from Roge ...
- Digitas Opens A Mobile Outlet (Sort of)
Raw, Mark Walsh - Wednesday, October 26, 2011
Visitors to the new Mobile Retail Showcase in the Boston office ...
- MoPub Opens Mobile RTB Marketplace
Raw, Mark Walsh - Thursday, October 27, 2011
Mobile ad startup MoPub Thursday announced the launch of a real-time biddi ...
- Starbucks Taps Scanbuy for QR Codes
Raw, Mark Walsh - Thursday, October 27, 2011
Starbucks has teamed with barcode technology provider Scanbuy for a promotional campai ...
- Joule Heads Down Under
Raw, Mark Walsh - Monday, October 31, 2011
WPP is expanding mobile marketing agency Joule to Australia and New Zeala ...