Versus EvilAd Blocking In The U.S. Projected To Rise By Double Digits In 2016Real-Time Daily, Tobi Elkin - Wednesday, June 22, 2016
In its first forecast on ad-blocking rates in the U.S., eMarketer project ...
OpenX Expands West Coast Presence, Opens New Digs In Culver CityReal-Time Daily, Tobi Elkin - Wednesday, June 22, 2016
Ad tech provider OpenX announced an expansion of its West Coast presenc ...
Google Attempts To Solve Painful Media Authentication ProcessesSearch & Performance Marketing Daily, Laurie Sullivan - Tuesday, June 21, 2016
A two-step process will become the next phase in authentication as mo ...
SoftBank Selling Supercell For $8.6BAround the Net in Mobile, Gavin O'Malley - Tuesday, June 21, 2016
Japanese telecom SoftBank Group has agreed to sell an 84.3% stake ...
Apple 'Photos' App Adding Facial Recognition FeaturesAround the Net in Mobile, Gavin O'Malley - Tuesday, June 21, 2016
Per a reboot, Apple’s first-party Photos app will soon include better faci ...
Yahoo In Cannes Puts Emphasis On Branded Content, Storytelling, MobileMediaDailyNews, Laurie Sullivan - Monday, June 20, 2016
At Cannes Lions Monday, Yahoo announced a branded content initiative that Dasan ...
More Young People Get News From Social Than TVMobile Insider, Erik Sass - Tuesday, June 21, 2016
Social media has passed television as the most popular source of ne ...
TV Offers Scale For Mobile Apps To Expand AudienceMobile Marketing Daily, Ben Frederick - Monday, June 20, 2016
As more mobile apps seek to stand out from the crowd, t ...
Can Video Save Twitter?MoBlog, Gavin O'Malley - Tuesday, June 21, 2016
That's clearly what the social giant is thinking. To that end, t ...
For Publishers, Not all Mobile Advertising Created EqualSupply-Side Insider, Christian Baesler - Tuesday, June 21, 2016
Publishers are still working out how to optimize advertising for the smartphon ...
Unruly To The Rescue Of The Vertically ChallengedVidBlog, P.J. Bednarski - Tuesday, June 21, 2016
Unruly ad tech research shows strong and growing distaste for horizontal vid ...
MCommerce A Daily Reality For 1 In 10 Millennials -- One In Three Purchases Involve Cross-ChannelAround The Net In EU Email Marketing, Sean Hargrave - Monday, June 20, 2016
Mobile shopping is becoming an everyday activity for a significant number ...
MCommerce A Daily Reality For 1 In 10 MillennialsAround the Net In MAD London, Sean Hargrave - Monday, June 20, 2016
Mobile shopping is becoming an everyday activity for a significant number ...
The Wearables Gap In The Internet Of ThingsConnected Thinking, Chuck Martin - Sunday, June 19, 2016
There's an ever widening gap in those who buy into the Intern ...
Is Email Emerging As The Cross-Device Champion Of MCommerce?EuroMail, Sean Hargrave - Monday, June 20, 2016
Email rarely gets any praise, but consider this -- if 37% ...
Zenith Downgrades 2016 Global Ad Outlook, Accelerates Mobile's Tipping Point To 2017MediaDailyNews, Joe Mandese - Monday, June 20, 2016
Following significant upgrades for the 2016 ad economy by two leading forecaster ...
China Orders A Halt To iPhone 6 Sales After IP RulingMobile Marketing Daily, Ben Frederick - Friday, June 17, 2016
Sales of the models in the city have been stopped after t ...
Microsoft Buys Wand Labs For Better BotsMobile Marketing Daily, Ben Frederick - Friday, June 17, 2016
Wand Labs is shutting down their services, which were still in bet ...
Smart Phone, Smarter Monetization Mobile Marketing Daily, Maggie Mesa - Monday, June 20, 2016
And, because it's where consumers are, in-app is also where advertisers wa ...
Mobile Ad Spend Nears $100 Billion!MoBlog, Gavin O'Malley - Monday, June 20, 2016
Mobile is beyond hot right now. Illustrating this point, Zenith now expec ...
Kiosked Debuts Programmatically Traded Panorama Ad Unit For MobileReal-Time Daily, Tobi Elkin - Monday, June 20, 2016
Ad-tech firm Kiosked on Monday launched a programmatically traded 360-degree panorama ...
Snapchat Adds Fun To Social SharingResearch Brief, Jack Loechner - Monday, June 20, 2016
2016 will be a banner year for Snapchat. It will grow i ...
Dads And Brands Connect, But Moms Get More Attention From AdvertisersSearch & Performance Marketing Daily, Laurie Sullivan - Friday, June 17, 2016
While dads seem most receptive to brands across categories such as automoti ...
Why Bing Gains The Most From The Microsoft Wand Labs AcquisitionSearchBlog, Laurie Sullivan - Monday, June 20, 2016
Hidden in the shadows of Microsoft's $26.2 billion purchase of LinkedIn si ...
Uber Is Moving Into Food Delivery In Central LondonAround the Net In MAD London, Sean Hargrave - Friday, June 17, 2016
Uber is entering the food delivery sector by introducing its app UberEa ...
BT Believed To Be Reviewing Media After EE MergerAround the Net In MAD London, Sean Hargrave - Friday, June 17, 2016
It is likely to be one of the biggest media reviews ...