- Yahoo Rolls Native Display Ads Onto BrightRoll, Complementing Search
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, January 20, 2016
Yahoo announced Wednesday that it has made native advertising available on the BrightRo ...
- Mobile Shopping Future At NRF: Tap For A Salesperson, Scan Anywhere On Packaging
MobileShopTalk, Chuck Martin - Wednesday, January 20, 2016
Using mobile devices for in-store shopping activities are about to be crank ...
- Push Notifications Require More Personalization
MoBlog, Gavin O'Malley - Wednesday, January 20, 2016
We all know that sending the "right" number of push notifications ...
- Scratchy App Lets Users Scratch To Win Gift Cards From Fave Brands
Out to Launch, Amy Corr - Wednesday, January 20, 2016
Random iPhone App of the week: Like playing scratch-off lottery tickets b ...
- Campbell Ewald Can't Shake Suit Over Text Ads
PolicyBlog, Wendy Davis - Wednesday, January 20, 2016
Campbell Ewald must face a potential class-action lawsuit for allegedly sending unsolicit ...
- 'Barron's' Redesigned iOS App Includes Key Search Feature
Publishers Daily, Sara Guaglione - Wednesday, January 20, 2016
Barron’s has launched a redesigned iOS app and promised an Android version wi ...
- Google Lets Android Users Install Apps From Search Results
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, January 19, 2016
Google has begun to test a feature that enables mobile users ...
- AOL To Take Stake In Taboola
SearchBlog, Laurie Sullivan - Wednesday, January 20, 2016
Hidden in the text of a press release announcing an extended partnershi ...
- Facebook Mobile Ads Offer New Features For Businesses
Social Media & Marketing Daily, Gavin O'Malley - Tuesday, January 19, 2016
After a few months on the market, Facebook is adding several featur ...
- Math Prof Obtains Turn's Data
Around The Net in Daily Online Examiner, Wendy Davis - Tuesday, January 19, 2016
Math professor Paul-Olivier Dehaye describes how he obtained data associated with h ...
- WhatsApp Will Open Up To Brands -- For Notifications, Not Advertising
Around the Net In MAD London, Sean Hargrave - Tuesday, January 19, 2016
WhatsApp will open up to brands this year, allowing certain businesses li ...
- Google Testing App Installs Directly From Search Results
Around the Net in Mobile, Gavin O'Malley - Tuesday, January 19, 2016
Google is testing the option to install apps from inside Google sear ...
- Dick Costolo Developing Fitness Tracker
Around the Net in Mobile, Gavin O'Malley - Tuesday, January 19, 2016
Dick Costolo, Twitter’s last CEO, is cofounding a new fitness-focused startup wi ...
- Mobile Payments Pick Up Steam
Around the Net in Mobile, Ben Frederick - Tuesday, January 19, 2016
The number of users who purchase items using mobile payments are expect ...
- InMobi Would Give Microsoft Some Mobility
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, January 19, 2016
An in-depth analysis of Microsoft's potential acquisition of InMobi suggests that n ...
- 66% Of Companies Look To Innovation For New Products, Services
Connected Thinking, Chuck Martin - Tuesday, January 19, 2016
Adapting to The Internet of Things requires a lot of innovation a ...
- Hello Mobile Programmatic, Goodbye Sales Teams
London Blog, Sean Hargrave - Tuesday, January 19, 2016
Apple's iAd won just 5% of the mobile market that it claim ...
- Bye, Bye :30, Study Finds :09 May Be Mobile's Optimum Unit
MediaDailyNews, Joe Mandese - Tuesday, January 19, 2016
As Madison Avenue begins rethinking the value of time-based advertising exposure, ...
- Wake Up And Smell The Apps
Mobile Insider, Gavin O'Malley - Tuesday, January 19, 2016
If you're in the mobile game, 2016 is more about apps th ...
- Whatsapp Drops Subscription Fee
Mobile Marketing Daily, Ben Frederick - Monday, January 18, 2016
The approach to charging a fee after the first year of u ...
- How Many Missteps Can Twitter Take?
MoBlog, Gavin O'Malley - Tuesday, January 19, 2016
Poor Twitter. At the moment, no one knows what caused its extensi ...
- Verizon Rolls Out Toll-Free Data
PolicyBlog, Wendy Davis - Tuesday, January 19, 2016
Verizon is joining rival mobile carrier AT&T in rolling out "toll-free" dat ...
- AdRoll Report Finds 66% Of Marketers Planning To Raise Programmatic Ad Spend
RTBlog, Tobi Elkin - Tuesday, January 19, 2016
AdRoll's State of the Industry Report finds 66% of marketers planning ...
- What's A Web Site To Do?
VidBlog, P.J. Bednarski - Tuesday, January 19, 2016
If you believe that most of everything people consume will be gott ...
- What B2B Organizations Should Know About Personalization
Marketing Insider: Cross-Channel, Bob Barr - Monday, January 18, 2016
As a first step to inserting a personal touch into the digit ...
- Expect To See More Rewards Attached To Mobile Video Ads
Mobile Marketing Daily, Ben Frederick - Friday, January 15, 2016
According to new research from the Winterberry Group, mobile video ads wi ...
- Kiip Sees 230% Growth in 2015, Promotes Positive Branding
Mobile Marketing Daily, Ben Frederick - Friday, January 15, 2016
Kiip, a mobile rewards platform, was recently highlighted by Nielsen as ...
- Apple Confirms It Will Shutter iAd Network
Mobile Marketing Daily, Laurie Sullivan - Saturday, January 16, 2016
Apple will shutter the iAd App Network as of June 30, 201 ...
- WhatsApp Says You Can Keep Your Dollar
MoBlog, Gavin O'Malley - Monday, January 18, 2016
What's a measly dollar when you have a real shot at corneri ...
- T-Mobile's Description Of 'Binge On' May Violate FCC Rule
PolicyBlog, Wendy Davis - Monday, January 18, 2016
Net neutrality advocates have criticized T-Mobile for automatically throttling all video ...