- IKEA Mixes Chairs and Charity
OMMA Magazine, Joan Voight - Monday, March 7, 2011
IKEA knows that grass-roots volunteerism and community work are the new h ...
- Q&A: Vetting Facebook's Social Inbox
OMMA Magazine, Mark Walsh - Wednesday, December 29, 2010
When Facebook in November confirmed widespread speculation by announcing a new ema ...
- Logging In: The False Darwinism Of Competition
OMMA Magazine, John Nardone - Tuesday, January 5, 2010
How many ad networks on one media plan are too many? ...
- 5 Questions for Mike Sepso
OMMA Magazine, Gavin O'Malley - Monday, April 4, 2011
Once 16 himself, Mike Sepso knows something about reaching young male consumer ...
- E-readers Get Cookin'
OMMA Magazine, Jonathan Blum - Monday, March 7, 2011
The fast-growing e-reader market is finding its way into the American kitche ...
- New Show Kills
OMMA Magazine, Christine Champagne - Monday, April 4, 2011
Even though Rosie Larsen has been murdered, fans of AMC's new origin ...
- Quick Pix
OMMA Magazine, Christine Champagne - Monday, March 7, 2011
It isn't 15 minutes of fame, but fans of Andy Warhol c ...
- Industry Watch: Shopping May Be Dropping
OMMA Magazine, Tanya Gazdik - Tuesday, January 5, 2010
It's no surprise that people spent less on gifts this holiday seaso ...
- Clawing the Way to Social Media Success
OMMA Magazine, Christine Champagne - Monday, April 4, 2011
Traditionally, Cravendale, a brand of milk sold in the UK by Ar ...
- Book Chats
OMMA Magazine, Jonathan Blum - Monday, March 7, 2011
It's official. It's now more likely that someone will buy an electron ...
- Where People Are Spending Their Time
OMMA Magazine, Christine Champagne - Wednesday, January 5, 2011
The average online consumer in the United States is now spending ...
- Whacha Gonna Do, When 24/7 Real Media Goes Wild on You?!?
OMMA Magazine, John Capone - Wednesday, April 7, 2010
Temperatures flared toward the end of the first day of OMMA Glob ...
- Markets Focus: Marketing In The Ruff
OMMA Magazine, Susan Kuchinskas - Tuesday, January 5, 2010
Call it anthropomorphism, or more accurately, call it a lucrative market. D ...
- Web Site in the Window
OMMA Magazine, Christine Champagne - Monday, April 4, 2011
Barneys New York is undergoing a physical and a virtual makeover und ...
- Deep Coverage
OMMA Magazine, John Capone - Monday, March 7, 2011
There are redesigns that need to happen. You know the ones. Y ...
- Fake Hilfigers Wary of Social Media
OMMA Magazine, Joan Voight - Wednesday, January 5, 2011
The latest Tommy Hilfiger campaign is trying to prove its classic, prep ...
- Ad Nets Focus: The New Vertical Is Horizontal
OMMA Magazine, Donnovan Andrews - Tuesday, January 5, 2010
Vertical ad networks once promised deeper service based on transparency, so-called "exper ...
- Leaving A Mark
OMMA Magazine, Erin DeJesus - Monday, April 4, 2011
Your newest-generation smartphone isn't the only technology that constantly verges on obsolescenc ...
- Feds Catch Start-up Fever
OMMA Magazine, Joan Voight - Monday, March 7, 2011
A quartet of Sunnyvale, Calif., start-ups got a high-profile visitor in ear ...
- Writer Gets Inspired
OMMA Magazine, Christine Champagne - Wednesday, January 5, 2011
It wasn't difficult for me to get inspired to write this pie ...
- Behind The Numbers: Whose Brand Is It, Anyway?
OMMA Magazine, kyle , Daisy Whitney - Tuesday, January 5, 2010
Your brand is not your own anymore. It belongs to consumers, ...
- 5 Questions for Paul Ratzky, Director of Interactive, OLSON
OMMA Magazine, Gavin O'Malley - Monday, March 7, 2011
Boasting over 10 consecutive years of double-digit growth and some 400 employee ...
- Buying a Virtual Plow with Points
OMMA Magazine, Gavin O'Malley - Wednesday, January 5, 2011
Sailing the Caribbean...skiing the Alps ... sampling Napa's finest - That's h ...
- RAM: Broken Shopping Cart National Forest
OMMA Magazine, Adrienne Mand Lewin - Tuesday, January 5, 2010
Every day, online retailers are forced to wonder why they couldn't clo ...
- Twitter Gets into Gift Giving
OMMA Magazine, Gavin O'Malley - Wednesday, January 5, 2011
Getting into the gift-guiding spirit last month, Twitter tested out a servi ...
- RAM: The Poetry of Digital Direct Marketing
OMMA Magazine, David Goetzl - Tuesday, January 5, 2010
Aaron Smith and Lisa Harmon are regulars at MediaPost's Email Insider Summi ...
- Q+A: Blake Chandlee, Facebook's Director of Sales, Europe, Middle East, Asia
OMMA Magazine, Joe Kutchera - Tuesday, January 5, 2010
When Facebook's director of sales in Europe, the Middle East and Asi ...
- RAM: Oh Snap! Every Logo Can Be Interactive
OMMA Magazine, Tricia Despres - Tuesday, January 5, 2010
With over 75 percent of consumers now having picture messaging capabilities ...