- Publishers Suggest Putting The Web On A Diet To Combat Ad Blockers
Around the Net in Real-Time, Tobi Elkin - Wednesday, March 30, 2016
It's no secret that the digital media industry has a problem wi ...
- Conde Nast Dives In
Programmatic Insider, John Motavalli - Wednesday, March 30, 2016
Evan Adlman, recently hired to head up programmatic advertising at Cond Nas ...
- PopSugar Names Schiller CRO, Company Pushes Video Expansion
Publishers Daily, Sara Guaglione - Tuesday, March 29, 2016
Geoff Schiller will report to Brian Sugar, CEO of PopSugar Inc. ...
- Why Inventory Agility Is Key To Publisher Profits
Publishers Daily, Yoav Naveh - Tuesday, March 29, 2016
Fixed ad placements contribute to an irrelevant and cluttered patchwork quilt th ...
- Conde Nast Expands Programmatic Offerings
Around the Net in Real-Time, Tobi Elkin - Friday, March 25, 2016
AdExchanger reports that Condé Nast plans to expand its programmatic offerings ...
- Ad Blockers: It's All Of Our Fault
Publishers Daily, Andrew Budkofsky - Friday, March 25, 2016
For publishers and advertisers alike, there's no getting around ad blockers. ...
- Vice Co-Founder Tells Brands To Partner Up In A World Without Advertising
Around the Net In MAD London, Sean Hargrave - Thursday, March 24, 2016
Brands need to develop their media production skills and learn to wo ...
- Bloomberg Launches 'Hello World' Digital Series
Publishers Daily, Sara Guaglione - Wednesday, March 23, 2016
Each episode will explore a different country and look at the wa ...
- Why Readers Should Pay For All Content
Publishing Insider, Paolo Gaudiano - Thursday, March 24, 2016
In previous posts, I have complained about the short-sighted approach of publishe ...
- Dutch Journalism Start-Up Blendle Makes U.S. Debut
Around the Net In Publishing, Gavin O'Malley - Wednesday, March 23, 2016
Dutch journalism start-up Blendle just make its U.S. debut with some high-profi ...
- Three Reasons Why Ad Blockers Are Good For Advertising
Around the Net in Real-Time, Tobi Elkin - Wednesday, March 23, 2016
Taking the contrarian view, Adam Broitman, managing partner, MEC, San Francisco, sa ...
- Measurement, Tech, UX Meet In Primer On Improving Viewability For Publishers
Metrics Insider, Sherrill Mane - Wednesday, March 23, 2016
The Interactive Advertising Bureau has just released a Primer on Improving Viewabili ...
- Sharethrough's 'Mediation' Aims To Make Native Process Easier, Boost Publisher Revenues
Native Insider, Tobi Elkin - Wednesday, March 23, 2016
Sharethrough is making it easier for publishers to manage and monetize nati ...
- Gawker: We Will Be Vindicated
PolicyBlog, Wendy Davis - Wednesday, March 23, 2016
A state appeals court and a federal judge have already held th ...
- How To Succeed (And Not Fail) At Header Bidding
Real-Time Daily, Evan Simeone - Tuesday, March 22, 2016
The technology behind header bidding has been around for several years, b ...
- After Judgment, Gawker's Denton Fires Back
The Daily Blog, Erik Sass - Wednesday, March 23, 2016
Following the eye-watering $140 million verdict handed down by a Florida ju ...
- Medium Spins Off 'Matter,' Creates Storytelling Company
Publishers Daily, Erik Sass - Monday, March 21, 2016
Online blogging and publishing platform Medium is spinning off Matter, its onli ...
- Hulk Hogan's $115 Million Award Against Gawker Won't Stick
Around The Net in Daily Online Examiner, Wendy Davis - Monday, March 21, 2016
Legal experts say Hulk Hogan's $115 million award against Gawker for invasi ...
- Why Judge Should Have Dismissed Hulk Hogan's Lawsuit Against Gawker
Around The Net in Daily Online Examiner, Wendy Davis - Monday, March 21, 2016
Constitutional law professor Noah Feldman explains why Hulk Hogan's lawsuit against Gawk ...
- Medium Spinning Off Matter
Around the Net In Publishing, Gavin O'Malley - Monday, March 21, 2016
Medium is spinning off Matter -- the Web publication it has host ...
- Alphabet Launches Unfiltered.News
Around the Net In Publishing, Gavin O'Malley - Monday, March 21, 2016
Jigsaw, Alphabet’s tech incubator, just launched Unfiltered.News -- an experimental site th ...
- What Outbrain's Revee Acquisition Means To Publishers
Real-Time Daily, Tobi Elkin - Monday, March 21, 2016
Outbrain, the content discovery platform, acquired analytics firm Revee in October a ...
- What Does AOL's Acquisition Of AlephD Mean? Q&A With ONE By AOL's Eldad Persky
Real-Time Daily, Tobi Elkin - Friday, March 18, 2016
AOL continues to buff up its ad-tech stack via acquisitions. ONE ...
- Senate Holds Backpage.com In Contempt
Around The Net in Daily Online Examiner, Wendy Davis - Thursday, March 17, 2016
The U.S. Senate voted 96-0 to hold Backpage.com in contempt for alleged ...
- Publishers And Ad Blockers Need To Talk About Compensation
MAD London, Ben Barokas - Thursday, March 17, 2016
Ad Blocking needs to be tackled by a dialogue with consumers ...
- IAB Talks About Consumers, But Doesn't Listen To Them
Publishing Insider, Ari Rosenberg - Thursday, March 17, 2016
A reader of this column invited me as his guest to ...
- The Motley Fool Scores With Yahoo Gemini
The Daily Blog, Erik Sass - Thursday, March 17, 2016
The native campaign, deployed in conjunction with display ads and SEO strategie ...
- Apple Opens News App To All Publishers
Around the Net in Mobile, Gavin O'Malley - Wednesday, March 16, 2016
Apple is rolling out a new Web-based editing tool that will op ...
- Apple To Launch New Ad Formats In News App
Mobile Marketing Daily, Gavin O'Malley - Tuesday, March 15, 2016
As Apple has clearly outlined, a "native banner" unit is among sev ...
- Snapchat Discover Adds NowThis As Pub Partner
Publishers Daily, Sara Guaglione - Tuesday, March 15, 2016
NowThis is the 21st publisher to partner with Snapchat. Partners can crea ...