- Google Searches Rise, But SMBs Miss Opportunities
Online Media Daily, Laurie Sullivan - Monday, November 19, 2012
Searches for the keyword term "holiday gift" on Google.com continue to clim ...
- 2.5% Online Discount Jeopardizes Retailers
Research Brief, Jack Loechner - Thursday, August 30, 2012
According to GroupM Next, examining showrooming trends, 45% of customers shopping in-sto ...
- Online Real Estate Advertising To Climb 15%
Online Media Daily, Mark Walsh - Wednesday, August 15, 2012
With a slight but measurable uptick in home sales and new constructio ...
- 5 Guiding Principles Of Digital Advertising
Online Media Daily, Catherine Spurway-Hepler - Friday, August 3, 2012
Even in today's advanced digital age, advertisers and marketers continue to grapp ...
- DMA Launches Coalition To Lobby Congress About Ecommerce Taxes
Online Media Daily, Wendy Davis - Monday, July 23, 2012
The Direct Marketing Association has formed a new group, the True Simplificati ...
- M-Commerce Up, S-Commerce Down In Q2
Notes from the Digital Frontier, Mark Walsh - Tuesday, July 17, 2012
Mobile shopping continued to climb in the second quarter, while retail sal ...
- Days Numbered For Tax-Free Ecommerce?
Around the Net In Online Marketing, Gavin O'Malley - Monday, July 16, 2012
Could online tax-free commerce soon be a thing of the past? ...
- O'Hara To LookSmart CRO
Online Media Daily, Fern Siegel - Wednesday, May 30, 2012
LookSmart, an online advertising network solutions company, has hired industry veteran Chr ...
- Salesforce.com Expected To Buy Buddy Media, Ups Social Marketing Muscle
Online Media Daily, Gavin O'Malley - Wednesday, May 30, 2012
Amid broad consolidation in the social marketing space, Salesforce.com is reportedly closi ...
- Understanding the Cost-Per-Engagement Ad Model
Online Media Daily, Sebastian Tonkin - Tuesday, May 29, 2012
When paired with strong audience targeting, the CPE model can be extreme ...
- Turner Broadcasting, Funny Or Die Site Team On Sales Front
MediaDailyNews, Fern Siegel - Wednesday, May 16, 2012
Turner Broadcasting, which includes TBS and Adult Swim, is teaming with FUn ...
- In Brazil, Web Ads Boom
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, May 16, 2012
ComScore Ad Metrix says online ad sales are booming in Brazi ...
- Elders Named SVP, East Coast Sales For AOL
Online Media Daily, Gavin O'Malley - Wednesday, May 2, 2012
Fresh off its first "upfront," AOL has named Brad Elders as seni ...
- Hotels Use Websites To Grow Business
Marketing Daily, Tanya Gazdik - Wednesday, March 21, 2012
Hotel websites are increasing share of bookings in every quarter of 20 ...
- Hulu Taps Fremantle To Market Shows Globally
Online Media Daily, Gavin O'Malley - Monday, March 12, 2012
Thinking of new and creative ways to turn a profit, Hulu h ...
- AOL's Hal Trencher Joins Vevo
Online Media Daily, Joe Mandese - Thursday, March 8, 2012
Longtime media sales exec Hal Trencher has joined Vevo as senior vi ...
- Privacy Concerns Affect Purchase Decisions
The Social Graf, Erik Sass - Wednesday, March 7, 2012
Worries about privacy and security raised by social media have something ...
- Papers Reaping One Digital Dollar For Every Seven Print Dollars Lost
MediaDailyNews, Gavin O'Malley - Monday, March 5, 2012
While newspaper consumers continue their digital migration, online revenue has yet ...
- Grab Media Taps Hirshoren As SVP, Sales
Online Media Daily, Fern Siegel - Tuesday, February 28, 2012
Grab Media, a video distribution company, hired Michael Hirshoren as the company ...
- Social Marketing Drives Higher Value, Revs
Online Media Daily, Gavin O'Malley - Thursday, February 9, 2012
Do premium display advertising and social marketing drive product sales, media subscriptio ...
- McClatchy Digital-Only Sales Rise
Online Media Daily, Gavin O'Malley - Tuesday, February 7, 2012
McClatchy Co. said digital ad sales declined 2% during the fourth quarte ...
- Online Retail Spend Hits Nearly $50B In Q4
Online Media Daily, Gavin O'Malley - Monday, February 6, 2012
For the entire fourth quarter, online retail spending reached $49.7 billion ...
- How Publishers Can Maximize Value In An RTB World
Online Media Daily, Andrew Casale - Tuesday, January 17, 2012
The introduction of real-time bidding (RTB) has dramatically changed the mechanics behi ...
- WebMD's Sutton Named Global Sales Chief For CBS Interactive Music Group
Raw, Joe Mandese - Thursday, January 12, 2012
Richard Sutton has been named as the global head of sales f ...
- iVillage Taps Rodale's Kreckler For Digital Ad Sales
Online Media Daily, Joe Mandese - Tuesday, January 10, 2012
James Kreckler has been named vice president-advertising sales for iVillage, reporting ...
- Amazon Got It Right Last Month
Research Brief, Jack Loechner - Monday, January 9, 2012
For the seventh year running, ForeSee has conducted the E-Retail Satisfaction Inde ...
- Poor Quality, Damage and Shipping Problems Dissuade Web Shoppers
Research Brief, Jack Loechner - Thursday, January 5, 2012
A new study by MarketTools shows that providing a good customer experienc ...
- comScore: Holiday Online Spending Surpasses $37B
Raw, Mark Walsh - Wednesday, January 4, 2012
Retail e-commerce spending for entire 2011 holiday season spanning November and Decemb ...
- Online Holiday Sales Hit $35 Billion
Online Media Daily, Mark Walsh - Wednesday, December 28, 2011
U.S. online holiday sales from Nov. 1 through Dec. 26 increased 1 ...
- Ad Targeting, Promotions Up Online Sales
Online Media Daily, Laurie Sullivan - Wednesday, December 28, 2011
There is a quantifiable relationship between a positive customer experience and increas ...