Tag results for "ott"
- Live Streaming Video Still Key For Media Companies, Marketers, But Challenges Remain"Delivering a custom ad to every viewer places demands on the ad ...
- 23% Of Netflix Subscribers Would Leave If It Added AdsHub also found that if Netflix added ads but dropped its prices ...
- ESPN+ Streaming Service Tops 1 Million SubscribersESPN+ launched just five months ago, bundling ESPN library programming with exclusive ...
- Hulu: Ads As Wretched As Plot Of 'The First'It seems Hulu has become the lost child of OTT, with three ...
- OTT Dominates Digital Video Ad ViewsOTT platforms comprise 41% of all digital video advertising views, the highest ...
- Cheddar's Next Platform Is The Gas Station PumpUnder the terms of the deal, Cheddar will provide new segments to ...
- Has OTT Advertising's Time Arrived?Magna just released a new report projecting over-the-top (OTT) video advertising to ...
- Interactivity In CTV May Be Key To Driving SalesConnected TV now accounts for 27% of overall video volume, up from ...
- Mastercard Enters Esports Arena With Riot Games DealThe global payments company will become a worldwide partner for Riot Games' ...
- VAB: TV Fosters Stronger Connections Than YouTube Among MillennialsThe VAB study found that while 40% of millennials surveyed watch their ...
- Hulu Launches Major Brand Campaign During EmmysThe campaign highlights all of Hulu's offerings, including its on-demand service as ...
- TripleLift Readies OTT Ad ProductsTripleLift cofounder-chief strategy officer Ari Lewine says the company's "real time, integrated ...
- Netflix, Amazon Streaming Content Spend To Double In 5 YearsThe TV and video analytics firm Ampere Analysis estimates that in 2017, ...
- 'Mobile-First' Generations Driving Adoption Of Streaming Sports ContentNew data from the business support and software services firm CSG International ...
- Convenience, Flexibility Key For Consumers Who Purchased Digital VideosAmong those who opted to buy a digital download, the biggest factors ...
- VidCon Sets 10th Annual Convention For July 2019VidCon has traditionally been held in June, but for 2019, it will ...
- TickBox Settles Copyright Suit For $25 MillionStreaming device seller TickBox TV has agreed to settle a piracy lawsuit ...
- Spotify Adds Nielsen Brand Effect Support To Ad-Supported TierNielsen will work with Spotify to measure brand resonance and lift among ...
- Live Video Grows, Mux Rolls Out API To Streamline The ProcessThe Live Streaming API is being built to allow developers to scale ...
- Ianniello Suggests Streaming Will Remain Key Part Of CBS' BusinessMoonves' current replacement suggests streaming will remain a key part of the ...
- Lionsgate OTT Exec Uhrman Named President, Media At PlayboyUhrman will oversee the company's media offerings across all its platforms. The ...
- Zefr Rolls Out YouTube-Focused Content FiltersThe two launch filters focus on kids content and English-language content, allowing ...
- TBS' Samantha Bee Hopes Streaming Mobile Game Will Drive Viewers To Vote"This Is Not A Game, The Game," will look familiar to fans ...
- IAB Podcast Upfront: Presenters Pitch The 'Personal Relationship' Of AudioPodcasting is on the verge of breaking out in a big way. ...
- CBS Tiptoes Onto Sports Gambling Bandwagon With Streaming Show"SportsLine Edge" will stream in the early evenings on Mondays and Thursdays ...
- FullScreen CEO George Strompolos To Step DownOtter Media COO Andy Forssell, who previously served as FullScreen's COO, will ...
- Xumo Taps Lloyd As Head Of EngineeringAt Xumo, Lloyd will be tasked with leading the company's engineering and ...
- OTT Subscribers Hold SteadyThe average length for a OTT video service is two-and-a-half years -- ...
- True[X], You.i Strike Deal To Build Out CTV Ad CapabilitiesWith the true[X] partnership, the companies are hoping to leverage You.i's widely ...
- Vimeo Targets Marketers With New Stock Video PlatformIn addition to curated stock footage currently available to the market, as ...
