Tag results for "ott"
- Ceros Rolls Out Updated Content Creation PlatformThe updated studio product will include adaptive layouts, image editing, expanded animations, ...
- Worldwide Streaming Subscribers Surpass Cable Subscribers For First TimeMore than 70% of U.S. homes watch TV and movies through streaming ...
- Tru Optik Taps Kosinski To Lead SalesKosinski will lead the company's growing sales operation, including oversight of revenue, ...
- Average U.S. Household Subscribes To More Than 3 Streaming ServicesWhile streaming video is now adopted widely, the window may be closing ...
- Comcast Launches 'Xfinity Flex' Streaming Service, Hopes To Drive Pay-TV UpgradesThe service will act as a hub for accessing other services, with ...
- Pandora Rolls Out New 'Sound On' Brand CampaignThe campaign will run in six markets for 12 weeks and include ...
- JW Player Adds Telaria, PubMatic, And EMX To Video Player Bidding SolutionThe Video Player Bidding solution lets JW Player clients, which include Vice ...
- Amazon Channels Adds MLB.TV OfferingsAmazon Prime Video Channels is the tech giant's subscription bundling service, connecting ...
- USIM Stumbles Upon Single-Source Solution For Measuring Retail Traffic, Redefines Trading ZonesUSIM has developed a new proprietary method that enables retail marketers to ...
- ESPN+ Named Exclusive Provider For UFC Pay-Per-View EventsThe move makes it easy for fans to get access to UFC ...
- Discovery Taps Kazerman To Lead Digital Sales, Advanced AdvertisingKazerman will oversee all sales efforts for Discovery's digital efforts, including websites, ...
- Netflix Leans Into Interactive Programming With 'You Vs. Wild.'Following its scripted "choose your own adventure" film "Black Mirror: Bandersnatch," the ...
- Recommendations, Algorithms Influence Consumer Streaming ViewershipBrowsing menus and algorithms were more effective promotional tools than traditional ads. ...
- Significant Rise In Digital Ad Fraud In Q4 2018The U.S. had an average fraud rate of 21% in Q4, up ...
- Changing Consumer Habits Spark Opportunity In Niche Streaming SpaceBroadwayHD seeks to take advantage of the Broadway brand, while being a ...
- Innovid Taps Markus As CCO, Whittingham To Lead EMEA RegionThe company is expanding after raising $30 million in a new funding ...
- Digital Video Platforms Grapple With Reality Of Live-Streamed MassacreHours after the massacre, copies of the video were still being shared ...
- Cinedigm Acquires Future Today In $60M DealThe combination of Cinedigm and Future Today's channels will make it easier ...
- IAB Tech Lab Releases Final Version Of App-Ads.TxtThis version will "usher in a rapid wave of adoption by app ...
- Streaming Sports Network DAZN Fires Up Ad BusinessThe company will seek out global advertisers seeking an international audience, as ...
- YouTube Brand Safety Blowback Appears Short-LivedWhile a few advertisers were vocal about their decision to exit the ...
- CBS/All Access App Downloads Soar, OTT Remains Dominated By Big 4The Big 4 -- Netflix, YouTube, Hulu and Amazon Prime -- remain ...
- AT&T Raising Prices For DirecTV Now, Revamping OfferingsThe major pricing changes appear to be designed to make the streaming ...
- FreeWheel Unveils Media Unit At Upfront, Inks Vizio DealThe company outlined three initiatives that will form the core of FreeWheel ...
- Hulu To Make Ad-Supported Tier Free For Spotify Premium SubscribersThe deal marks a significant expansion to the partnership forged last year. ...
- Lori Conkling To Lead Partnerships For YouTube TVConkling will lead the company's negotiations with networks seeking distribution through YouTube ...
- Tegna To Launch Podcast-Centric Digital StudioVault's first podcast will be called "Bomber," and will delve into the ...
- NBC News Streaming Service To Launch In MayThe company has been streaming segments and shows since late last year. ...
- AT&T Expands Esports Presence With ESL DealThe ESL Mobile Open will run year-round and kick off later this ...
- AT&T's HBO Shakeup Suggests Big Changes Coming Ahead Of Streaming LaunchHBO chief Richard Plepler and Turner President David Levy announced their imminent ...
