Tag results for "ott"
- Oath's RYOT Studio Rolls Out Branded Video Content ProgramsRYOT Studio, the branded content studio launched by Oath late last year, ...
- VAB Launches Ad Campaign Promoting TV Commercials For Digital StartupsWhile the ad campaign is meant to promote TV advertising (the tagline ...
- Turner's Boomerang Reboots Some Cartoon IconsNew shows on Boomerang, the cartoon-focused subscription streaming video service owned by ...
- More TV Data? You Can't Handle The Data!Are TV's numbers really all that bad? Not exactly. But we still ...
- Tremor Video DSP To Launch Geo-Behavioral Targeting Solution For OTTThe new solution is geared toward content on TV screens, which are ...
- Nielsen Digital Content Ratings To Incorporate Xumo ViewershipXumo, which is primarily available through smart TVs manufactured by companies like ...
- Nielsen Adds YouTube TV To Local RatingsYouTube TV had been added to Nielsen's national audience ratings through the ...
- Six-Second Video Ads Explode In PopularityThe number of vendors running this ad format is up 300% compared ...
- Streaming Services Sneak Onto Upfront StagesWhile there was the usual celebration of linear TV, and the de ...
- Success Of Streaming Bundles Suggests Cord-Switching, Not Cord-Cutting, Is GrowingOn the surface, the numbers look stark. The number of households subscribed ...
- Amazon Dominant In DTC Video Subscription SpaceMore than half of HBO's direct-to-consumer subscribers bought the service through Amazon ...
- YouTube To Launch Music Subscription And Premium Video ServiceThe two new services will replace the company's YouTube Red subscription service. ...
- Former YouTube Exec Raises $50M To Fund Content CreatorsInitially the firm will focus on the North America and Asia-Pacific regions, ...
- Wibbitz Opens AI Video-Creation Platform To Brands And AgenciesWibbitz has, until this point, primarily served as a tool for publishers ...
- Digital Publisher Minute Media Secures $17M Funding RoundThe company plans to use the funding to expand the mobile-first technology ...
- Telaria Rolls Out Integrated Video Management PlatformThe brings together ad serving and analytics, with three application suites tackling ...
- ESPN President: Direct-To-Consumer Start Of 'Brand-New Era'The future of the company seems pinned to ESPN+, the premium subscription ...
- Supreme Court Paves Way For Legal Sports BettingThe U.S. Supreme Court on Monday struck down The Professional and Amateur ...
- Roku Channel Beefs Up Content With Shows From Showtime, FoxWhole seasons from Showtime's "Billions" and "Ray Donovan," Epix's "Get Shorty" and ...
- Cisco 'Pauses' Advertising On YouTube Over Brand Safety Concerns"At Cisco, we would rather not wait for something bad to happen," ...
- Advertising Overtakes Hardware As Roku's Biggest BusinessIn the last quarter, platform revenue was $75.1 million, up 106% from ...
- Roku Posts Higher Revenues, But Lower Player ResultsLeading OTT set-top box maker Roku posted higher revenue from its streaming ...
- Videology Files For Bankruptcy, Agrees To Sell To AmobeeAs part of the bankruptcy process, other parties will be able to ...
- OpenX Launches Opt-In Mobile Video Ad ExchangeThe exchange is dedicated to ads that consumers choose to watch in ...
- Disney Bolsters ESPN+ With UFC DealThe deal, which will start in 2019, will offer viewers live matches, ...
- TubeMogul Founder Wilson Joins Tubi's BoardFree, ad-supported over-the-top movie and TV streaming service Tubi has named advertising ...
- SpotX Taps Zvelo To Enhance Brand Safety On PlatformThe new deal will allow Zvelo to proactively identify and categorize websites ...
- Streaming Video Consumption On Connected TVs Grows"The transition from traditional television to streaming television has become more prominent, ...
- NBCU's Yaccarino: Media Giants Have 'Responsibility' For Data, Brand SafetyNBCU's top ad sales exec Linda Yaccarino criticized technology companies for data ...
- Tremor Video DSP To Integrate Grapeshot Brand-Safety CapabilityThe announcement was made as the Interactive Advertising Bureau holds its annual ...
