- Agency, Media Execs Talk Data, OTT And The 2017 Upfronts
Audience Buying Insider, Karlene Lukovitz - Friday, February 24, 2017
What do agency and media executives expect to happen in regard ...
- OTT Vs. Traditional Pay TV: Digital No Longer A Supplement
TV Watch, Wayne Friedman - Thursday, February 23, 2017
OTT now looks to "replace" those traditional pay TV services -- cabl ...
- 'Santa Clarita Diet' Is Netflix's Junk Food
VidBlog, P.J. Bednarski - Wednesday, February 22, 2017
The more streaming service competition there is, the lower Netflix has ...
- Tru Optik, LiveRamp Partner To Enhance Connected TV and OTT Targeting
Real-Time Daily, Philip Rosenstein - Tuesday, February 21, 2017
Audience measurement and data management platform for over-the-top (OTT) and connected T ...
- Big Media Bets On Skinny Bundles
VidBlog, P.J. Bednarski - Wednesday, February 15, 2017
This is the year the major networks and studios will embrace streami ...
- Viacom U.S. Ad Revs Sank 3%, Global Inches Up
Television News Daily, Wayne Friedman - Thursday, February 9, 2017
The company said that while ratings were softer, it was positively impact ...
- Traditional TV Touts Positive OTT Efforts
TV Watch, Wayne Friedman - Thursday, February 9, 2017
Traditional media needs to keep the positive news coming -- not ju ...
- Disney's ABC, ESPN Post Weak Ad Results
Television News Daily, Wayne Friedman - Tuesday, February 7, 2017
ESPN's advertising revenue was down "due to lower impressions and rates." ...
- Lack Of Data Hampers Programmatic TV's Progress
Real-Time Daily, Tobi Elkin - Monday, February 6, 2017
Tim Webster, chief strategy officer of The Exchange Lab talks about wh ...
- Amazon Prime Video Doubles TV Viewers, Short On Specifics
TV Watch, Wayne Friedman - Monday, February 6, 2017
Amazon Prime Video has earned big awards for "Transparent" and "Mozart ...
- Is Connected Television's Future?
Audience Buying Insider, Karlene Lukovitz - Friday, February 3, 2017
Previous columns have presented the benefits and limitations of addressable. It's ti ...
- Affils Need A Deal So OTTs Can Carry, Everywhere
Around the Net in Video, P.J. Bednarski - Wednesday, February 1, 2017
Subscribers to Playstation Vue and DirecTV Now can get broadcast networks on ...
- A Streaming Service Named Walter
Around the Net in Video, P.J. Bednarski - Wednesday, February 1, 2017
Walter Presents, a UK-based SVOD service that specializes in international drama, h ...
- The New Breed Of Cord-Cutter
VidBlog, P.J. Bednarski - Tuesday, January 31, 2017
Forrester Research says cord-cutting has doubled to 6% in the last thr ...
- There Goes The Neighborhood! Reality Comes To Netflix
Around the Net in Video, P.J. Bednarski - Wednesday, January 25, 2017
"Ultimate Beastmaster" may be the first of many reality shows, says Netflix ...
- What If WhiteHouse.gov Becomes The Trump Channel?
VidBlog, P.J. Bednarski - Tuesday, January 24, 2017
WhiteHouse.gov still looks like a staid government site. But the president ...
- DirecTV Now Hits 200,000 Subs, Despite Flubs
Around the Net in Video, P.J. Bednarski - Monday, January 23, 2017
DirecTV Now streaming service that can be a replacement for cable, sa ...
- Rise In Broadband-Only Homes Using TV Antennas
Television News Daily, Wayne Friedman - Thursday, January 19, 2017
Projections for 2017: There will be 17.2 million broadband-only homes. Declines ...
- Cable Future Is Tough For High-Flying TV Net Groups
TV Watch, Wayne Friedman - Thursday, January 19, 2017
It isn't just TV networks looking to find the right formula. P ...
- Fight Between Frontier, Sinclair Hurts Consumers, Tennis Channel, Spot TV Advertisers
Television News Daily, - Tuesday, January 17, 2017
Advertisers and consumers suffer as a result of the impasse on transmissi ...
- The Potential For Real-Time Video Ad Insertion And VR
RTBlog, Tobi Elkin - Tuesday, January 17, 2017
What's the potential for real-time video ad insertion into live streams? A ...
- Mossberg: Streaming TV Is Too Much Like Cable TV
Around the Net in Video, P.J. Bednarski - Wednesday, January 11, 2017
Walt Mossberg opines that services like Sling TV and DirecTV Now (n ...
- Nielsen Modifies Preview Of Total Content Ratings
Television News Daily, Wayne Friedman - Friday, January 6, 2017
Nielsen has altered the preview of its Total Content Ratings system. Inste ...
- Nearly Half Of High-Speed Homes Have Multiple OTT Services
Video Insider, Daisy Whitney - Friday, January 6, 2017
The new year brings a new appetite for video services. According ...
- Lot Of Software Help For OTT Wannabes
VidBlog, P.J. Bednarski - Thursday, January 5, 2017
Well known vendors, including Comcast and Vimeo, are all finding ways ...
- Just One OTT Sub Becoming Two For Consumers, Research Says
VidBlog, P.J. Bednarski - Wednesday, January 4, 2017
Parks Associates says 31% of broadband households now have multiple OTT subscriptio ...
- At CES, A Fight For Simple Stream To The Living Room
VidBlog, P.J. Bednarski - Tuesday, January 3, 2017
The promo for Sling TV's new AirTV Player is "Make complex entertainme ...
- OTT Technologies Continue To Take Hold
Marketing Daily, Aaron Baar - Thursday, December 29, 2016
According to The NPD Group's Connected Home Forecast, there will be 2 ...
- OTT Video Advertising Needs To Be More Targeted
Real-Time Daily, Tobi Elkin - Thursday, December 29, 2016
Over-the-top video advertising needs to be more targeted, vertical video's hot, a ...
- Look For More Audience-Based Selling, While TV Needs To Use First-Party Data
RTBlog, Tobi Elkin - Friday, December 30, 2016
Audience-based selling will continue to gain a foothold in 2017 because the ...