Tag results for "paramount"
- Showtime Cable May Get Paramount+ Content, And A RebrandingSuch a move might be another step toward an eventual merging ...
- Networks To Media Shops: Join Our 'JIC'"Expanding on conversations with the ANA, the JIC has elicited participation fr ...
- CTV Platforms Continue To Grow: Guess Who Some Of The Biggest Advertisers Are?It is a tricky tightrope dance that media companies continue to wal ...
- What The Joint Industry Committee Means For Ad MeasurementOpenAP CMO Brittany Slattery explains why the JIC is important for a ...
- Networks, OpenAP Form JIC To Certify New 'Currencies'Major TV network-based media companies, working with OpenAP, are starting up ...
- Paramount Advertising Inks Identity Graph Deal - Unified ID 2.0 - For CTVParamount Advertising will be using the open-source Unified ID 2.0 to transa ...
- Upfront TV Presentations Facing Weak Engagement And ROI - Should They Be Cancelled?Are the sometimes entertaining TV upfront events now a cancelled TV serie ...
- Stodgy Carnegie Hall Is No Place For A 21st-Century Content CompanyOpened 131 years ago in 1891, Carnegie Hall is a 19th-century rel ...
- Paramount Global Scraps Long-Time Carnegie Hall Upfront EventParamount Global is making a dramatic move this year in abandoning i ...
- Pluto TV Expands 'Stream Now. Pay Never' Campaign With Drew Barrymore PromoThe campaign featuring Barrymore and her daytime talk show, with the tagli ...
- Paramount's Bakish: Scatter Weaker Than Expected, D2C 'Decelerates'"We do now see the fourth quarter coming in a bit bel ...
- Pluto TV Debuts In CanadaThe Paramount-owned FAST is now in more than 30 countries. ...
- Paramount's Chopra: Ad Market Weak, But Not Worse Than During Pandemic"There are some who have suggested that the current environment is wor ...
- Buffett Ups Stake In Paramount, Spurring Acquisition Speculation, Stock JumpWarren Buffett's Berkshire Hathaway now owns 15% of Paramount Global's class ...
- Paramount Global Q3: Advertising Down 2%, D2C Subs Add 4.6M, Revenues Up 38%Paramount's TV media unit saw advertising decline 3% in Q3, despite stro ...
- Paramount Advertising Restructures Under Media Agency Holding Company FocusThe ad unit will align workflows around six of the big med ...
- Pluto TV To Add 6,300 Episodes From The CBS VaultContent from sister Paramount unit CBS already on Pluto has been i ...
- Future Of Late Night On Streamers: What Does It Mean To Be 'Live' On CTV?What kind of traditional late-night comedy/talk shows will continue on linear ...
- Major TV Exec Changes: Paramount's Nevins Out, Fox's Wade PromotedParamount Global and Fox Corp. are making senior exec changes in programmi ...
- Pioneer Woman Seeks Revenge In 'Walker: Independence'"Walker: Independence" is a new 19th-century prequel to CW's "Walker," which star ...
- Pluto TV Sets December For Canadian DebutThe Paramount FAST will offer original content from Canada's Corus Entertainment alo ...
