- Paramount Sees D2C Revenue Growth, But Linear TV Ads Drop 11%, Stock Pummeled
Television News Daily, Wayne Friedman - Thursday, May 4, 2023
Paramount's D2C losses grew by 12%, while its overall D2C businesses h ...
- Paramount+ Hits 60M Subs, D2C Revenue Up 39% But Losses Up 12%
Digital News Daily, Karlene Lukovitz - Thursday, May 4, 2023
But widening D2C operating losses and an 8% decline in TV med ...
- Amazon Prime Video TV Ad Spend Up 72%, Industry-Wide Streaming TV Drops 21%
Television News Daily, Wayne Friedman - Monday, May 1, 2023
Video streaming services' paid TV spending fell 21% to a projected $1 ...
- 'JIC' Opens On 'Weaponized' Note, Paramount's Halley Slams Nielsen
MediaDailyNews, Wayne Friedman, Joe Mandese - Friday, April 28, 2023
"Saying that JIC certification should require MRC accreditation just doesn't really ma ...
- Paramount's Fahey Rush: We're Halfway Through Our Upfront - Dinners, That Is
MediaPost Live, Joe Mandese - Tuesday, April 25, 2023
How do you NOT get to Carnegie Hall, if you're Paramount's upfro ...
- U.S. 'JIC' Plans Upfront-Style Event, Will Unveil Baseline Standards Update
Television News Daily, Wayne Friedman - Thursday, April 20, 2023
Looking to address the demand for cross-media platform measurement needs for th ...
- 'Picard' IMAX Plan Is Mind Meld Of TV And Cinema
TVBlog, Adam Buckman - Wednesday, April 12, 2023
The final two episodes of "Star Trek: Picard" will premiere in IM ...
- Despite Massive Concentration Of Seller Power, Brian Wieser Sees No Change In Control Of Ad Biz
MediaDailyNews, Joe Mandese - Tuesday, April 11, 2023
His 20-year analysis shows the Big 4's share of global ad spendi ...
- 'Dungeons & Dragons' Fires Up Box Office At $38.5M, Theatrical TV Ad Spend Down 13% Vs. 2022
MediaDailyNews, Wayne Friedman - Sunday, April 2, 2023
Theatrical movie business for the U.S. and Canada theatrical continues to s ...
- 'John Wick: Chapter 4': Best Start For Franchise, Modest TV Marketing
MediaDailyNews, Wayne Friedman - Sunday, March 26, 2023
Earning a franchise-best start and exceeding all pre-release estimates, "John Wick: Chapt ...
- Paramount Starts First D2C Ecommerce Platform For Entertainment Brands
Television News Daily, Wayne Friedman - Thursday, March 16, 2023
Paramount Shop will house a range of entertainment-branded products across all t ...
- 'Scream VI' Scores Its Best Franchise Box Office, With Modest 2.9M In TV Spend
Television News Daily, Wayne Friedman - Sunday, March 12, 2023
The latest edition of the "Scream" franchise had its best opening weeke ...
- Paramount Touts 'Popular Is Paramount' Campaign
Television News Daily, Wayne Friedman - Wednesday, March 8, 2023
The brand image/trade campaign "Popular is Paramount" highlights content production and t ...
- Paramount Nixed $3B Offer For Showtime, CFO Touts Benefits of Paramount+ Merger
Digital News Daily, Karlene Lukovitz - Wednesday, March 1, 2023
Integrating Showtime into Paramount+ will drive revenue growth, as well as enab ...
- Uneasy Premium Streaming In 2023: Profitability, Revenue, Sub Growth - Moving Fast And Slow
TV Watch, Wayne Friedman - Thursday, February 23, 2023
Paramount Global offers a clearer picture of what legacy TV-based companies a ...
- Paramount, Gamefam Partner For 'SpongeBob,' 'Teenage Mutant Ninja Turtles' Experiences In Roblox
Digital News Daily, Colin Kirkland - Tuesday, February 14, 2023
Metaverse game provider Gamefam has announced a partnership with Paramount Consumer Produc ...
- Media Owner Committee To Pitch 'JIC' Progress At NBCU One23
Television News Daily, Wayne Friedman - Wednesday, February 1, 2023
Key execs from the MOC pushing alternative new currencies will appear ...
- TV Networks And Affiliates: What Relationship Should They Have In The Streaming World?
TV Watch, Wayne Friedman - Wednesday, February 1, 2023
Networks are counting on the continued upswing of streaming, but financial loss ...
- Showtime Cable May Get Paramount+ Content, And A Rebranding
Digital News Daily, Karlene Lukovitz - Wednesday, January 25, 2023
Such a move might be another step toward an eventual merging ...
- Networks To Media Shops: Join Our 'JIC'
Television News Daily, Wayne Friedman - Thursday, January 19, 2023
"Expanding on conversations with the ANA, the JIC has elicited participation fr ...
- CTV Platforms Continue To Grow: Guess Who Some Of The Biggest Advertisers Are?
TV Watch, Wayne Friedman - Friday, January 13, 2023
It is a tricky tightrope dance that media companies continue to wal ...
- What The Joint Industry Committee Means For Ad Measurement
Search & Performance Marketing Daily, Laurie Sullivan - Monday, January 9, 2023
OpenAP CMO Brittany Slattery explains why the JIC is important for a ...
- Networks, OpenAP Form JIC To Certify New 'Currencies'
Television News Daily, Wayne Friedman - Monday, January 9, 2023
Major TV network-based media companies, working with OpenAP, are starting up ...
- Paramount Advertising Inks Identity Graph Deal - Unified ID 2.0 - For CTV
Television News Daily, Wayne Friedman - Wednesday, January 4, 2023
Paramount Advertising will be using the open-source Unified ID 2.0 to transa ...
- Upfront TV Presentations Facing Weak Engagement And ROI - Should They Be Cancelled?
TV Watch, Wayne Friedman - Friday, December 23, 2022
Are the sometimes entertaining TV upfront events now a cancelled TV serie ...
- Stodgy Carnegie Hall Is No Place For A 21st-Century Content Company
TVBlog, Adam Buckman - Thursday, December 22, 2022
Opened 131 years ago in 1891, Carnegie Hall is a 19th-century rel ...
- Paramount Global Scraps Long-Time Carnegie Hall Upfront Event
Television News Daily, Wayne Friedman - Tuesday, December 20, 2022
Paramount Global is making a dramatic move this year in abandoning i ...
- Pluto TV Expands 'Stream Now. Pay Never' Campaign With Drew Barrymore Promo
Television News Daily, Wayne Friedman - Thursday, December 15, 2022
The campaign featuring Barrymore and her daytime talk show, with the tagli ...
- Paramount's Bakish: Scatter Weaker Than Expected, D2C 'Decelerates'
Television News Daily, Wayne Friedman - Tuesday, December 6, 2022
"We do now see the fourth quarter coming in a bit bel ...
- Pluto TV Debuts In Canada
Digital News Daily, Karlene Lukovitz - Thursday, December 1, 2022
The Paramount-owned FAST is now in more than 30 countries. ...