- Myrtle Beach Joyfully Swims In Google Display Ad Network
SearchBlog, Laurie Sullivan - Wednesday, August 18, 2010
Consumers increasingly search for information on travel destinations and book reservations ...
- Microsoft adCenter Links And Resources
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, August 17, 2010
Tina Kelleher has provided a list of links to resources in adCent ...
- How To Choose Advanced PPC Management And Reporting Tools
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, August 17, 2010
Julie Batten tells us about some available tools for advertisers, including ...
- Marin Delivers On Facebook Keyword Targeting Tool
Online Media Daily, Laurie Sullivan - Tuesday, August 17, 2010
Marin Software on Tuesday will make available a Facebook application that le ...
- Negative Is The New Positive
Performance Marketing Insider, Todd Friesen - Friday, August 13, 2010
I thought this week I'd take a short departure from SEO tacti ...
- How To Use AdWords Segments
Around the Net in Search Marketing, Laurie Sullivan - Thursday, August 12, 2010
Jen explains how segments work in Google AdWords by walking though t ...
- SEO Gets Rating System In Retailer Rankings
SearchBlog, Laurie Sullivan - Thursday, August 12, 2010
Internet Retailer recently published its annual Top 500 Guide. The findings, whi ...
- How Cybersquatting Influences Paid Search
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, August 11, 2010
About 14% of branded searches never arrive at the brand's site, accordi ...
- Should Brands Use Call-To-Action Search?
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, August 11, 2010
It's becoming more common for big brands to use radio and ...
- Excel Still Relevant For Marketers?
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, August 10, 2010
For marketers still using Excel spreadsheets, here are four ways the to ...
- Taking Control Of Your Brand In SERPs
Around the Net in Search Marketing, Laurie Sullivan - Monday, August 9, 2010
Everyone loves secrets. Danny Dover pulls some out of the SEOMoz vau ...
- Where To Look For Local PPC Buzz
Around the Net in Search Marketing, Laurie Sullivan - Monday, August 9, 2010
Kevin Burns provides examples of how to start online buzz to promo ...
- How Wowd Digs Into Facebook's Hidden Ad Treasures
SearchBlog, Laurie Sullivan - Monday, August 9, 2010
Now that Facebook has a real-time search engine pulling in data ...
- Rising Search CPCs Cutting Out SMBs
Online Media Daily, Laurie Sullivan - Thursday, August 5, 2010
Paid search emerged as the inexpensive buy for the small- to-medium-size compani ...
- Behind The Numbers
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, August 4, 2010
Don't judge a book by its cover, and don't judge a sit ...
- Does An Unlimited PPC Budget Mean Higher Conversions?
Around the Net in Search Marketing, Laurie Sullivan - Thursday, August 5, 2010
Erin tells us about several experiments that examine a variety of keywo ...
- Back To School PPC Strategies
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, August 3, 2010
Back to school online traffic peaks in early August, so Tina Kelleh ...
- A Lesson In Search Engine Marketing
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, August 3, 2010
Adriana Gardella highlights a case study of one small-business owner's challenges worki ...
- Study:Consumers Twice As Likely To Click Paid-Search Product Listings
Online Media Daily, Laurie Sullivan - Tuesday, July 27, 2010
Brands that buy rankings through paid search on engines powering retail W ...
- 30-Plus SEM Vendors
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, July 27, 2010
Receiving so many inquires about vendor referrals, Lauren Litwinka decided to sta ...
- Bye-Bye Manual PPC Bid Processes
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, July 27, 2010
After being challenged to manually manage more than $7,000 for ad spe ...
- How To Structure A Landing Page
Around the Net in Search Marketing, Laurie Sullivan - Monday, July 26, 2010
Giovanna provides insights on designing a landing page, reminding marketers that ea ...
- Finding Other PPC Conversion Funnels
Around the Net in Search Marketing, Laurie Sullivan - Friday, July 23, 2010
Evan Britton echoes what I have been writing for months: It's ti ...
- PPC Targeted Third-Tier Search Engines
Around the Net in Search Marketing, Laurie Sullivan - Friday, July 23, 2010
Amy Hoffman provides a comparison of third-tier search engines that may n ...
- NASA's Flight Into Social Media
Around the Net in Search Marketing, Laurie Sullivan - Friday, July 23, 2010
NASA has begun to tap social media to reach kids with t ...
- When Ads Exceed Clicks
Around the Net in Search Marketing, Laurie Sullivan - Friday, July 23, 2010
Too many ads and not enough clicks on paid search ads cou ...
- How Search And YouTube Can Link To Offline Sales For CPG
SearchBlog, Laurie Sullivan - Friday, July 23, 2010
Taking advantage of that in-the-moment mindset with the correct message can dri ...
- Google Invests In Paid-Search Marketplace Trada
Online Media Daily, Laurie Sullivan - Wednesday, July 21, 2010
Google Ventures has led a Series C venture capital round with foundi ...
- Fake Company PPC Ads Landing On Engines And Web Sites
SearchBlog, Laurie Sullivan - Wednesday, July 21, 2010
Publishers and search engines need a better system to protect themselves a ...
- Google Dethroned By 'All Other' Category
Online Media Daily, Laurie Sullivan - Tuesday, July 20, 2010
Google may own the market for paid-search advertising and queries, but wh ...