- The Price Of Privacy: Shoppers Are Willing To Trade Data For AI Deals
Email Insider, Ray Schultz - Thursday, September 14, 2023
Many consumers fear AI, and only 39% will share their email addres ...
- Delaware Governor Signs Opt-Out Privacy Law
MediaDailyNews, Wendy Davis - Wednesday, September 13, 2023
Delaware Governor John Carney has signed a privacy law that gives residen ...
- California Assembly Passes New Data Broker Restrictions
MediaDailyNews, Wendy Davis - Wednesday, September 13, 2023
Lawmakers in the California Assembly on Wednesday approved the Delete Act, whi ...
- Neutronian Integrates Data-Privacy Scores Into Campaign Targeting, Analysis
MediaDailyNews, Laurie Sullivan - Thursday, September 14, 2023
Neutronian has moved its Data Privacy Score into campaign targeting and analysi ...
- FTC Urges Judge To Reject X Corp.'s Bid To End Privacy Settlement
MediaDailyNews, Wendy Davis - Tuesday, September 12, 2023
The FTC opposes X Corp's bid to terminate a consent decree requiri ...
- Meta Must Face Claims Over Health Data
MediaDailyNews, Wendy Davis - Friday, September 8, 2023
A federal judge has ruled that Facebook users can proceed with ...
- LiveRamp And Epsilon Partner On Ad Capability For Publishers
Publishers Daily, Ray Schultz - Sunday, September 10, 2023
The arrangement helps publishers provide privacy safe ad inventory, the firms ...
- Norwegian Court Upholds Order Requiring Meta To Obtain Consent For Behavioral Targeting
MediaDailyNews, Wendy Davis - Wednesday, September 6, 2023
Siding against Meta Platforms, a court in Norway has upheld a priva ...
- Ad Industry Presses To Derail California Data Broker Bill
MediaDailyNews, Wendy Davis - Wednesday, September 6, 2023
Major ad organizations and other business groups are pressing to derail ...
- Don't Delete The Data Needed By Millions Of Californians
MediaDailyNews, Bob Liodice - Thursday, September 7, 2023
The Delete Act, now under consideration, would create a government-mandated "kill switc ...
- NAI Urges Ad Companies To Examine Approach To Health Data
MediaDailyNews, Wendy Davis - Wednesday, September 6, 2023
"'Health' information is no longer just about prescription records and medical diagnos ...
- X To Collect Biometric And Employment Data
MediaDailyNews, Karlene Lukovitz - Friday, September 1, 2023
Aspiring "everything app" also plans to offer no-phone-number-required voice and video call ...
- Meta May Allow Ad-Free Versions Of Facebook, Instagram In Europe
MediaDailyNews, Colin Kirkland - Friday, September 1, 2023
To help relieve regulatory scrutiny over ad-tracking data privacy concerns, Meta m ...
- Data Clean Rooms Foster Publisher-Advertiser Collaboration: Study
Publishers Daily, Ray Schultz - Thursday, August 31, 2023
There are many obstacles, but there are also several benefits to da ...
- Danger Downstream: Your Data May Be Leaking, And You Could Be Sued
Email Insider, Ray Schultz - Thursday, August 31, 2023
Lokker offers a free audit of your site, and says it c ...
- Reddit Releases Contextual Targeting, Keywords
MediaDailyNews, Laurie Sullivan - Thursday, August 31, 2023
Reddit's EVP of business marketing Jim Squires believes AI's promise and potenti ...
- 45% Of U.S., U.K. Advertisers Have Used Same Ad Approach For Past 5 Years
Performance Marketing Insider, Laurie Sullivan - Thursday, August 31, 2023
Seventy-four percent of ad budgets have been impacted by the economic downtur ...
- Consumers Sacrifice Privacy By Oversharing On Venmo
Around the Net In Brand Marketing, Tanya Gazdik - Tuesday, August 29, 2023
Many consumers are prone to oversharing on Vanmo, a mobile wallet syst ...
- AI Hide And Seek: How B2B Brands Can ID Website Visitors And Buying Teams
Email Insider, Ray Schultz - Tuesday, August 29, 2023
Only 3% of B2B buyers fill out website visitor forms, leaving ...
- IAB Council Talks About Privacy
Performance Marketing Insider, Laurie Sullivan - Tuesday, August 29, 2023
The IAB Council has challenging positions in their work serving the ...
- Meta May Target Live-Streamers With Next-Gen Ray-Ban Smart Glasses
MediaDailyNews, Colin Kirkland - Friday, August 25, 2023
The next-generation Stories glasses will allow users to live-stream to Facebook a ...
- Gen Z Loves Social Media, Most Likely To Opt In To Tracking, Tinuiti Finds
Performance Marketing Insider, Laurie Sullivan - Monday, August 28, 2023
TikTok led across CPG categories for Gen Z, with Instagram the second-mo ...
- Advocacy Groups Press FTC To Investigate Google Over Children's Privacy
MediaDailyNews, Wendy Davis - Wednesday, August 23, 2023
Advocacy groups on Wednesday renewed their call for the FTC to investiga ...
- Amazon Presses Judge To Dismiss Suit Over Biometric Data At Brick-And-Mortar Stores
MediaDailyNews, Wendy Davis - Thursday, August 24, 2023
Amazon and Starbucks are urging a judge to throw out a lawsu ...
- Meta Must Face Privacy Claims Over Data Collection From Motor Vehicles Site
MediaDailyNews, Wendy Davis - Thursday, August 24, 2023
Meta Platforms must face claims that its Meta Pixel analytics software wrong ...
- Clearview AI Nears Settlement In Privacy Battle Over Facial Recognition
MediaDailyNews, Wendy Davis - Tuesday, August 22, 2023
Controversial facial-recognition company Clearview AI is close to settling claims that t ...
- TikTok Ban Justified By Concerns Over Data, Montana Argues
MediaDailyNews, Wendy Davis - Monday, August 21, 2023
Montana's TikTok ban aims to protect consumers from the app's "data-harvesting practic ...
- Sen. Cantwell Says Privacy Bill Could Protect Against AI Harms
MediaDailyNews, Wendy Davis - Monday, August 21, 2023
Senator Maria Cantwell said Monday that a federal privacy bill she introduc ...
- Judge Throws Out Privacy Claims Over Meta's In-App Browser
Digital News Daily, Wendy Davis - Friday, August 18, 2023
A federal judge on Friday dismissed a complaint alleging Meta Platforms wrong ...
- Why Retail Media Could Overtake Search
Performance Marketing Insider, Laurie Sullivan - Monday, August 21, 2023
More than 80% of marketers plan to increase their retail media investme ...