- Friendly's Rewards Blood Donations
Marketing Daily, - Tuesday, June 30, 2009
The Friendly's Ice Cream restaurant chain is offering a coupon for ...
- Hyundai Offers Gas Discounts With Purchase
Marketing Daily, Karl Greenberg - Tuesday, June 30, 2009
The company today launches the program with an integrated ad campaign th ...
- Sears To Modify Payments If Appliance Buyers Lose Their Jobs
Around the Net In Brand Marketing, Thom Forbes - Tuesday, June 30, 2009
...
- Borders Launches Sweepstakes Promo, Space Camp
Marketing Daily, - Wednesday, June 24, 2009
Borders, Astronomy magazine and the Kennedy Space Center Visitor Complex are launchi ...
- Wal-Mart: Melodrama In Aisle Three
Marketing Daily, - Wednesday, June 24, 2009
Once again, Wal-Mart Stores is linking with Soap Opera Digest for i ...
- Chrysler Extends Deal With Six Flags
Marketing Daily, Karl Greenberg - Wednesday, June 24, 2009
The company will give nearby dealers tickets to the parks for promotion ...
- Discounts Have Restaurants Eating Own Lunch
Around the Net In Brand Marketing, Thom Forbes - Wednesday, June 24, 2009
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- Verizon Dangles Electronics For Bundled Sign-Ups
Marketing Daily, - Monday, June 22, 2009
Verizon Communication is offering new customers who sign up for its Fi ...
- Burger King Touts 'Transformer'
Marketing Daily, - Monday, June 22, 2009
Burger King is rolling out co-branded TV ads as part of i ...
- Southwest Airlines Sponsors NYC Lounge
Marketing Daily, - Friday, June 19, 2009
Southwest Airlines is sponsoring The Southwest Porch at Bryant Park, an ...
- Swag Swings: '08 Was 3rd-Highest At $18.1 Billion
Marketing Daily, Karl Greenberg - Friday, June 19, 2009
"These numbers clearly support our research that proves when used as ...
- Unhappy Customers Sue KFC Over Giveaway
Around the Net In Brand Marketing, Thom Forbes - Friday, June 19, 2009
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- Just Another Day At The Apple Store (But Starbucks Adds Buzz)
MoBlog, Mark Walsh - Friday, June 19, 2009
No wonder Starbucks was willing to hand out free coffee at t ...
- Domino's Pizza Promotes 'American Legends'
Marketing Daily, - Wednesday, June 17, 2009
Domino's Pizza has enlisted House Party, a consumer activation and experiential marketi ...
- A&W Restaurants Offer Free Floats, 90¢ Burgers
Marketing Daily, - Wednesday, June 17, 2009
A&W Restaurants are celebrating their 90th anniversary weekend with a Free Flo ...
- Hershey Dangles Cash, Prizes In Reese's Promo
Marketing Daily, Karl Greenberg - Wednesday, June 17, 2009
Hershey's Reese's brand is launching a summer promotion, "Reese's Loves you Bac ...
- Kellogg Coupons Reward Hunger Relief Donations
Marketing Daily, Karlene Lukovitz - Wednesday, June 17, 2009
The coupon program is part of an ongoing commitment by Kellogg, whi ...
- Southwest Airlines Offers 'Partnerpalooza' Sweeps
Marketing Daily, - Tuesday, June 16, 2009
The Southwest Airlines Rapid Rewards program is holding the "Partnerpalooza" sweepstakes Ju ...
- White Castle Offers Discounted Sliders
Marketing Daily, - Tuesday, June 16, 2009
White Castle is marking its 88th year in business with special pri ...
- Dunkin' Execs Serve Customers, Mark 15,000th Store
Marketing Daily, - Monday, June 15, 2009
To celebrate the official opening of Dunkin' Brands' 15,000th store worldwide, t ...
- TBS Advertisers Sign Up 'Just For Laughs'
MediaDailyNews, - Monday, June 15, 2009
Turner Entertainment is unveiling custom promotions for Miller Lite, the TWIX can ...
- Famous Dave's Seeks Its Biggest Fan
Marketing Daily, Tanya Gazdik - Friday, June 12, 2009
Ten Famous Fans are creating grassroots Famous Dave's campaigns online. The Famo ...
- Role of On-Air Promos Evolves to Include Ads, Stunts
Around the Net In Media, Joan Voight - Friday, June 12, 2009
On-air promos, or house ads, are more important to a TV netwo ...
- Coke Zero Puts Fans in NASCAR Seats
Marketing Daily, - Wednesday, June 10, 2009
Coke Zero is running a promotion, "Real Taste of NASCAR," that offe ...
- Brand Building Consumer Marketers Shifting Media to Online and WOM/Buzz
Research Brief, Jack Loechner - Thursday, June 11, 2009
A new study by the Association of National Advertisers reports that 4 ...
- Verizon Offering 99 Cent Cab Rides In N.Y. Today; Mr. Softee Later
Around the Net In Brand Marketing, Thom Forbes - Wednesday, June 10, 2009
Thanks to a guerilla marketing effort by Verizon, New Yorkers can g ...
- Sears Offers 'Man-A-Cures' For Father's Day
Marketing Daily, Aaron Baar - Tuesday, June 9, 2009
The Sears-owned hardware brand is launching a Father's Day promotion in whi ...
- Mountain Dew Extends Reach To Gamers
Marketing Daily, Aaron Baar - Monday, June 8, 2009
As part of the promotion, PepsiCo has teamed with WoW creator Blizza ...
- Ford Uses Movie To Promote Raptor Truck
Marketing Daily, - Thursday, June 4, 2009
Ford is promoting a modified version of its F-150 pickup truck, t ...
- Will The Real Fail Whale Please Stand Up?
Online Media Daily, Laurie Sullivan - Friday, June 5, 2009
Squatters, impostors and 'buzz agents' make for murky social marketing waters. Anyo ...