- Mars Media Group Taps Protected Media For Ad Fraud Prevention
Real-Time Daily, Philip Rosenstein - Wednesday, December 7, 2016
Mars Media Group has selected Protected Media's ad protection technology to ensu ...
- Neustar Launches Data Directory To Facilitate Connected Customer Experiences
Real-Time Daily, Tobi Elkin - Wednesday, December 7, 2016
Real-time information provider Neustar announced enhancements to its identity data management platfo ...
- Drawbridge Awarded Patent For Cross-Device Technology
Real-Time Daily, Philip Rosenstein - Wednesday, December 7, 2016
Drawbridge has announced that it recently secured a patent from the U. ...
- Rubicon Project Launches Project Awesome, Giving Consumers Control Over Ads
Real-Time Daily, Philip Rosenstein - Wednesday, December 7, 2016
Rubicon Project on Wednesday announced the private beta launch of Project Awesom ...
- Google To Deliver On Invisible ReCaptcha
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, December 7, 2016
Google's next-generation ReCaptcha algorithm for Web sites will be invisible, require ...
- Near Integrates Global Consumer Data Into Oracle's BlueKai Marketplace
Real-Time Daily, Tobi Elkin - Tuesday, December 6, 2016
Near, a location intelligence platform that provides real-time information on places, peopl ...
- Americans OK With Social Platforms Censoring Fake News, Survey Finds
Real-Time Daily, Tobi Elkin - Tuesday, December 6, 2016
A new survey from Morning Consult finds that more than 70% ...
- MediaMath CEO Says Real-Time Marketing Needs Best Practices, Programmatic Needs New Business Models
RTBlog, Tobi Elkin - Tuesday, December 6, 2016
MediaMath CEO Joe Zawadzki eyes 2017 as a year to formulate be ...
- Blippar AI Visual Search Engine Recognizes Faces In Real-Time
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, December 6, 2016
Blippar expanded its augmented reality visual search browser on Tuesday to recogni ...
- Snaplytics Launches Snapchat Competitive Analysis Tool
Real-Time Daily, Tobi Elkin - Monday, December 5, 2016
As Snapchat continues its ascent and becomes increasingly significant to brands, Snaplytic ...
- Throtle To Use Drawbridge's Connected Consumer Graph
Real-Time Daily, Philip Rosenstein - Monday, December 5, 2016
Drawbridge, the digital identity anonymizing company, announced on Monday that Throtle, ...
- Using Ambient Voice Signals To Target Search Ads, Content In Real-Time
SearchBlog, Laurie Sullivan - Monday, December 5, 2016
Google and Amazon use ambient voice signals before wake words to determi ...
- Madison Logic Acquired By Clarion Capital Partners
Real-Time Daily, Philip Rosenstein - Friday, December 2, 2016
Clarion Capital Partners announced on Thursday the acquisition of Madison Logic Inc ...
- Programmatic Spend Can Increase Marketing Return Up To 22%
Real-Time Daily, Philip Rosenstein - Thursday, December 1, 2016
A Rubicon Project study, conducted in connection with The Female Quotient Strate ...
- Upworthy Digs Deep On Mission-Based Storytelling With Data Backing
RTBlog, Tobi Elkin - Thursday, December 1, 2016
In this season of giving, it's especially relevant to highlight companies th ...