- New Media An Important Place To Be Seen
Research Brief, Jack Loechner - Monday, March 10, 2008
The most recent BIGresearch Simultaneous Media Survey shows that, while traditional med ...
- Retail Food Formats: Bigger Isn't Necessarily Better Anymore
Marketing Daily, Karlene Lukovitz - Friday, March 7, 2008
[Research] According to Information Resources, Inc., while today's consumer typically shops thr ...
- Elusive Consumers Create Marketers' Needs For Branded Entertainment
Research Brief, Jack Loechner - Friday, March 7, 2008
According to research released recently by PQ Media, spending on branded entertainme ...
- New Product Messages Aren't Making Intended Impressions
Marketing Daily, Aaron Baar - Thursday, March 6, 2008
[Research] According to research conducted by Information Resources Inc., New Products magazin ...
- Retirees, Followed By Boomers, Will Redefine Retirement
Research Brief, Jack Loechner - Thursday, March 6, 2008
According to a report from The Media Audit, adults who are neari ...
- CMO Council: Inadequate Data Access, Metrics Are Impediments
Marketing Daily, Karlene Lukovitz - Wednesday, March 5, 2008
[Research] "We're talking about building customer relationship programs that are part ...
- TV Advertisers To Use New Technologies and Formats to Be More Effective
Research Brief, Jack Loechner - Sunday, March 2, 2008
According to the fourth biennial TV & Technology survey conducted by t ...
- More Women In The Marketplace
Research Brief, Jack Loechner - Tuesday, March 4, 2008
As an effective adjacency to yesterday's look at women owned businesses ...
- Surprising (to some) Facts About Women-Owned Businesses
Research Brief, Jack Loechner - Monday, March 3, 2008
The Center for Women's Business Research, whose mission it is to provi ...