- Parents Teaching Kids Money Values
Research Brief, Jack Loechner - Friday, March 5, 2010
According to a recent survey by American Express, 71% of parents wi ...
- Northwestern Study: Guilt-Inducing PSAs Counterproductive
Around the Net In Brand Marketing, Thom Forbes - Thursday, March 4, 2010
Public Service Advertising that tries to cut down on binge drinking ...
- Survey Finds Retail Crime Is Up
Marketing Daily, - Wednesday, March 3, 2010
A survey released by the Retail Industry Leaders Association (RILA), retail cri ...
- These Are No Dog Days For Pet Spending
Marketing Daily, Tanya Gazdik - Wednesday, March 3, 2010
The company attributes the economy-bucking performance to factors which ensure an ev ...
- Former Agency Researchers, Sternberg, Frydlewicz,Turn To Blogging
MediaDailyNews, - Thursday, March 4, 2010
Long-time Madison Avenue research and TV programming analyst Steve Sternberg has launch ...
- Touchscreens Knocking Down Mobile's Digital Divide
MoBlog, Mark Walsh - Thursday, March 4, 2010
Touchscreens aren't just for smartphones anymore. Gartner Thursday released research predicting t ...
- 'Faces Of Social Media' Unveiled: Knowledge Networks, MediaPost Partner On Category Specific Research
Online Media Daily, Staff Writers - Thursday, March 4, 2010
To help marketers, agencies and publishers understand how social media is influenci ...
- Facebook, Twitter Soar On Mobile Web, MySpace Slides
Online Media Daily, Mark Walsh - Wednesday, March 3, 2010
Facebook and Twitter both saw triple-digit traffic growth on the mobile W ...
- Search Engines: The Shopper's Aid
Research Brief, Jack Loechner - Thursday, March 4, 2010
According to The Compete Online Shopper Intelligence study, over 80 million consume ...
- Survey: Value, Comfort Most Important In Hotel
Marketing Daily, - Tuesday, March 2, 2010
About 80% consider the best value for the rate most important, follow ...
- Report: Gaming Publishers Not Getting Money's Worth On Ad Spend, Need To Become More Social
Online Media Daily, John Capone - Tuesday, March 2, 2010
Gaming companies could be wasting their time (and a lot of mone ...
- Catalina Marketing Goes Digital, Taps Former Google Exec To Lead Effort
Online Media Daily, Joe Mandese - Wednesday, March 3, 2010
Catalina Marketing, a dominant player in the so-called "shopper media" industry us ...
- Meet The Millennials
Research Brief, Jack Loechner - Wednesday, March 3, 2010
The Pew Research Center's most ambitious examination to date of America's newe ...
- Media Insights Q&A With Nielsen's Manish Bhatia
TV Board, Charlene Weisler - Wednesday, March 3, 2010
Manish Bhatia, a member of Nielsen's Media Product Leadership team, is ...
- Survey: Recession Long From Over
Marketing Daily, - Monday, March 1, 2010
Most consumers don't expect improvement in the economy for at least anoth ...
- 3-D TV: Cost, Glasses Barriers To Purchase
Marketing Daily, Aaron Baar - Monday, March 1, 2010
"3-D TV is going to drive interest and store traffic. And li ...
- Investment Outlook Improves For All Media, Social Networks Deemed Most 'Overrated'
Online Media Daily, Joe Mandese - Tuesday, March 2, 2010
The vast majority of media industry executives, and investors, have grown mo ...
- Consumers 'Grazing' For News Content, Not Loyal To Single Source
Online Media Daily, Gavin O'Malley - Monday, March 1, 2010
Suggesting a mutable new media landscape ripe for the taking, 65% ...
- Study: M-Commerce Features Increase in Mobile Campaigns
Online Media Daily, Mark Walsh - Monday, March 1, 2010
Unveiling new metrics in its latest
monthly report, Millenni ...
- Social Media Adoption Yields New Customers For Small Businesses
Research Brief, Jack Loechner - Tuesday, March 2, 2010
The third wave of the Small Business Success Index, by Network Solutio ...
- Pew: News Readers Leaving Print Behind
Around the Net In Online Marketing, Gavin O'Malley - Monday, March 1, 2010
In what might not come as a surprise to anyone reading th ...
- Digital Coupon Redemption Value Beats Newspapers
Research Brief, Jack Loechner - Monday, March 1, 2010
According to statistics from Coupons.com, savings offered through the Company's outlets gr ...