- Ace Hardware Beats Bigger Rivals -- Again
Marketing Daily, - Friday, May 21, 2010
The survey, based on merchandise; price; sales and promotions; staff and servic ...
- Survey: Spending On Grads Is Up
Marketing Daily, - Friday, May 21, 2010
Overall, the survey, conducted by BIGresearch, found 31.4% of people plan ...
- Study Finds Affluents Believe Recovery Is Here
Marketing Daily, Sarah Mahoney - Friday, May 21, 2010
"While consumer confidence seems to be improving, it doesn't mean they a ...
- Progressive's Flo Pushes Brand To 2nd From 5th
Marketing Daily, Aaron Baar - Friday, May 21, 2010
"We generally say the decision process for most categories is 70/30 emotional/ration ...
- Consumers Give Marketers Bad Grades On Comms
Marketing Daily, Sarah Mahoney - Friday, May 21, 2010
"Companies must change the way they approach social and environmental challenges, ...
- Industry, ANA Respond To Processed Meat Report
Marketing Daily, Karl Greenberg - Friday, May 21, 2010
Janet Riley, SVP and head of public affairs, at American Meat Institu ...
- Search And Banners Lead Online Ad Spend Forecast
Research Brief, Jack Loechner - Monday, May 24, 2010
According to a recent eMarketer revised forecast of Internet ad spending, ...
- Half Seek Accessory Replacement In Electronics
Marketing Daily, - Thursday, May 20, 2010
Nearly half of U.S. consumers will look to replace an accessory th ...
- Memorial Day Should Boost May's Slow Sales Start
Marketing Daily, Karl Greenberg - Thursday, May 20, 2010
Jeff Schuster, executive director of global forecasting at J.D. Power and Associat ...
- Social Addiction
Research Brief, Jack Loechner - Friday, May 21, 2010
According to the latest Retrevo Gadgetology study asking social media users su ...
- Fast-Food Joints Push Chicken As Beef Prices Set New Highs
Around the Net In Brand Marketing, Thom Forbes - Thursday, May 20, 2010
As ground beef prices soar, fast food chains such as McDonalds, Wendy's/Arby' ...
- Mintel: Banking, Investment DM Remains Steady
Marketing Daily, - Wednesday, May 19, 2010
Banking direct marketing mail volume never took the precipitous hit that ma ...
- Sandwiches, Burgers Sole Growth Category In 2009
Marketing Daily, - Wednesday, May 19, 2010
NPD restaurant analyst Bonnie Riggs attributes the continuing strength of sandwiches/burgers duri ...
- Survey: More See Mobile Phones As 'Retail Tool Kit'
Marketing Daily, Aaron Baar - Wednesday, May 19, 2010
"It's taken a couple of years, but they've figured out the mobi ...
- There's No Business Like Social Business: Actually, Study Finds It Ranks Second Only To TV For Entertainment
Online Media Daily, Joe Mandese - Thursday, May 20, 2010
Social media may or may not be advertising, according to some peop ...
- About Mothers, Not Mother's Day
Research Brief, Jack Loechner - Thursday, May 20, 2010
Following the metrics of mother's day, this Pew Research Center report she ...
- Chevrolet Sponsors KBB.com iPhone App
Marketing Daily, - Tuesday, May 18, 2010
Kelley Blue Book is launching an app for iPhone. The free, kbb.c ...
- ANA: Brands Seek Emotional/Rational Balance
Marketing Daily, Karlene Lukovitz - Tuesday, May 18, 2010
One reason that the topic is getting more attention, and that mo ...
- Blockbuster: Online Video Ad Revenue To Top $1.3bn
Online Media Daily, Gavin O'Malley - Tuesday, May 18, 2010
This year, U.S. online video ad revenue is on pace to exce ...
- Brand Loyalty Suffers During Recession
Research Brief, Jack Loechner - Wednesday, May 19, 2010
According to the recent results of a comScore study on brand loyal ...
- Media Insights Q&A With Vidsense's Jaffer Ali
TV Board, Charlene Weisler - Wednesday, May 19, 2010
Jaffer Ali, President of Vidsense, can be labeled a provocateur because ...
- Facebook -- Half-A-Billion Visitors 'N Counting
Around the Net In Online Marketing, Gavin O'Malley - Tuesday, May 18, 2010
Back in April, Facebook quietly crossed the 500-million-visitor mark for the fir ...
- Survey: Dealerships Key To Auto Brand Building
Marketing Daily, - Monday, May 17, 2010
Foresight Research, a Rochester, Mich.-based auto market research firm, says in i ...
- Survey: 62% Ready To Dump Insurance Company
Marketing Daily, Tanya Gazdik - Monday, May 17, 2010
Those who said they were more likely to shop around were willi ...
- Verizon Leads In Data Revenues
Online Media Daily, Mark Walsh - Monday, May 17, 2010
In their latest quarterly reports, U.S. telecom giants Verizon Wireless and AT& ...
- Women Seek Online Communities To Validate Purchases
Online Media Daily, Laurie Sullivan - Monday, May 17, 2010
If a new study is to be believed, you should be buildi ...
- Forces Shaping World
Research Brief, Jack Loechner - Tuesday, May 18, 2010
According to the McKinsey sixth annual survey asking executives about the forc ...
- Ford's Farley On Brand's Rise In Public Perception
Marketing Daily, Karl Greenberg - Friday, May 14, 2010
"Perception of brand is just as important, or even more so, th ...
- Snacking Menu Items Up 170% Since 2007
Marketing Daily, Karlene Lukovitz - Friday, May 14, 2010
Snacking options represent a "huge" opportunity to drive traffic and sales duri ...
- Where's That Ad Campaign? Yahoo Traffic Dips In April
Online Media Daily, Mark Walsh - Friday, May 14, 2010
Yahoo had better get that new ad blitz cranked up. New figur ...