- Eat. Pray. Sauté.
Online Media Daily, Cella M. Irvine - Tuesday, October 26, 2010
Where advertising to food lovers is concerned, it's a quick leap fr ...
- OOH Advertising Enhances All Other Messaging
Research Brief, Jack Loechner - Tuesday, October 26, 2010
A new study by Clear Channel Outdoor with MarketShare Partners explores t ...
- The Kids Are All Vexed
The Social Graf, Erik Sass - Tuesday, October 26, 2010
College students are fully as engaged with online social networks and ...
- Diabetes Rates Will Skyrocket Without Heathier Diets, Exercise
Around the Net In Brand Marketing, Thom Forbes - Monday, October 25, 2010
Experts are projecting a rise in diabetes cases that is even high ...
- Many Are Vague On 'Sustainable' Claim Specifics
Marketing Daily, Karlene Lukovitz - Friday, October 22, 2010
In shaping their sustainability claims, marketers should take these demographic variations in ...
- Time Shifters More Demanding
Research Brief, Jack Loechner - Monday, October 25, 2010
According to SAY Media, with comScore and TRU, consumers who've shifted t ...
- Glenfiddich Events, Ads Hit Major Metros
Marketing Daily, Karl Greenberg - Thursday, October 21, 2010
The creative, via London-based Leagas Delaney, features photography of scenarios meant ...
- External Validation Drives Gen Y Purchases
Marketing Daily, Karlene Lukovitz - Thursday, October 21, 2010
"These young adults are finding their place in the world, and looki ...
- J.D. Power: Consumers Adopting Minimalism
Marketing Daily, Karl Greenberg - Friday, October 22, 2010
J.D. Power and Associates has tapped five consumer trends emerging from t ...
- Made In The USA Influences Buyers
Research Brief, Jack Loechner - Friday, October 22, 2010
recent Harris Poll survey finds that there is a sense of nation ...
- Nielsen: IPad Users Take Time Consuming Content
Around the Net In Online Marketing, Gavin O'Malley - Thursday, October 21, 2010
So, what are people actually doing with their fancy new iPads? Buyi ...
- Cooking Trends Heavily Reflect Convenience
Marketing Daily, Karlene Lukovitz - Thursday, October 21, 2010
While Americans' growing propensity to consume more meals at home is we ...
- More Confidence, More Advertising
Research Brief, Jack Loechner - Thursday, October 21, 2010
According to figures recently released by The Nielsen Company, global ad spendi ...
- Women Loving High-End Make-Up
Marketing Daily, - Tuesday, October 19, 2010
Looks like women are back to pricier face paint: The NPD Gro ...
- World Luxury Market Bounces Back Big Time
Marketing Daily, - Tuesday, October 19, 2010
A new report from Bain & Co. reports that thanks to U. ...
- CRE Launches New Research Initiative For Emerging Media
MediaDailyNews, David Goetzl - Tuesday, October 19, 2010
Niels as issued an RFP from a research firm to provide ...
- Divided We Stand
Research Brief, Jack Loechner - Wednesday, October 20, 2010
According to a recent survey by the Pew Research Center, reported ...
- Jewelry, Gift Cards Top Holiday Wish Lists
Marketing Daily, Sarah Mahoney - Tuesday, October 19, 2010
People seem to be taking "baby steps toward a new normal," N ...
- Let Me Talk to a Person
Research Brief, Jack Loechner - Tuesday, October 19, 2010
According to Empathica Consumer Insights research of more than 15,000 Americans a ...
- Which Kind Of Ads Do Folks Find Most Helpful?
Around the Net In Brand Marketing, Thom Forbes - Monday, October 18, 2010
Search-engine ads score less well than TV advertising, according to an AdweekMedia/Harr ...
- Online Actions in September Show Increased Purchase Intent for Air Travel to International Destinations
Online Media Daily, OMMA Editors - Monday, October 18, 2010
Based on analysis of over 160 million unique consumers across the BlueK ...
- Java Justification
Research Brief, Jack Loechner - Monday, October 18, 2010
According to Mintel research, a cup of coffee is a daily occurren ...
- Mintel: ISPs At Loss To Combat Internet Piracy
Marketing Daily, Aaron Baar - Thursday, October 14, 2010
"One sixth of the Internet-at-home population isn't paying for it," Billy Hulkowe ...
- Nielsen's Whiting Diversifies Role, Literally
MediaDailyNews, - Friday, October 15, 2010
Nielsen Co. Thursday named Vice Chair Susan Whiting to the additional ro ...
- Nielsen: Teen Mobile Data Use Up Fourfold
Online Media Daily, Mark Walsh - Thursday, October 14, 2010
Pointing out that teens are avid cell phone users is like sayi ...
- Media Buyers and Publishers May Find Paydirt in iPad
Research Brief, Jack Loechner - Friday, October 15, 2010
According to Nielsen's new Connected Devices Playbook survey of more than 5,0 ...
- Tech, Electronics Dominate Breakaway Brands List
Marketing Daily, Aaron Baar - Wednesday, October 13, 2010
"It's about sustained growth and brand value. We look at it ...
- Retailers Escalate Plans For Mobile Commerce Sites
Research Brief, Jack Loechner - Thursday, October 14, 2010
A survey by Internet Retailer, conducted in August with readers of i ...
- Data: Email Still Top Sharing Tool (Though Not With The Kids)
Around the Net In Online Marketing, Gavin O'Malley - Wednesday, October 13, 2010
Despite the rise of social media, the majority of consumers still re ...
- Moms Can Put the 'Happy' in Holiday Sales
Engage:Moms, Maria Bailey - Wednesday, October 13, 2010
As the leaves turn colors and the temperature falls, it's time f ...