- Eye Tracking's Latest Gaze
Around the Net in Video, P.J. Bednarski - Thursday, December 5, 2013
Tobii's EyeX developer kit, coming in March, opens the door for gam ...
- Warner Bros. Restructures TV Research Dept., Adds Ex-Hulu Exec
Around the Net in Video, P.J. Bednarski - Thursday, December 5, 2013
Warner Bros. TV Group restructured its research department and added Bryon Schafe ...
- American Eagle Outfitters Tops Retail App Ranking
Marketing Daily, Mark Walsh - Wednesday, December 4, 2013
American Eagle Outfitters' app was cited for successfully integrating their loyalty progr ...
- Mobile Banner Ads Do (Sort Of) Work! The Professors Say So!
Mobile Insider, Steve Smith - Thursday, December 5, 2013
Do mobile ads actually work best when they involve high-involvement products th ...
- Mobile Payments & the Why to Pay vs. the How to Pay
MobileShopTalk, Chuck Martin - Thursday, December 5, 2013
While mobile payment methods continue to proliferate, many consumers are, on the ...
- Focus On The Consumer
Research Brief, Jack Loechner - Thursday, December 5, 2013
Data summarized by Brian Ferrario at Sociamantic, and presented in an infographi ...
- Search Works - But Can The Web Site Handle Traffic, Commerce?
SearchBlog, Laurie Sullivan - Thursday, December 5, 2013
You're building great search campaigns and optimizing Web sites to serve a ...
- Deloitte: CPGs Risk Missing E-Commerce Opportunities
Marketing Daily, Karlene Lukovitz - Tuesday, December 3, 2013
For this first part of its "Digital Commerce in the Supermarket Aisl ...
- Media, Entertainment Execs Bullish On Future
Marketing Daily, Aaron Baar - Tuesday, December 3, 2013
According to EY's 9th Capital Confidence Barometer - Media & Entertainment, mo ...
- Yea Or Nay To Innovation Labs? Forrester Weighs In
Marketing Daily, Karl Greenberg - Tuesday, December 3, 2013
These corporate woodsheds for technology innovation, strategy, and product development offer compani ...
- Led By Amazon, iPads, Cyber Monday Sets New Record
Marketing Daily, Sarah Mahoney - Tuesday, December 3, 2013
Experts say enough results are in to clearly spell out the season ...
- Social Shopping
Research Brief, Jack Loechner - Wednesday, December 4, 2013
According to the Social Media Shopping Infographic, from a new study ...
- Forget The U.N. - Let Brands Save The Planet!
Marketing Daily, Karl Greenberg - Monday, December 2, 2013
Forget institutions and governments -- it's brands that can save the worl ...
- More Measurements Needed For Digital Video Campaigns
Research Brief, Jack Loechner - Tuesday, December 3, 2013
According to a new BrandAds survey of over 100 advertising professionals abo ...
- Top CEOs Not Much for Social Media
The Social Graf, Erik Sass - Tuesday, December 3, 2013
Social media may be the wave of the future for marketing, P ...
- Court Tosses Infringement Claims In Kantar-TRA Suit
MAD, Steve McClellan - Monday, December 2, 2013
A U.S. District Court Judge tossed TRA's patent infringement claims against WPP ...
- Don't Discount Lower-Income Affluents
Marketing Daily, Tanya Gazdik - Sunday, December 1, 2013
Lower-income affluents are important to marketers, according to a trend report fr ...
- BCG Index Documents The Power Of Brand Advocacy
Marketing Daily, Karlene Lukovitz - Monday, December 2, 2013
BCG surveyed more than 32,000 consumers in the U.S., France, Germany a ...
- Holiday Wrap: Mobile Jumps In Visits, Order Size And Sales
MobileShopTalk, Chuck Martin - Monday, December 2, 2013
What a difference a year makes, at least in the world ...
- The Sands of Time; A Rapidly Shifting Workforce
Research Brief, Jack Loechner - Monday, December 2, 2013
According to the Associated Press-NORC Center for Public Affairs Research national surv ...
- Just 1% of Black Friday Online Sales Came from Social
The Social Graf, Erik Sass - Monday, December 2, 2013
This year's Black Friday saw the highest volume of e-commerce sales ev ...
- 3/4 of Pinterest Usage on Mobile
Research Brief, Jack Loechner - Friday, November 29, 2013
According to Piqora, having performed "the first scientific and quantitative research" ...
- Multi-Generational Families Overlooked In Advertising
Research Brief, Jack Loechner - Thursday, November 28, 2013
According to new research from Mintel, multi-generational families are more likely, th ...
- Consumers Won't Buy Just Anything
Engage:Affluent, Frank Riolo - Wednesday, November 27, 2013
Despite their wealth, affluent consumers aren't as quick to dish out b ...
- Online/Digital Media Growth Lifts Ad Revenues
Research Brief, Jack Loechner - Wednesday, November 27, 2013
According to the BIA/Kelsey updated Annual U.S. Local Media Forecast, total U. ...
- Wellness, Responsibility, Empowerment On Tap For '14
Marketing Daily, Aaron Baar - Monday, November 25, 2013
"Everything that happens here is about stuff you couldn't do before ...
- 37% of Online Shoppers Turn to Mobile
MobileShopTalk, Chuck Martin - Tuesday, November 26, 2013
After the flood of pre-holiday mobile shopping research we've been seeing, so ...
- 76 Seconds Or Out
Research Brief, Jack Loechner - Tuesday, November 26, 2013
According to LivePerson, in its second annual "Connecting with Customers" research, today ...
- Digital Media Linked to More Sex; Also, Less
The Social Graf, Erik Sass - Tuesday, November 26, 2013
Digital media is encouraging people to have more sex -- or may ...
- Social: Commerce Cornerstone For Women Worldwide
Marketing Daily, Karl Greenberg - Friday, November 22, 2013
A research collaboration between MSL Group and Randi Zuckerberg, CEO and found ...