- Forrester: Healthy Brands Are 'TRUE'
Marketing Daily, Karl Greenberg - Monday, July 15, 2013
The best overall brands in health and beauty, and food and bevera ...
- Rest Of The World Embracing M-Commerce Faster Than U.S.
Mobile Marketing Daily, Steve Smith - Tuesday, July 16, 2013
Emerging markets are more confident in m-commerce and embracing the practice fast ...
- Hooking Keepers Plagues CMOs
Research Brief, Jack Loechner - Tuesday, July 16, 2013
Even in today's Big Data mania, marketers still understand that customer engageme ...
- Search Engine Optimization Takes Backseat To Paid Search
SearchBlog, Laurie Sullivan - Tuesday, July 16, 2013
Paid-search budgets continue to dominate media marketing investments for retailers. The U. ...
- BrandIndex Ranks Best-Perceived QSRs, Casuals for 1H
Marketing Daily, Karlene Lukovitz - Friday, July 12, 2013
As of this year's first half, Subway continues to be the best-perceiv ...
- The New Normal: 76% Have Seen A Mobile Ad In The Last Month
Mobile Marketing Daily, Steve Smith - Monday, July 15, 2013
Mobile media use and exposure to its advertising will continue strong grow ...
- Traditional Media Ad Spend Dynamics In First Quarter
Research Brief, Jack Loechner - Monday, July 15, 2013
According to data from Kantar Media, total traditional advertising expenditures in t ...
- PLAs Let Businesses Monopolize Search Results
SearchBlog, Laurie Sullivan - Monday, July 15, 2013
The addition of Google product listing ads has opened a new li ...
- Google Updates Directory URL Patent
Around the Net in Search Marketing, Laurie Sullivan - Friday, July 12, 2013
Bill Slawski tells us about the updated version of Google's patent th ...
- Levi's Rolls Out Revel, New Line For Women
Marketing Daily, Sarah Mahoney - Thursday, July 11, 2013
In its ongoing quest to build the perfect pair of jeans f ...
- Study Says Artificial Sweeteners Harmful; ABA Scoffs
Marketing Daily, Karlene Lukovitz - Thursday, July 11, 2013
A Purdue University professor has released a report that concludes that freque ...
- Microsoft Reorg Aims For Better Collaboration, Engineering Efficiencies
Online Media Daily, Laurie Sullivan - Thursday, July 11, 2013
Microsoft consolidated business groups and reorganized management Thursday in an effort ...
- Search Spending Rises Across Google, Bing
Online Media Daily, Laurie Sullivan - Wednesday, July 10, 2013
Search marketers spent between 18% and 22% more on paid-search ads duri ...
- CPG Companies Accelerate Digital Direct
Research Brief, Jack Loechner - Friday, July 12, 2013
Despite the overall slowing of net sales growth rates in 2012, foo ...
- MTV Insights Releases Young Millennial Study: 3 Implications For Marketers
Engage:Teens, Aaron Paquette - Thursday, July 11, 2013
Recently, MTV unveiled its findings of a study examining young Millennials-those betwe ...
- The Best Market Research Tool You're Not Using
Marketing Daily, Sarah Browne - Thursday, July 11, 2013
Forget about the typical reasons that brands pay attention to Pinterest. Instea ...
- Dopamine or Serotonin, Millennials or Boomers
Research Brief, Jack Loechner - Thursday, July 11, 2013
According to a new Nielsen study, Boomers and Millennials exhibit vastly differe ...
- Picture Quality, Price Most Important To HDTV Buyers
Marketing Daily, Aaron Baar - Tuesday, July 9, 2013
Among the manufacturers, Sony and Vizio tied for the highest rank ...
- Market Research Firms On Downward Trend
Marketing Daily, Tanya Gazdik - Tuesday, July 9, 2013
Despite modest gains during the two previous years, U.S. marketing research fir ...
- Global Mobile Ad Sales Nearly Double To $8.9 Billion
Online Media Daily, Mark Walsh - Tuesday, July 9, 2013
Mobile ad revenue worldwide increased sharply last year, rising 82.8% to $8 ...
- How Important Are Keywords Like "Foo?"
Research Brief, Jack Loechner - Wednesday, July 10, 2013
According to the Adestra study and email subject line analysis report, looki ...
- Marketers Still Don't Capitalize On Behavior
SearchBlog, Laurie Sullivan - Wednesday, July 10, 2013
Behavioral data remains the greatest untapped asset, even for search engine marketer ...
- Retail Associates: All iPadded Up With Nowhere To Go?
Mobile Insider, Steve Smith - Tuesday, July 9, 2013
Retailers continue to be of two minds about the introduction of mobi ...
- Awash In Data With No Paddle
Research Brief, Jack Loechner - Tuesday, July 9, 2013
According to Accenture's Perfect Promotion Study, based on interviews with 350 seni ...
- It Can Only Get Better
Research Brief, Jack Loechner - Monday, July 8, 2013
Jon Swallen, Chief Research Officer at Kantar Media North America, says ". ...
- Email Beats Social for Online Influence
The Social Graf, Erik Sass - Monday, July 8, 2013
While Facebook may allow online influencers to reach large numbers of peopl ...
- Q&A: Neuroplastic Brains Crave More Than Digital Experiences
Marketing Daily, Sarah Mahoney - Friday, July 5, 2013
A new paper from Deloitte takes a much bigger-picture view on t ...
- Seniors Picky Over What They Are Called
Marketing Daily, Tanya Gazdik - Thursday, July 4, 2013
Terms used to describe seniors are increasingly outdated and offensive, according ...
- 3/4 of Mobile Phones Are In Developing Markets; Growth to Skyrocket
Research Brief, Jack Loechner - Friday, July 5, 2013
According to Upstream, with YouGov and Vanson Bourne, 7 billion global mobi ...
- Affluents Outpace Others Shopping
Research Brief, Jack Loechner - Thursday, July 4, 2013
According to the most recent Martini Media Affluent Online Shopper Index, wi ...