- Women Spending Big On High-End Cosmetics
Marketing Daily, Sarah Mahoney - Tuesday, January 31, 2012
Affluent women may have been cutting corners elsewhere in 2011, but ...
- eXelate, Nielsen Catalina Bring In-Store To Online
Online Media Daily, Gavin O'Malley - Tuesday, January 31, 2012
For marketers, few questions loom as large as the connection between the ...
- Dealers Happiest With Lexus, Subaru and Hyundai
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, January 31, 2012
A new study by the National Auto Dealers Association released ahead ...
- Consumers Increasingly Seek Store Brand Quality
Marketing Daily - Top of the News, Thom Forbes - Tuesday, January 31, 2012
Store brands are coming after brand marketers' Boar's Head meat and Ida ...
- inMarket Shopper Network Promises In-Store Pay-Per-Scan
Mobile Marketing Daily, Steve Smith - Tuesday, January 31, 2012
The maker of the popular CheckPoints shopper rewards app has renamed i ...
- shopkick App Claims to Fight 'Showrooming' And Drive $110M In Sales
Mobile Marketing Daily, Steve Smith - Tuesday, January 31, 2012
Shopping rewards and promotion company shopkick announced today that its app w ...
- Engaging CPG Site Visitors Increases Buys In Retail Stores
Online Media Daily, Gavin O'Malley - Monday, January 30, 2012
Visitors to CPG brand Web sites buy 37% more in retail stor ...
- Pew: 52% Use Mobile While Shopping
Online Media Daily, Mark Walsh - Monday, January 30, 2012
By all indications, mobile traffic and m-commerce made impressive gains during t ...
- Ace Hardware Captures Brand Awareness Via CAPTCHA Ads
Online Media Daily, Laurie Sullivan - Monday, January 30, 2012
One of Solve Media's missions is to improve brand awareness for onli ...
- Wal-Mart U.S. Marketing Now Under Merchandising
Around the Net In Brand Marketing, Karl Greenberg - Monday, January 30, 2012
Wal-Mart Stores Inc said on Friday that its U.S. marketing team wou ...
- Food Lion To Reduce Southeast Presence
Around the Net In Brand Marketing, Karl Greenberg - Monday, January 30, 2012
Food Lion will close 113 stores in several markets throughout the Southeas ...
- Calling All Lovebirds: Tiffany Corrals User Photos
Marketing Daily, Sarah Mahoney - Friday, January 27, 2012
As the nation's jewelers gear up for Valentine's Day, Tiffany is encouragi ...
- Glee's Lea Michele Stars In Candie's Ads
Marketing Daily, Tanya Gazdik - Sunday, January 29, 2012
Glee actress and singer Lea Michele will appear in Candie's, "Only ...
- OMD's Gunn Orchestrates Levi's Global Digital Shift
MediaDailyNews, Steve McClellan - Friday, January 27, 2012
At a time when the client is shifting its consumer-marketing strategy fr ...
- Super Bowl Parties To Break Record
Marketing Daily, Sarah Mahoney - Thursday, January 26, 2012
Whether the New England Patriots or the New York Giants come aw ...
- Mag Bag: Gender Is Key Factor In Purchasing
MediaDailyNews, Erik Sass - Thursday, January 26, 2012
In order to keep marketers up to date, two big magazine publishe ...
- JCPenney Redux: New Logo, Pricing -- And Ellen
Marketing Daily, Sarah Mahoney - Wednesday, January 25, 2012
Speaking to an audience of investors, Johnson and new President Michael Franci ...
- Pet Owners Shopping Around
Marketing Daily, Tanya Gazdik - Wednesday, January 25, 2012
Pet product marketers and retailers might want to rethink their strategies d ...
- Victoria's Secret Said To Unveil New Luxury Lingerie
Marketing Daily, Sarah Mahoney - Wednesday, January 25, 2012
Women's Wear Daily reports that Limited Brands' Victoria's Secret is selling ...
- Macy's Sues Martha
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, January 25, 2012
Macy's Inc. is suing Martha Stewart Living Omnimedia, accusing the company ...
- The Russians Are Coming ... To Florida
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, January 25, 2012
A Russia-based retailer with backing from Dutch investors is seeking to bui ...
- L.L. Bean, Parks To Celebrate 100th Birthday
Marketing Daily, Sarah Mahoney - Tuesday, January 24, 2012
The company is also celebrating with vintage catalog covers, and a ginormo ...
- Walmart Appoints First Female CEO
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, January 24, 2012
Wal-Mart Stores here on Friday announced a series of new executive change ...
- Macy's Untaps Its Ninth 'Go Red' Celebration
Marketing Daily, Sarah Mahoney - Monday, January 23, 2012
Macy's is unveiling its ninth annual "Go Red" promotion, in what h ...
- Tablets Make Good Shopping Partners
Research Brief, Jack Loechner - Tuesday, January 24, 2012
According to survey results from Zmags, reported by Kevin Woodward, Senior Edit ...
- Staples Gives $250,000 In TV Ads To Small Businesses
Marketing Daily, Sarah Mahoney - Saturday, January 21, 2012
Staples says it will give away $250,000 in TV ad money ...
- Video Rental Stores On 'Life Support'
Marketing Daily, Aaron Baar - Saturday, January 21, 2012
The end of the video store is nigh. According to the N ...
- How's It Goin' ?
Research Brief, Jack Loechner - Monday, January 23, 2012
The consumer's outlook is improving, according to the January Consumer Reports Inde ...
- Warm Winter Cools Retail
Around the Net In Brand Marketing, Karl Greenberg - Friday, January 20, 2012
As winter approached, retailers set up shop. Well, winter is here, so ...
- Q&A: For The Wealthy, 'Ingrained Conservatism'
Marketing Daily, Sarah Mahoney - Thursday, January 19, 2012
The affluent feel more in control of their spending. Susan Viamari, edit ...