- New Email Phishing Campaign Pretends To Be Serving Subpoenas
Around the Net in Email, Ray Schultz - Friday, November 8, 2019
Digital scam artists have launched a new type of email phishing campai ...
- Data Dysfunction: Brands Face Hurdles Integrating With ESPs
Email Insider, Ray Schultz - Friday, November 8, 2019
Retailers suffer over 10 data malfunctions per month, The Relevancy Group repo ...
- Macy's, Kohl's, Target Try Something New For Holidays
Marketing Daily, Sarah Mahoney - Thursday, November 7, 2019
Target is hoping to win with earlier-than-ever Black Friday access, while Macy ...
- The Gap Is Looking For A New CEO After Art Peck Makes A Hasty Exit
Marketing Daily - Top of the News, Thom Forbes - Friday, November 8, 2019
"Peck, a former consultant, prized data over design as Gap CEO," accordi ...
- Q&A: See What Keeps This Marketer Up At Night
MediaPost Connect, Nina Lentini - Wednesday, October 30, 2019
Bob Land, VP/consumer engagement at Dorel Juvenile, a manufacturer of products f ...
- Sleep Number Content Draws Customers In
The MediaPost Cases, Nina Lentini - Tuesday, November 5, 2019
Sleep Number, which produces adjustable and smart beds, was creating short-form vide ...
- Walgreens Exploring Leveraged Buyout
Around the Net In Brand Marketing, Tanya Gazdik - Tuesday, November 5, 2019
Walgreens is considering a deal to take the company private. Reuters fir ...
- Mothercare Goes Into Administration
Around the Net In MAD London, Sean Hargrave - Wednesday, November 6, 2019
Among parents, it is arguably the best-known brand in the UK, b ...
- U.S. Vs. UK: British Brands Have Email Edge, Study Finds
Email Insider, Ray Schultz - Wednesday, November 6, 2019
UK fashion retailers score higher read and deliverability rates than U.S. firm ...
- Mothercare Is A Warning To Retailers That Fail To Act On Data
London Blog, Sean Hargrave - Wednesday, November 6, 2019
Mothercare could have done more with its data -- and should ha ...
- Mattel Hopes Experiences Can Revive Ailing American Girl Stores
Marketing Daily, Sarah Mahoney - Tuesday, November 5, 2019
New "retailtainment" offerings include a fully immersive blast into the 1970s, ...
- Amazon Driving Wedge Between Performance, Price Competition
Performance Marketing Insider, Laurie Sullivan - Wednesday, November 6, 2019
Amazon has the lowest prices of any online or brick-and-mortar retailer ...
- Under Armour Steps Up Performance Marketing Efforts As Founder Steps Down
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, November 5, 2019
Under Armour reported better-than-expected earnings Monday, but the company is spiraling throu ...
- GasBuddy Sponsored Search Ad Bumps Retailer's Closest Location To Top Of List
Performance Marketing Insider, Laurie Sullivan - Tuesday, November 5, 2019
On Tuesday GasBuddy began giving fuel and convenience stations a new w ...
- Amid NYC Launch, Nordstrom Starts Local Blitz
Marketing Daily, Sarah Mahoney - Friday, November 1, 2019
The Seattle-based retailer has been building buzz for the opening for month ...
- Can Macy's Virginia Break Santa's Glass Ceiling?
Marketing Daily, Sarah Mahoney - Friday, November 1, 2019
Macy's is welcoming the holidays with a sweet new spot, injecting i ...
- Walgreens Announces New CMO
Marketing Daily, Phyllis Fine - Saturday, November 2, 2019
Former TD Bank CMO Patrick McLean has joined Walgreens as senior vi ...
- Email Best At Driving Repeat Purchases: Study
Email Marketing Daily, Ray Schultz - Friday, November 1, 2019
But social media is tops at driving product research and at re-engagemen ...
- Connecting Thread Of Struggling Retailers In Shadow Of Amazon's Growth
Performance Marketing Insider, Laurie Sullivan - Friday, November 1, 2019
Amazon's growth rate of 3.1%, or 1.4 million more transactions, continues ...
- MPs Agree With Retailers On Unfair High Street Business Rates
Around the Net In MAD London, Sean Hargrave - Thursday, October 31, 2019
A group of MPs are agreeing with what retailers have been telli ...
- John Lewis Christmas Ads Are Losing Their Emotional Appeal
Around the Net In MAD London, Sean Hargrave - Wednesday, October 30, 2019
It's nearly that time of year again when John Lewis unveils i ...
- La-Z-Boy Adding Virtual Reality For In-Store Shoppers
AI & IoT Daily, Chuck Martin - Tuesday, October 29, 2019
La-Z-Boy is adding virtual reality to its stores so sales associates c ...
- Cyber Santa: Adobe Predicts An Online Bonanza
Email Insider, Ray Schultz - Tuesday, October 29, 2019
Email remains the preferred mechanism for offers, and it produces higher conversio ...
- LVMH Proposes Takeover To Tiffany, Which Is Expected To Rebuff The Offer
Marketing Daily - Top of the News, Thom Forbes - Monday, October 28, 2019
LVMH offered "about $14.5 billion in a deal that would expand i ...
- Sleep Number's Long-form Content Draws Viewers In
Show Daily: Videos, Nina Lentini - Monday, October 28, 2019
In the first of a three-part content series, Josh Jacobs describes h ...
- Mall Of America Is A Case Study In Smart Profiling
Show Daily: Videos, Staff Writers - Monday, October 28, 2019
Ciceron's Ashley Evenson and Mall of America's Sara Johnson share with y ...
- Can One Successfully Navigate A Post-cable World?
Show Daily: Videos, Staff Writers - Monday, October 28, 2019
Ashley Homecare Stores did. Here, Nicole Hanni, Director of Media Strategy, tal ...
- How Video Ads On The Cheap Led To Millions In Sales
Show Daily: Videos, Staff Writers - Monday, October 28, 2019
Gravity Blanket's Karalyn Zamora explains how the brand has learned a l ...
- Amazon Profit Declines Due To Quick Delivery Push
Around the Net In Brand Marketing, Tanya Gazdik - Friday, October 25, 2019
Amazon’s quest to deliver packages in one day is taking its to ...
- Marketing Tech Company NaviStone Must Face 'Eavesdropping' Claims
Digital News Daily, Wendy Davis - Thursday, October 24, 2019
A federal judge refused to dismiss a lawsuit alleging that shopping si ...