- TikTok Boosts Sub Rev Share For NA Creators
MediaDailyNews, Colin Kirkland - Monday, October 6, 2025
TikTok is now offering North American creators the option to share exclusi ...
- WBD Ad Declines Forecast To Accelerate, -17% In Q3
Television News Daily, Wayne Friedman - Tuesday, October 7, 2025
WBD's global TV network ad revenues are estimated to sink 17% ...
- Swift's 'Showgirl' Shows Up With $33M Weekend
MediaDailyNews, Wayne Friedman - Sunday, October 5, 2025
The limited release (October 3-5) film was easily the top movie theat ...
- ChatGPT Instant Checkout To Make Attribution Easier
MediaDailyNews, Laurie Sullivan - Thursday, October 2, 2025
The shift in ecommerce supports what some have labeled as an affilia ...
- Video Game Ads - And 'Interrupting' - On The Rise
Advanced TV Insider, Wayne Friedman - Wednesday, October 1, 2025
A new Bain & Co. report finds 65% of gamers say "a ...
- WFA, Advertisers Press Judge To Throw Out Musk 'Boycott' Suit
MediaDailyNews, Wendy Davis - Monday, September 29, 2025
"This suit is a naked attempt by X to win at t ...
- MLB Regular Season: Ad Spend Stagnates On Flat Viewing
Television News Daily, Wayne Friedman - Tuesday, September 30, 2025
Total viewer impressions from all TV partners grew year-over-year - up 1 ...
- Comcast's Cavanagh Named Co-CEO, Joins Roberts
Television News Daily, Wayne Friedman - Monday, September 29, 2025
Cavanagh, who will ascend to the position in January, has been preside ...
- NFL TV Partners' Rights Fees Expected To Rise By $8B Per Year: Analyst
Television News Daily, Wayne Friedman - Thursday, September 25, 2025
The process could ramp up its annual rights fees revenues from fi ...
- Cable Net Ad Plunge: Falls 6%
Advanced TV Insider, Wayne Friedman - Wednesday, September 17, 2025
Cable TV networks witnessed a 5.9% decline in 2024 to $20.15 billi ...
- 'The Guardian' Partners With ID5 To Deploy An Identity Solution
Publishers Daily, Ray Schultz - Monday, September 15, 2025
The global move will improve audience addressability across the digital properties ...
- 'Rolling Stone' Owner Sues Google, Alleges AI Overviews Hurt Revenue, Traffic
Performance Marketing Insider, Laurie Sullivan - Monday, September 15, 2025
Penske Media, owner of "Rolling Stone," "Billboard" and "Variety," alleges Google ...
- Snap CEO Lays Out Plans To Overcome Market Challenges
MediaDailyNews, Colin Kirkland - Wednesday, September 10, 2025
Snap CEO Evan Spiegel shared an open letter addressing the company's curre ...
- 'Last Rites' Conjures $83M Box-Office Opening
MediaDailyNews, Wayne Friedman - Monday, September 8, 2025
With only $9.1 million spent on national TV advertising, the film ...
- Wieser: Q2 Ad Spend Rises On Digital Expansion, TV Sinks 2%
Television News Daily, Wayne Friedman - Monday, September 8, 2025
Going forward, Wieser says, ongoing concerns over tariffs will raise risks f ...
- Publishers Fuzzy On Email: They're Not Using It To Drive Revenue, Engagement
Email Insider, Ray Schultz - Friday, September 5, 2025
Publishers realize email's value - but few see it as a critic ...
- NFL Season Goals: Ad Demand, Viewing, Outcomes
Television News Daily, Wayne Friedman - Wednesday, September 3, 2025
NFL linear TV ad revenue grew 3.6% to $6.76 billion for t ...
- Summer Box Office Weakens On Lower Theatrical Ad Spending
MediaDailyNews, Wayne Friedman - Tuesday, September 2, 2025
Movie studios overall are spending less on TV marketing for theatrical releas ...
- Is Google Preparing To Make Its Ad-Tech Biz Independent?
MediaDailyNews, Laurie Sullivan - Friday, August 29, 2025
Regulators could decide that Google needs to divest Ad Manager, which hous ...
- Peacock Extends With Amazon: Spotlighting Ad-Free Option?
TV Watch, Wayne Friedman - Friday, August 29, 2025
Ad-free Peacock Premium Plus will now be available on Amazon Prime Vid ...
- Sports Rights Costs Grow Faster Than Revenue Gains
Television News Daily, Wayne Friedman - Friday, August 29, 2025
For the last 10 years, U.S. sports rights costs have rocketed ...
- Programmatic Intent, Performance Data Doubled Organic's Value
Performance Marketing Insider, Laurie Sullivan - Wednesday, August 27, 2025
A European travel app found a way to increase app conversions 25. ...
- Linear, D2C Ads Take A 'Step Back'
Television News Daily, Wayne Friedman - Wednesday, August 27, 2025
Total "normalized" ad revenue - which excludes seasonal/one-time events - for Fo ...
- YouTube TV, Fox Strike Short-Term Deal, Talks Continue
Television News Daily, Wayne Friedman - Wednesday, August 27, 2025
The companies are working toward a new agreement, executives close to t ...
- TikTok Boosts Revenues Across Europe
MediaDailyNews, Colin Kirkland - Monday, August 25, 2025
As TikTok's U.S. selloff deadline rapidly approaches, it has made headway ...
- Paramount Spark Already Fading? Linear/Streaming Balancing Act
TV Watch, Wayne Friedman - Monday, August 25, 2025
Going forward, the problem is sizing up the linear sports TV busine ...
- Netflix Takes First Theatrical Weekend With 'KPop Demon Hunters'
Television News Daily, Wayne Friedman - Sunday, August 24, 2025
Analysts estimate the animated movie took in between $18 million and $ ...
- NFL Looks To Continue Scoring Higher Brand Outcomes: EDO
Television News Daily, Wayne Friedman - Thursday, August 21, 2025
NFL ads were 19% more effective in business outcome results than t ...
- The New Deal: IAB Tech Lab Offers Content Monetization Protocol
Publishing Insider, Ray Schultz - Tuesday, August 19, 2025
The goal is to help publishers prevent content scraping while helping publishe ...
- Big Streamers See Big July Viewing Gains
Television News Daily, Wayne Friedman - Tuesday, August 19, 2025
For July, overall streaming platforms' total viewing is now up 14% ...